G2 Studios Co., Ltd.
G2 Studios releases 3D advertisement to commemorate EVA Air’s 30th anniversary of service to Japan at 3D advertising mecca “Cross Shinjuku Vision”
……
G2 Studios Co., Ltd. (Headquarters: Shibuya-ku, Tokyo, Representative Director: Munehiro Kubo) and EVA Air (Headquarters: Taoyuan City, Taiwan, President: Chia-Ming Son) have announced that from Monday, September 16, 2024, EVA Air We are pleased to announce that we will be releasing 3D advertisements at Cross Shinjuku Vision as part of our promotional strategy to commemorate the 30th anniversary of the launch of flights to Japan.
The 3D advertisement released by G2 Studios is aimed at promoting EVA Air’s special fare campaign commemorating its 30th anniversary in Japan, as well as its participation in Tourism EXPO Japan 2024, which will be held from September 26th.
The design is based on EVA Air’s corporate colors, and features a gimmick in which the flight attendant EVA Bear pops out of the screen, promoting the company’s impression as an airline that connects Japan, Taiwan, and the world.
*The image is a broadcast image. Some designs and specifications may differ from the actual video.
2024 will be a memorable year as it will be 30 years since EVA Air started flying to Japan, and with the desire to promote a promotion strategy that has not been implemented before, we have created an AR based on gamification. We approached G2 Studios, which produces content, and decided to develop 3D advertising, which is a trend in promotional tools.
At “Cross Shinjuku Vision” installed in a building in front of the east exit of JR Shinjuku Station, which is said to be the sacred place for 3D advertising, we hope that you can enjoy 3D advertising filled with the excitement of taking off to the world.
3D advertising details
Posting period: September 16, 2024 (Monday) to September 29, 2024 (Sunday) Posting location: Cross Shinjuku Vision
Address: 3-23-18 Shinjuku, Shinjuku-ku
Vision broadcast time: 07:00-25:00
About G2 Studios’ WebAR development
G2 Studios has been promoting business toward achieving the company’s mission of “Asobi Creation Group” through the planning, development, and operation of game apps for smartphones. The xR Division (currently xR/DX Department), which was organized in April 2022, supports sales promotion of various products and services by producing AR content and 3D advertisements based on gamification. I am.
XR technology is attracting attention as a new method of sales promotion because it allows users to see the visuals of products and provide user experiences even when they are not in hand.
Concept movie:
From August 2023, we have partnered with Niantic, Inc. and are now able to provide AR content using the WebAR development platform “8th Wall.” Through this partnership, it is now possible to experience AR content on any device without having to download a specific app, creating an environment where the world of WebAR can be enjoyed more closely.
We will continue to propose even more interactive mechanisms by providing xR content that incorporates the sense of fun that we have cultivated in the game business.
About G2 Studios
Company name: G2 Studios Co., Ltd.
Head office address: 39th floor, Shibuya Scramble Square, 2-24-12 Shibuya, Shibuya-ku, Tokyo (inside WeWork)
Capital: 100,000,000 yen (100% invested by THE FIRST Co., Ltd.) Representative Director and President: Munehiro Kubo
Business details: Planning, development, and operation of game apps for domestic and international smartphones, planning and production of xR (AR/VR/MR) content, and DX consulting and system development. Website: https://g2-studios.net/