[LayerX] Bakuraku has been renewed to a new brand from today. New designs for products, apps, and service sites
*LayerX*
Press release: September 17, 2024
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Bakuraku has been renewed to a new brand from today. New designs for products, apps, and service sites
LayerX Co., Ltd., which aims to digitize all economic activities, today carried out a brand renewal of the “Bakuraku” series. Each product screen and service introduction page has been renewed with a new brand. In addition, in conjunction with the brand renewal, we are releasing new smartphone apps for iOS/Android versions of “Bakuraku Application” and “Bakuraku Expense Settlement” that allow you to apply for and approve expense settlements and approvals.
“Bakuraku” service site
https://bakuraku.jp/
Bakraku aims to create a society where all workers can demonstrate their creativity by being close to every aspect of corporate activities and delivering products that are overwhelmingly easy to use and utilize technology such as AI.
New logo overview
The new brand logo has been changed from the previous katakana notation to an alphabetic notation (*) in order to deliver Bakaku’s value to more customers.
*Although the logo will be changed to alphabetical notation, the text will remain in katakana.
In addition, the newly created symbol is a combination of two triangles that express the thoughts of “growing gracefully into the future” and “steadfastly supporting customers behind the scenes,” thereby expressing Bakaku’s commitment to supporting growth by being close to customers. It expresses what we should aim for.
In line with the new brand logo, the logos of each product will also be updated.
Along with the brand renewal, we have also redefined our vision and values. Please see the press release below for details.
Please see the press release below for information on the new smartphone apps for “Bakuraku Application” and “Bakuraku Expense Settlement.”
To companies that have introduced it
With this renewal, we are making preparations so that our customers can use the service as comfortably as possible for their work. For customers who have installed the service, we will send an email with more detailed information, such as the display on the product. If you have any questions, please contact the person in charge.
What is Bakraku?
Bakraku is a cloud service that streamlines operations such as approval requests, expense settlements, corporate cards, invoice receipt, invoice issuance, and attendance management. By incorporating cutting-edge AI, we will free employees from tasks such as manual input and paper management, creating a new way of working that allows each employee to focus on their core business. We support the creation of comfortable working environments and business growth for over 10,000 customers, from small to medium-sized businesses to large corporations.
https://bakuraku.jp/
Overview of LayerX Co., Ltd.
LayerX is a startup with the mission of “digitizing all economic activities” and implements software experiences centered on AI, centered on SaaS Fintech. Mitsui & Co. Digital Asset Management, a joint venture that aims to become a digitally native asset management company, focuses on Bakraku, a cloud service that improves business efficiency such as corporate spending management and human resource management, and large-scale language model (LLM) related technology. We develop and operate “AI/LLM businesses” that support business efficiency and data utilization in companies and governments.
Established: August 2018
Representative: Representative Director and CEO Yoshinori Fukushima / Representative Director and CTO Yuki Matsumoto
Address: 5th floor, Ginza Shochiku Square, 1-13-1 Tsukiji, Chuo-ku, Tokyo Capital (including reserves): 13.26 billion yen
Corporate site: https://layerx.co.jp/
Recruitment site: https://jobs.layerx.co.jp/
Contact: https://layerx.co.jp/contact
Business site:
・Bakuraku: https://bakuraku.jp/
・Mitsui & Co. Digital Asset Management: https://corp.mitsui-x.com/ ・Alterna: https://alterna-z.com/