Review Co., Ltd.
[Research Report] Which skin care brands do you repeat? 1st place was “Shiseido”!
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“Sablog” (https://best-review.co.jp/sublogg/
(https://best-review.co.jp/), is a We conducted a survey among people in their 20s and older regarding the skin care brands they use repeatedly.
We will publish the results.
Survey overview
Survey target: Men and women in their 20s and above
Survey date: August 2024
Research institution: In-house research
Survey method: Voluntary response via the internet
Number of people surveyed: 100 people (80 women, 20 men)
Research report: https://best-review.co.jp/sublogg/report-322/ *When quoting the results of this survey, please use the “Sablog” URL (https://best-review.co.jp/sublogg/).
Survey results summary
When we conducted a survey to find out which skin care brands we repeat, Shiseido came in first place.
We will also introduce other items in ranking format.
[Image: Shiseido took first place.
After 2nd place were Kao and FANCL, followed by Pola, which came in 7th place. 1st place: Shiseido
・I like the scent and Shiseido does a lot of research so I feel safe (female in her 30s)
・I continue to use it because it is easy to use, cheap, and
affordable, so I recommend it (female in her 20s)
-The quality of the products is extremely high, so no matter which one you choose, you won’t be disappointed. Also, I like the fact that they have a women’s relay race team and I support them. (Male in his 20s) 1st place was “Shiseido”.
Many people say that it is easy to continue using it because it is high quality, easy to use, and affordable.
2nd place: Kao
・I have been using Nivea cream for skin care for many years. Because it’s classic, inexpensive, and suits my skin. (Male in his 40s) ・I have been using Kao’s skin care brand for over 10 years. It’s cheap but the quality is good. Even though I have sensitive skin and get rough easily, I can use it comfortably, so I use it every day with peace of mind and it has been very supportive of me. (Female in her 30s)
・I had tried various brands before, but I keep coming back because the cost performance is good and I can feel safe. (Female in her 40s) 2nd place is “Kao”.
It’s a classic, cheap, and there are many people who keep repeating it. 3rd place: FANCL
・It is not so expensive compared to overseas luxury brands and is easy to buy again. Best of all, it contains ingredients that are gentle on the skin, making it perfect for basic cosmetics. (Female in her 40s) ・I use oil cleansing, which is effective for clogged pores and keratin. (Female in her 20s)
・I use it repeatedly because it doesn’t have any additives and I think it suits my skin very well. (Female in her 50s and up)
4th place: Kose
・I like Kose’s Sekkisei. It smells nice, and the lotion is refreshing and easy to use. (Female in her 40s)
・Décolletage liposome. It doesn’t dry out anymore, and after I stopped using it for a while, my makeup didn’t go on well. (Female in her 30s) ・I was looking for a brand that would suit my skin and ended up finding Kose’s Sekkisei. I’ve been using it for many years now. It feels nice and moisturizes your skin. (Female in her 40s)
5th place: Kanebo
・It suits my skin and I use it for a long time. I use it because I think the ingredients match. (Female in her 40s)
・When I first went to a store to learn how to apply makeup, I was diagnosed with a skin type that had a lot of oil and was very fragile, and for those people, Kanebo was said to be the least irritating to the skin. Because I was told. I wanted a trendy cosmetics company, but they told me to choose skincare products that were suitable for my skin, so in the end I still continue to use them. My skin quality has improved every time I have it measured, and I don’t think I can change it in the future because it suits my skin. (Female in her 20s) ・The price is a bargain (there are sales, etc.) and the moisturizing power is excellent, so I keep coming back. (Male in his 30s) 5th place: Albion
・Albion’s skin conditioner is effective against acne and dryness, so I use it repeatedly. The brand itself has a long history, so you can trust it. (Female in her 30s)
・You can feel it penetrate into your skin better than other brands, and you can really feel the effects. I especially like using Skikon. (Female in her 20s)
・I keep using it repeatedly because it smells good and is highly effective. (Female in her 40s)
7th place: Paula
・I keep using it because I always buy it at the beauty salon I go to (female in her 30s)
・I have always chosen POLA because it has many high quality products and is comfortable to use (female in her 40s)
“Pola” was in 7th place.
I feel the high quality and commitment.
8th place: Others
・I use Cezanne. This is an all-in-one gel cream. It’s also comfortable to use. (Female in her 50s and up)
・Muji. This is because they are easy to purchase at shopping malls and convenience stores, are reasonably priced, and are easy to repeat. (Female in her 40s)
・I am repeating Rohto Pharmaceutical’s “Care Sera” series. My family members with dry and sensitive skin use body shampoo, and I use moisturizing cream after washing my face or taking a bath. Although it is relatively inexpensive, it is very comfortable to use, and I have been particularly fond of it recently. (Female 50s and up)
There were also other opinions such as “Cezanne,” “Muji,” and “Rohto Pharmaceutical.”
summary
When we surveyed 100 people, 24.0% of them answered “Shiseido”. In addition, many respondents cited reasons such as high quality and good value for money.
It can be seen that many people find popular brands attractive for their high quality and affordable prices.
Why not use this as a reference when choosing cosmetics?
■About Review Co., Ltd.
Our company operates the information site “Sablogg
(https://best-review.co.jp/sublogg/)” that is useful for daily life. We also manage YouTube channels, own media, and personal gyms. ■Company overview
Company name: Review Co., Ltd.
Address: GS Sakae Building 3F, 5-26-39 Sakae, Naka-ku, Nagoya, Aichi Prefecture Representative: Representative Director Satoru Toda
Established: January 5, 2022
Capital: 1 million yen
Business content: Management of web media
URL: https://best-review.co.jp/