Lancers releases “Survey on the actual status of generative AI business utilization.” Approximately 80% feel improved work efficiency *Lancers Co., Ltd.*
Press release: September 20, 2024
Lancers releases “Survey on the actual status of generative AI business utilization.” Approximately 80% feel improved work efficiency *Mainly uses language generation, and generation AI also contributes to stress reduction*
* Lancers Co., Ltd. (Headquarters: Shibuya-ku, Tokyo, Representative Director, President and CEO: Akiyoshi), which operates the freelance matching platform “Lancers”
Yosuke, TSE Growth: 4484 (hereinafter referred to as “Lancers”) conducted a “Actual Status of Generative AI Business Utilization” targeting a total of 563 individuals registered with Lancers. *
* ■Result summary *
* ・40.1% of all people use generation AI in their work*
Although less than half of the people use generative AI in their work, 22.2% are considering using it in the future, so the number of people using generative AI is expected to continue to increase. The most commonly used generative AI is “language generation,” and we found that generative AI is particularly utilized in the writing field. * ・Business categories utilizing generative AI*
As for the business category that utilizes generative AI,
“writing/translation” ranked first by a wide margin. On the other hand, among business categories considering the use of generative AI, “Design/Web design” was the top category, and
“Video/Photography/Animation” also ranked high. This reveals that there is a growing desire to utilize generative AI in creative work. * ■Survey results *
* [Generation AI usage status] *
Only 40.1% of people used generative AI in their work. 22.2% of people are considering using it, and it is expected that the number of users of generation AI will increase further in the future.
* [Effects of work reduction and efficiency improvement through the use of generative AI] *
It was found that approximately 80% of people were able to reduce their work time by using generative AI. In particular, 41.6% of those who felt that their time was reduced by more than an hour, and 37.2% of those who felt that their time was reduced by less than an hour, indicating that it has contributed to improved work efficiency. Additionally, some respondents said that they were able to experience effects such as “reducing stress and thinking burden” and
“improving the quality of output” by using generative AI in their work.
* [Types of generation AI used in business] *
When it comes to the types of generative AI being used, “language generation” is by far the most popular. In addition to general writing and translation, “Language Generation” is easy to implement for a variety of tasks such as creating emails and survey messages.It can be used regardless of industry or skill, and is used by many people. It seems that it is.
* [Business categories that utilize generative AI] *
Among the business categories that utilize generative AI,
“writing/translation” came out on top by an overwhelming margin compared to other categories. Examples of specific usage in
“writing/translation” include “extracting SEO content titles/headings” and “
“Hashtag selection for SNS operations” was mentioned.
* [Business categories considering the use of generative AI] * “Design/web design,” which was the fifth business category utilizing generative AI, became the top business category under consideration. They wanted to use it for purposes related to attracting customers and PR, such as “creating illustrations for advertising design” and “creating flyers for seminars and training sessions.”
* ■Summary *
* ・The most significant effect obtained by utilizing generation AI is “time reduction”. *
It has been revealed that approximately 80% of people were able to successfully shorten their work time by using generative AI, making a significant contribution to improving work efficiency. We also received the opinion that the use of generative AI contributes to “reducing stress and reducing the burden of thinking.” In today’s world, where many people multitask and struggle in a stressful society, generative AI is expected to not only reduce the burden of work, but also play a role in helping people live more fulfilling lives.
* – In the future, the scope of use of generative AI is expected to expand in the creative and system fields. *
In terms of future usage areas, in addition to writing, demand is expected to increase in creative areas such as design and video, and system areas such as data and programming. Further development of generative AI other than language generation, such as image generation and video generation, is expected, and users are also required to improve their generative AI utilization skills.
* ・There are also issues in using generative AI in business, such as copyright handling and internal regulations. *
Although the use of generative AI contributes to operational efficiency and quality improvement, there are still many issues in using generative AI, such as checking the source of information, handling copyrights, and decreasing the naturalness and originality of expression, and it is difficult for users to make appropriate decisions. and skills are required. Additionally, there are work environments where the use of generation AI is restricted, so learning how to use it correctly is important.
* ■Survey overview *
Survey period: June 14th (Friday) to June 21st (Friday), 2024 Target audience: Individuals registered with Lancers (including both orderers and order takers)
Survey method: Online survey
Number of valid responses: 563 people
* ■About Lancers Co., Ltd. *
Lancers (TSE Growth: 4484) operates an ordering platform that matches individuals and companies online, with the mission of “individual empowerment.” By providing new ways of working that utilize
technology, we will transform the way individuals live, work, and exist, and contribute to the creation of a better and more prosperous society where as many individuals as possible can feel fulfilled in their work. In addition, by appropriately matching over 2 million freelancers, we are contributing to companies’ issues of human resource shortages, improving productivity, and promoting DX, and promoting innovation and technological innovation by utilizing external human resources.
■Market where you can ask professionals directly “Lancers