[New Peace Co., Ltd.] Released “dozo”, a DX solution that makes “tourist souvenirs” compatible with inbound tourists at lightning speed
*New Peace Co., Ltd.*
Press release: September 20, 2024
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Released “dozo”, a DX solution that makes “tourist souvenirs” compatible with inbound tourists at lightning speed
*No additional staff or additional equipment required. We will realize a new shopping experience and increase sales at tourist destinations that can accommodate both inbound and domestic tourists. *
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From September 20, 2024, New Peace Co., Ltd. will start providing the DX solution “dozo”, which provides a new shopping experience for tourist souvenirs and increases sales. DOZO can respond to the increasing number of tourists, mainly inbound tourists, without the need for additional personnel or additional equipment. *
Service overview
At dozo, * 1. A system that innovates the purchasing experience of tourist souvenirs 2. Comprehensive system well-designed small store operation *
We offer two types of solutions tailored to the challenges of companies and local governments.
Newpeace Co., Ltd. utilizes the knowledge gained through 10 years of diversified business development, including brand support for companies and local governments, operation of restaurants and apparel brands, and software development and operation, to solve problems faced by local governments and companies that introduce them. We can respond flexibly to suit your needs.
* Email: contact[at]dozo-store.com (Person in charge: Higuchi) Background to provide dozo
Tourism consumption, which reached 28 trillion yen in 2023, continues to grow for both inbound and domestic travelers at a pace that will exceed it in 2024, and both public and private sectors are actively investing in lodging and transportation. It is progressing. Despite sufficient spending, investment in souvenirs has not progressed as much as in lodging.
In addition, posting on SNS through “souvenirs” is an opportunity to present each region domestically and internationally, and experience design based on souvenirs is an important piece in shaping regional branding. These points of view are well aware of those who operate industries in tourist areas, but although they feel that “reception facilities” and “tourist attraction promotions” are necessary, “lack of manpower and time” makes them “want to do it.” The reality is that you can’t do it.
(*Refer to “Inbound Market Focus Target Survey 2024” Jalan Research Center, in-house interviews, etc.)
In response to the current situation where investment is difficult to proceed even though it is important, dozo aims to combine knowledge of digital and brand management to realize a new sustainable souvenir purchasing experience.
has been released. Utilizing digital technology, we provide a convenient sales experience that does not require additional personnel or labor, while also supporting branding of souvenirs, conveying the appeal of local governments even more than ever, and contributing to the growth of the Japanese economy. .
-Company Profile-
Corporate name: New Peace Co., Ltd.
Representative: Shinpei Takagi
Established: June 4, 2014
Address: 1F Meguro Tokyu Building, 2-13-17 Kamiosaki, Shinagawa-ku, Tokyo 141-0021
Business overview: Brand development, software development, etc. Website: https://newpeace.jp/
-Representative Shinpei Takagi Profile-
Born in Toyama Prefecture in 1987. After graduating from Waseda University, joined Hakuhodo Inc. Became independent in 2014 and founded NEWPEACE Co., Ltd. He advocates the future-oriented branding methodology “VISIONING(R)︎” and has been involved in brand development for numerous startups and new markets. Other members include Toyama Prefecture Growth Strategy Committee member and Outside Director of One Career Co., Ltd.