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BitBank Co., Ltd. (Headquarters: Shinagawa-ku, Tokyo, President: Noriyuki Hirosue), which operates a crypto asset exchange, recently conducted a “Web3 awareness survey” targeting 738 general Internet users. . |
As a result of the survey, the level of awareness of Web3 remained at 30%, as in 2023, but 26.8% of respondents thought of “crypto assets” when they heard Web3, compared to 26.8% in 2024. It increased to 45.8%. Regarding the use of Web3's services, approximately 60% cited “creating a private wallet'' and “opening a crypto asset account,'' and recognition that Web3's main service is “crypto assets'' has spread over the past year. This was observed. |
■ Research background The Japanese government announced the basic policy for digital policy in June 2022, “Basic Policy for Economic and Fiscal Management and Reform 2022: Toward a New Capitalism – Turn problem solving into an engine of growth and realize a sustainable economy.'' The Basic Policy 2022) was approved by the Cabinet. Among these, the next-generation Internet technology “Web3” has been positioned as one of the pillars of the basic strategy, and a policy has been set out to promote Web3 through policy. The number of Web3 players continues to increase, and the variety of use cases continues to steadily expand. |
Against this background, we conducted a survey of general Internet users in 2023 to continue to find out the current state of awareness of Web3. |
■ Survey overview |
*When using the survey results of this release, please “Bitbank research” Please specify clearly. Survey questions will be conducted only in Japanese |
Survey period: August 19, 2024 – August 26, 2024 |
Survey target: Internet users |
Number of answers: 738 people (Number of valid answers: 697 people) |
Survey method: WEB questionnaire survey |
Distribution method: WEB survey tool (Fastask) List of survey results: https://drive.google.com/file/d/1MFPuy-lF7D6KjA7WdZfAZG29BInKPvXM/view?usp=drive_link |
■ Summary of survey results |
◇ Survey of awareness and understanding of Web3 |
1. Awareness of Web3 remains at about 30%, unchanged from 2023 [Have you ever heard of the word Web3? ], the results were 32.6% “yes” and 67.4% “no”. Awareness of Web3 remained at about 30%, unchanged from 2023. |
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2. The understanding level of Web3 is approximately 51%, a decrease of 19% compared to 2023 |
Among those who have heard of the term Web3, [How much do you understand about Web3?] ], 14.1% answered that they “fully understand” Web3, and 36.6% answered that they “mostly understand”, a decrease of 19% compared to 2023. In recent years, trends such as AI have attracted attention, and it is possible that interest in Web3 has declined. |
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3. “Metaverse” still ranks at the top in Web3 associations, followed by “crypto assets” and awareness is improving Among those who have heard of the word Web3, what do you think of when you hear the word Web3? ], the number of people who mentioned “Metaverse” was the same as in 2023. The number of people who cited “crypto assets” next increased from 26.8% in 2023 to 45.8% in 2024, an increase of 19%, indicating that the recognition that “crypto assets” is the main service of Web3 has spread over the past year. I could see that. |
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4. The first thing you need to do with the Web3 service is “create a private wallet” and “open an account at a crypto asset exchange”, increasing interest in crypto assets Among those who have heard of the term Web3, there are some questions that may arise: “Is there anything an individual should do before using Web3 services?'' ], “Creating a private wallet” was the most frequently answered answer, at 64.3% in 2024, compared to 18.4% in 2023. For users who use blockchain games, interest in self-managed wallets seems to have increased rapidly because they are a familiar option. Next, 56.5% of people cited “opening an account at a crypto asset exchange,” an increase of 32.8% compared to 2023. As awareness of Web3's main services as “crypto assets'' spreads, it can be seen that “opening an account at a crypto asset exchange'' is being recognized as the first step. |
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◇ Survey of expected values regarding Web3 |
5. 52% are dissatisfied with the current crypto asset tax system Among those who have heard of the term Web3, [Currently, the tax system for individuals regarding the crypto assets of Web3 services is comprehensive taxation, with a tax liability of up to 55% on profits. How do you feel about this tax system? ] found that 52% of respondents who answered “very dissatisfied” or “somewhat dissatisfied” were dissatisfied with the current tax system for crypto assets. |
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6. “Crypto-asset tax reform” ranks high in the list of important factors for the development of Web3 |
Among those who have heard of the term Web3, [What is important in the development of Web3 in Japan?] ], the highest number of respondents answered “Crypto-asset tax reform” at 27.3%, followed by “Blockchain technology education and dissemination activities” and “Ensuring security measures and safety of crypto-assets”. Ta. |
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Bitbank has official owned media “ Bitbank Plus We distribute crypto asset market information by market analysts on “. |
BitBank will continue to carry out various activities to promote the spread of crypto assets (virtual currency). |
Thank you for your continued support of BitBank. |
[Disclaimer] |
The content in this material is not intended to address the needs, financial situation or investment objectives of any particular client. |
This content is not provided for commercial purposes. Any information in this content does not constitute a solicitation or recommendation to buy, sell, invest, trade, or hold any crypto assets (virtual currency), individual financial stocks, financial investments, or financial products, and does not constitute a solicitation or recommendation to buy, sell, invest, trade, or hold any crypto assets (virtual currency), individual financial stocks, financial investments, or financial products. It is not appropriate to use it for decision-making purposes. |
Cryptocurrency (virtual currency) is not a “legal currency” whose value is guaranteed by the government like the Japanese yen or dollar. Electronic data exchanged over the Internet. |
The price of crypto assets (virtual currency) may fluctuate. You may suffer losses if the price of your crypto assets (virtual currency) plummets or suddenly becomes worthless. |
Crypto assets (virtual currency) can be used for payment of compensation only with the consent of the person receiving compensation. |
■ About BitBank Co., Ltd. |
Company name: Bitbank, inc. |
URL: https://bitbank.cc/about/corporate/ |
Representative: Noriyuki Hirosue, Representative Director and CEO |
Address: KDX Nishigotanda Building 7F, 7-20-9 Nishigotanda, Shinagawa-ku, Tokyo 141-0031 |
Established: May 7, 2014 |
Capital: 8,647,210,000 yen (including capital reserve) |
Business content: Crypto assets (virtual currency) related business |
Kanto Local Finance Bureau (Crypto Asset Exchange Operator) Registration Number No. 00004 |
Japan Crypto Asset Exchange Association (JVCEA) |
Japan Crypto Asset Business Association (JCBA) |
BitBank Co., Ltd. is a crypto asset exchange company that operates BitBank, a crypto asset exchange that boasts Japan's No. 1*1 trading volume, advanced security, and 38 types of stocks*2. It has a high share in spot trading volume, and will account for approximately 20% of the domestic spot trading volume in 2023, and approximately 50% share*3 if limited to altcoins. In addition, Nippon Digital, which specializes in digital assets, has a subsidiary that combines the know-how related to crypto asset management that is cutting-edge and has the highest security level in Japan with the trust business know-how of the Sumitomo Mitsui Trust Group, a specialized trust banking group. There is Asset Trust Establishment Preparation Co., Ltd. (JADAT). By leveraging our strengths in crypto asset management technology, physical liquidity, and strong security, we will contribute to the further development of the crypto asset market through bitbank and JADAT. |
*1 According to CoinGecko research as of July 14, 2023 |
*2 As of May 2024 |
*3 As of July 2023 Refer to JVCEA statistical data and bitbank transaction data |