[Legal Tech Co., Ltd.] Legal Tech Group JAPAN MADE protects the Japanese cooking utensil brand that has exceeded 400 billion yen and the market continues to expand with “HyperJ.ai”
Legal Tech Co., Ltd. Press release: September 27, 2024 Legal Tech Group JAPAN MADE protects the Japanese cooking utensil brand that has exceeded 400 billion yen and the market continues to expand “HyperJ.ai” ~Using blockchain to strengthen intellectual property protection and branding of premium Japanese cooking utensils, which are attracting attention from tourists visiting Japan~ Domestic and international litigation support services, intellectual property platform “Tokkyo.Ai”, blockchain-based electronic contract platform “Keiyaku CLM”, legal precedent search service “Legal Search”, brand & intellectual property protection system “HyperJ.ai” Legal Tech Co., Ltd. (Headquarters: Minato-ku, Tokyo; President and CEO Takahito Sasaki; hereinafter referred to as Legal Tech Co., Ltd.), which develops next-generation new brand strategy services that realize digital transformation, is a subsidiary of JAPAN MADE Secretariat. Through, We announced the introduction of blockchain technology “HyperJ.ai” to the cooking utensil industry. As the number of foreign tourists visiting Japan increases, the demand for cooking utensils is also increasing. In particular, Japanese-made cooking utensils are highly regarded overseas for their high quality and durability, and there is a growing trend for tourists to take them back to their home countries. Among these, the issue of counterfeit products has become an issue for the reliability of the industry, and the introduction of “HyperJ.ai” is expected to be a solution. Image
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(heat-resistant clay pots, etc.) Characteristics: Japanese pottery products, especially heat-resistant clay pots, are popular in overseas households for their traditional design and functionality. Hot pot dishes made in clay pots are perfect for enjoying warm meals at home during the winter, and are especially popular among visitors from Asia. These cookware emphasize Japanese quality and craftsmanship, and are said to be highly reliable, and their durability and unique design are particularly attractive in overseas markets. Global market for cooking utensils 2024-2028
https://www.gii.co.jp/report/infi1377736-global-cookware-market.html
https://prcdn.freetls.fastly.net/release_image/42056/234/42056-234-6bb22f3d7ed4b3f33f13f5c235493a76-1280×720.jpg Cases of counterfeit products news in the cooking utensil industry becoming increasingly serious In recent years, there has been an increase in the number of counterfeit products appearing on the market in the cookware industry, damaging brand credibility. For example, high-end branded pots and knives are easy targets for counterfeit products due to their high quality, and there have been cases where counterfeit products that have been sold have caused health damage or accidents during use among consumers. It has been reported. These counterfeit products are often so sophisticated that they are indistinguishable from genuine products at first glance, and this continues to confuse consumers and sellers alike. This issue of counterfeit products is a serious issue, especially for cookware manufacturers who place importance on durability and quality. ・Investigation of a company in Quanzhou City, Fujian Province on suspicion of selling pots falsely claiming to be made in Japan We have started selling iron pots on various e-commerce platforms, including Tmall, the mail-order site of Alibaba Group, a major Chinese e-commerce (EC) company. In December 2020, the company’s iron pot warehouse in Shanghai’s Minhang district was seized by the district’s market supervision and administration bureau. In a sales video previously distributed by the company, a Japanese craftsman-like man who calls himself Keita Ito introduces in Japanese a “handmade iron pot using traditional methods with a 100-year history.” The words “MADE IN JAPAN” were engraved in English on the handle of the iron pot, and the product label listed the manufacturer as “Ito
Manufacturing” in Matsuki, Imizu City, Toyama Prefecture, Japan. On the Chinese short message posting site Weibo, an iron pot made by Keita Ito was manufactured at a contract manufacturing factory in China, and Keita Ito was a Chinese actor. It was revealed that. A company in Quanzhou, Fujian province is investigated on suspicion of selling pots falsely claiming to be made in Japan
https://www.afpbb.com/articles/-/3337395 ・Disguising products made in China as being made in Japan…Too many cases, the law will be revised and penalties will be strengthened/Taiwan He points out that in Taiwan, because citizens prefer products made in Japan and Europe and the United States, many businesses package tableware and containers made in mainland China in Japan and pass them off as being made in Japan. From now on, only the final manufacturing and processing area can be listed as the country of origin. Disguising products made in mainland China as being made in Japan…Too many cases, the law will be revised and penalties will be strengthened/Taiwan
https://news.livedoor.com/article/detail/12014654/ HyperJ.ai’s role in the cookware industry HyperJ.ai plays an important role in solving the counterfeit problem in the cookware industry. Manufacturers assign unique digital IDs to their products, allowing consumers to
authenticate their products by simply waving their smartphones over them. This technology allows consumers to easily confirm that a product is genuine and prevents counterfeit products from being distributed. It also enhances product traceability, allowing transparent tracking of the entire process from manufacture to sale, further increasing consumer trust.
https://prcdn.freetls.fastly.net/release_image/42056/234/42056-234-35fdffa1ee3aecb6eb2ae841998bf387-1280×720.jpg What is “HyperJ.ai”, a blockchain-based brand and intellectual property protection system? HyperJ.ai is a brand protection system based on blockchain technology that boasts high security that makes it impossible to tamper with data. By using this system, we can prove the authenticity of products and curb the distribution of counterfeit products. It also contributes to increasing brand value by conveying to consumers the behind-the-scenes story of the brand and the value embedded in the product. With the simple tap of a smartphone, consumers can access product information and company video stories to better understand the authenticity behind a product. About “Honmono Story (R)” HyperJ.ai’s “Genuine Stories(R)” feature is a new form of storytelling that supports brand credibility. For example, it is possible to link products to content that consumers are interested in, such as the manufacturing process and usage examples of cooking utensils, or recipe videos for camping meals. This allows consumers to visually understand the craftsmanship and company commitment that goes into a product, deepening their trust and attachment to the product. Honmono Story(R) is an effective tool for connecting consumers and brands more strongly and sharing the truth about brands. Advantages of introducing “HyperJ.ai” With HyperJ.ai, cookware manufacturers can protect their products from counterfeit distribution and ensure brand integrity. Additionally, consumers can easily confirm the authenticity of products, allowing them to purchase with confidence, contributing to improved customer satisfaction. Additionally, enhanced product traceability creates a transparent relationship between manufacturers and consumers, increasing the competitiveness of brands. This is an essential solution to safeguard quality and reliability, especially for premium brands. Service overview Service name: Blockchain brand & intellectual property protection system “HyperJ.ai” URL:
https://www.hyperj.ai/ Company profile [About Legal Tech Co., Ltd.] Name: Legal Tech Co., Ltd. Representative: Takahito Sasaki
Established: June 2012 Address: 4F Toranomon 40MT Building, 5-13-1 Toranomon, Minato-ku, Tokyo Capital: 51 million yen URL:
https://www.LegalTech.co.jp/ Established in 2012 as a 100% subsidiary of AOS Technologies Co., Ltd., a long-established legal tech company founded in 1995. Since then, we have provided e-discovery and forensic services, and in 2015, we received the Minister of Economy, Trade and Industry Award at the 10th Japan New Business Creation Awards for making a significant contribution to improving people’s lives with technology for criminal investigation and corporate fraud
verification. Awarded. In the future, we will shift to LaaS (LegalTech as a Service), which is gaining momentum in Japan, and will launch the blockchain brand and intellectual property protection system “HyperJ.ai,” the next-generation electronic contract portal “Keiyaku CLM,” and the legal portal “LegalSearch.” jp” and the intellectual property portal “Tokkyo.Ai”, we will provide next-generation AI services that realize digital transformation. [About JAPAN MADE Secretariat Co., Ltd.] Name: JAPAN MADE Secretariat Co., Ltd. Representative: Takahito Sasaki Established: February 2019 Address: 4F Toranomon 40MT Building, 5-13-1 Toranomon, Minato-ku, Tokyo Capital: 100 million yen URL: https://www.japanmade.com/ Under the corporate philosophy of “Producing the good old and good new Japan,” the JAPAN MADE secretariat is working with a corporate policy of supporting xTech, focusing on blockchain and NFT technology. We are engaged in business activities that help realize Society 5.0 by supporting Japan-made companies that develop business models for disruptive products and services and expand globally. URL:
https://www.japanmade.com/