MC Decault will hold a media seminar focusing on OOH advertising in Japan in 2024!
MC Deco Co., Ltd. Press release: September 27, 2024 MCDecault will hold a media seminar focusing on OOH advertising in Japan in 2024!
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possibilities evolve, it’s important to learn how outdoor advertising can be combined with other advertising channels to deliver successful campaigns. Additionally, new trends and tools are constantly emerging to provide unique experiences to consumers. Through presentations from external speakers, this event will showcase best practices and case studies on innovative ways to reach your target audience and leverage your brand’s environment to inspire action. This gathering of industry players provides an opportunity to learn more about the evolving advertising market from various angles and for various audiences. B2B and B2C companies: Learn how to run successful campaigns Advertising agency: acquire new knowledge and skills Public institutions: Thinking about urban development together Journalists: Collect content about outdoor advertising About the program contents▼ 13:30 – 15:00 MCDecaux Co., Ltd.” Initiatives towards 2025″ Malik Rumane, CEO / Hayato Inozume, Business Development Department Manager Why programmatic DOOH is the next big trend in advertising Jean-Christophe Conti, CEO VIOOH Cross-media campaign example: Introducing an example of combination with OOH & targeting media & multiple luxury brands Hiroshi Ishii, Shufu to Seikatsusha Co., Ltd., LEON/Web LEON Editor-in-Chief Kazuki Takeda, Shufu to Seikatsusha Co., Ltd., LEON Editor About Japanese luxury trends and communication: Discussion with Japan’s leading luxury brands and global brands Mr. Jean-Pierre Charriton, President and Representative Director, L’Oréal Japan Co., Ltd. Hitoshi Miki, Richemont Japan Co., Ltd., President and Regional CEO Bodan Clara, iStyle Japan Co., Ltd., CEO Vihag Kulshreshtha, MCDecaux Co., Ltd., Sales Department Manager 15:15 – 17:00 Announcement of the winning works of the 12th Japan Six Seat Award Japan Six Seat Award is a design competition sponsored by MCDecaux every year since 2012. Approximately 700 entries were received, and the winning entries were selected after a review process. Judges: Yoshifumi Nakajima, Kaoru Kasai, Atsumi Kikuchi, Rika Eguchi, Mika Kunii The winning works will be displayed along with the awards presented to the winners. Co-sponsor company:
https://prcdn.freetls.fastly.net/release_image/6641/5/6641-5-9c2110d466a780690ed7159def88433f-1128×422.jpg About application and venue ▼ This is a seminar that is free of charge and requires advance registration By October 11th
https://peatix.com/event/4117960 Please apply from Registration will end as soon as the capacity is reached Please bring the QR code and two business cards on the day If multiple people are participating, each person can apply individually, or the representative can register and apply for all participants individually. Venue: Akasaka Intercity AIR 3F/4F, 1-8-1 Akasaka, Minato-ku, Tokyo 107-0052 More info About MCDecaux: MCDecaux is the Japanese subsidiary of JCDecaux, the world’s No. 1 outdoor advertising company. (JCDecaux: 85%, Mitsubishi Corporation: 15%) Established in 2000, the company operates in 43 cities, including the top 20 cities (Cityscape(R)), and over 140 shopping sites from two major domestic retailers. It provides customers with a network of exclusive digital advertising displays in malls (Mallscape(R)), Kansai Airport, and self-service bicycles. MCDecaux offers unique solutions that provide municipalities with a range of high-end services, designed to fit into their urban and commercial environments. Press Contact: Yoko Watanaka, Marketing Department Manager: y.tonaka@mcdecaux.co.jp