FamilyMart Co., Ltd. Enjoy the fragrant vanilla made with vanilla from Madagascar and finished with rich milk! “Rich Frappe Vanilla” released on October 1st (Tuesday) ~Revival in response to customer requests! ~

FamilyMart Co., Ltd. press release (2024.09.27) FamilyMart Co., Ltd. Enjoy the fragrant vanilla made with vanilla from Madagascar and finished with rich milk! “Rich Frappe Vanilla” released on October 1st (Tuesday) ~Revival in response to customer requests! ~ FamilyMart Co., Ltd. (Headquarters: Minato-ku, Tokyo; President and CEO: Kensuke Hosomi) is promoting the use of milk in its coffee machines as part of one of its five ongoing keywords, “Happy for you.” From the “FAMIMA CAFE” Frappe series, “Rich Frappe Vanilla” using vanilla from Madagascar, known as the king of vanilla, will be available for 325 yen (350 yen including tax) from October 1, 2024 (Tuesday) at approximately 16,300 FamilyMart stores nationwide. A limited quantity will be sold in stores.
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■The popular vanilla flavor is back this year due to popular demand!  The recently released “Rich Frappe Vanilla” was released in October 2023 as the “No. 1 flavor to try*1” and has been very well received, so we have decided to respond to customer requests. , will reappear.  Frappes are mainly purchased by female customers, but the “Rich Frappe Vanilla” released last year is also popular with male customers, and customers who purchase from late afternoon to night It has been well-received by many people, and it has been well-received as a reward at the end of the day or as a dessert after dinner. *1: A survey conducted in 2022 targeting approximately 10,000 men and women aged 15 and over nationwide on the flavor of frozen drinks they would like to try. ■Uses vanilla from Madagascar! A carefully selected frappe with a rich aroma and taste!  This product uses vanilla from Madagascar, which is known as the king of vanilla. Madagascar vanilla has a distinctive deep, gentle vanilla scent that goes well with milk, creating a sweet scent and rich taste. By making the ice particles fine and homogenized, it has a smooth texture similar to vanilla ice cream.  Please enjoy “Rich Frappe Vanilla”, which has the flavor and aroma of milk and vanilla and a smooth texture, as a relaxing companion.
https://prcdn.freetls.fastly.net/release_image/46210/1448/46210-1448-ad55b43aa15e6bd197c9d9fc9a046182-3900×2600.jpg [Product details]
https://prcdn.freetls.fastly.net/release_image/46210/1448/46210-1448-981d8227452ed74ee53193d31af8cf23-2047×2700.jpg [Product name] Rich Frappe Vanilla [Price] 325 yen (350 yen including tax) [Release date] October 1, 2024 (Tuesday) [Release area] Nationwide [Characteristics] By using vanilla from Madagascar, you can enjoy a frappe with a sweet aroma and rich taste. *Vanilla from Madagascar is used in the vanilla flavoring. *The image is for illustrative purposes only. *For products eligible for the reduced tax rate, the tax-included price is displayed at 8% consumption tax. *It may not be available depending on the store.  FamilyMart aims to become an indispensable place beyond convenience by being close to the local community and connecting with each customer as if they were family, under the motto “FamilyMart for you, for
convenience.”