AEON Co., Ltd. Approximately 6,200 stores from 18 Aeon Group companies jointly hold the “Select. Now Connecting to the Future” fair with business partners

Aeon Co., Ltd. press release (2024.09.30) Aeon Co., Ltd. Approximately 6,200 stores from 18 Aeon Group companies jointly hold the “Select. Now Connecting to the Future” fair with their business partners. As an initiative for 3R Promotion Month! From October 4th (Friday) to October 31st (Thursday), Aeon will hold the “Select. Mirai” event at approximately 6,200 stores across 18 Aeon Group companies, including Aeon, Aeon Style, and Maxvalu nationwide. We will be holding a fair that connects us to the present.
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Aeon has been implementing initiatives to resolve environmental and social issues based on its basic philosophy of “Pursuing peace, respecting humanity, and contributing to local communities with our customers as our starting point.” This initiative needs to be carried out across the entire supply chain. Therefore, at the end of May, we held a “Choose. Today Connects to the Future” fair in collaboration with our business partners’ efforts to communicate the value of environmentally friendly products, environmentally themed products, and services throughout the supply chain. was held. This time, with the cooperation of more business partners, we will hold the second round to coincide with October, which is 3R Promotion Month. In particular, special events will be held at 10 locations across the country for three days from October 4th (Friday) to October 6th (Sunday) *1, with stage events where customers can participate, and work at exhibition booths of various manufacturers. We will be holding a shop. 1. Event period *1 October 4th (Friday) – October 31st (Thursday), 2024 Special event Store event: October 4th (Friday) to October 6th (Sunday), 2024 2. Holding store 18 Aeon Group companies, approximately 6,200 stores “Special event held  10 stores”
https://prcdn.freetls.fastly.net/release_image/7505/4633/7505-4633-e1751e1c6811e6707347abb84bf017a9-618×410.jpg Aeon Style Makuhari New City (implemented at the end of May 2024) Hokkaido: Aeon Sapporo Hassamu store Miyagi Prefecture: Aeon Style Shinrifu Niigata Prefecture: Aeon Style Niigata Kameda Inter Saitama Prefecture: Aeon Style Lake Town Kanagawa Prefecture: Aeon Style Tennocho Aichi Prefecture: Aeon Style Higashiura Osaka Prefecture: Aeon Style Dainichi Hiroshima Prefecture: Aeon Style Hiroshima Fuchu Fukuoka Prefecture: Aeon Fukuoka store Okinawa Prefecture: Aeon Minami Haebaru store 3. Participating main business partners   (in alphabetical order, titles omitted) Ajinomoto Co., Ltd., Aeon Agri Creation Co., Ltd., Aeon Top Valu Co., Ltd., Itoen Co., Ltd. Uchino Co., Ltd., FP Corporation, Kao Group Customer Marketing Co., Ltd. Kagome Co., Ltd., Kato Sangyo Co., Ltd., Kikkoman Foods Co., Ltd., Kirin Brewery Co., Ltd. Kewpie Corporation, Coca-Cola Customer Marketing Co., Ltd. Kokubu Group Headquarters Co., Ltd., Sapporo Beer Co., Ltd., Suntory Foods Co., Ltd. Shikishima Baking Co., Ltd., Daisho Kanayama Farm Co., Ltd., Takara Tomy Co., Ltd., Danone Japan Co., Ltd., Tablemark Co., Ltd., Nichirei Foods Co., Ltd., Nisshin Seifun Welna Co., Ltd., Nissui Co., Ltd., Bali Japan Co., Ltd., P&G Japan LLC, Hikari Miso Co., Ltd., Fundokin Soy Sauce Co., Ltd., Mizkan Co., Ltd., Morinaga Milk Industry Co., Ltd., Unicharm Co., Ltd. 4. Example of product *2 ■ Propose approximately 3,000 types of environmentally friendly products and products with environmental themes 1. Aeon Limited “Craft Boss Double Roasted BLACK” 450ml 108 yen (116.64 yen including tax*3) Aeon Limited “Craft Boss Delicious Unsweetened Black Tea Lemon” 600ml 98 yen (105.84 yen including tax*3) “Craft Boss Double Roasted BLACK” is made with 100% organic coffee beans (2 types), which are characterized by their clean and strong taste, and is made to have a rich aroma with a lingering aftertaste. “Craft Boss Delicious Unsweetened Tea Lemon” is a black tea that uses “organic tea leaves and organic lemon juice” and features a refreshing aroma and clean taste. Please note that the PET bottle for this product is a 100% sustainable bottle made only from used PET bottles.
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https://prcdn.freetls.fastly.net/release_image/7505/4633/7505-4633-28c0c2057217f9072b4576bff128c62c-912×2700.jpg 2. Aeon limited “Attack ZERO Green Life” One hand 380g Body 498 yen (547.80 yen including tax*3) Refill 1070g body 1,098 yen (1,207.80 yen including tax*3)
“Green Life” is born from Kao Attack ZERO! Contains plant-derived cleaning ingredients (Bio IOS) to achieve ZERO’s high cleaning and deodorizing power. The container is made from 100% recycled plastic. A chamomile and geranium scent with no synthetic colorants and natural fragrances.
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https://prcdn.freetls.fastly.net/release_image/7505/4633/7505-4633-90031a408d6fb9038e29658b5def8bc8-3900×3900.jpg 3. TOPVALU “Dressing made with carefully selected ingredients limited to local production” ~Using spot eco bottles~ Scheduled to be released on October 1st (Tuesday) Garlic dressing from Aomori Prefecture, ginger dressing from Kochi Prefecture, carrot dressing from Itano, Tokushima Prefecture, Setouchi lemon dressing from Hiroshima Prefecture Various 200ml bottles 258 yen (278.64 yen including tax*3) Changing the idea of ​​creating a “double structure” makes dressing bottles recyclable! Even among PET bottles for seasonings, dressings are difficult to recycle because the contents are soggy. Now, the outside can now be recycled as the inside and outside can be pulled out separately. In addition, the inside is made of a thin functional material that maintains quality, allowing you to squeeze out every last bit without wasting anything. The outer PET bottle part, which accounts for 54% of the total weight of the container, can be recycled.
https://prcdn.freetls.fastly.net/release_image/7505/4633/7505-4633-24d4fbf85d765ddc2822596ebb73d156-328×430.png 4. Aeon Sustainable Coffee Project Aeon has set a goal of converting the raw materials used in all coffee sold under Topvalu and Aeon’s original brands to those that are sustainable by 2030. This project is being carried out mainly by Aeon, farmers, suppliers, local educational institutions, and international NGOs. We provide support through cultivation techniques and agricultural management guidance, with the aim of deepening understanding of international certification standards and establishing cultivation practices that are considerate of the environment and appropriate employment. This project also aims to contribute to sustainable development by providing support for solving social issues such as the living and educational environment.
https://prcdn.freetls.fastly.net/release_image/7505/4633/7505-4633-c275b79f5284183d1e67616ebef89ce0-180×190.png Example) “Topvalu Sustainable Coffee” Scheduled to be released on October 1st (Tuesday) (Left) Sweet lingering blend 140g (Middle) Fragrant rich blend 140g (Right) Rich aroma blend 140g Each unit: 498 yen (537.84 yen including tax*3) You can enjoy the same deliciousness that we have always provided at counter coffee, even at home. We use 51% Arabica G1 coffee beans from Vietnam, which are high quality and contribute to society.
https://prcdn.freetls.fastly.net/release_image/7505/4633/7505-4633-5101d4e8a2d46193f4015efda16c6cb6-476×299.png Sales exceeded 165 million cups! *4 The popular counter coffee will be gradually renewed from November 2024 Aeon has been providing coffee produced through the Sustainable Coffee Project at Aeon Group stores and by selling beans by weight. The number of cups sold (estimated) from the start of sales in 2020 to August 2024 is approximately 165 million. We have changed the roast to a darker roast to enhance the sweetness and richness, making it even more satisfying to drink, and we will start offering it gradually from November. Holding environmental events with customer participation at special event stores *5 ・Uchino Co., Ltd. “Drawing Embroidery Event/Towel Collection” ・Kao Group Customer Marketing “Mini lectures on the environment, quizzes for children” ・Coca-Cola Customer Marketing “Bottle to Bottle Model Exhibition” ・Suntory Foods “Learn how to properly separate plastic bottles! Experience creating original coloring labels using recycled paper” ・Hikari Miso “Tasting of organic instant miso soup (organic sodachi miso soup)” ・Aeon Agri Creation “In-store explanation of non-standard vegetables” ・Topvalu “Sasute Naburu Search Game/Real-time voting to compare product tastes” etc. Holding a campaign Customers who purchase a total of 3,000 yen or more (including reference tax) at participating stores and apply via iAEON entry or online will be entered into a lottery to receive a “Choose for the Future” experience, food, and goods. Customers who apply after issuing an electronic receipt at iAEON will have a chance to win an iAEON x Hello Kitty eco bag by lottery. *1: The special event at Aeon Style Lake Town will be held for four days from October 3rd (Thursday) to October 6th (Sunday).    In addition, the holding period may differ depending on the region and store. *2: Some products may not be available depending on the region or store. *3: Prices may vary depending on region and store. In addition, when purchasing a single item, the reference tax-inclusive price will be rounded down to the nearest whole number. *4: Release starts in 2020. Calculated based on 11g of coffee beans per cup/Number of cups including Ministop. *5: Fair contents vary depending on region and store. [AEON Group “Select. Now that connects to the future” fair special website] https://www.aeon.info/erabou-fair/