【FourM】 FourM Co., Ltd. begins full-scale launch of its own game app business. Invited Masaya Murakami, who led the game business with over 1 billion downloads, as an advisor
FourM Press release: October 1, 2024 4M Co., Ltd. begins full-scale launch of its own game app business. Invited Mr. Masaya Murakami, who led the game business with over 1 billion downloads, as an advisor
https://prcdn.freetls.fastly.net/release_image/57667/68/57667-68-0b48b92b902605a6d086313e46952467-1024×576.jpg
https://prcdn.freetls.fastly.net/release_image/57667/68/57667-68-a3983bc2d9c508198815255adfc91286-1191×1191.png Born in Osaka in 1994. After obtaining a doctorate (information science) from Osaka University, he joined Kayak, an interesting corporation, as a new graduate. After being assigned to the game division, he was the youngest and fastest to become the division manager. He led the expansion of the game business and exceeded 1 billion downloads of his own apps worldwide. Among them, the game app that he himself handled from content planning to marketing has exceeded 200 million downloads. From his experience of making a big leap forward in a creative business through the power of marketing, he realized that “By formulating the right strategy and executing it properly, we can take on even greater challenges from Japan to the rest of the world.” In 2024, he established Kanakata Konokata, a limited liability company, and is working to deliver the value of Japanese culture and entertainment that he loves to the world. Comments from Masaya Murakami, who has been appointed as 4M advisor We decided to work with 4M at a time when 4M, which has supported the growth of numerous app businesses, is taking on the challenge of the next strategic phase by seriously working on game app business development as its own business. While the rise of app businesses from all over the world is remarkable, we sympathize with their desire to create a business that can make a splash around the world from Japan, and we are happy to be able to work with them. Comment from Tatsu Sato, 4M App Support Business Manager Our company has been working on the game development business since 2022 with the aim of developing the business with more emphasis on the perspective of app operators. As a result, several titles have grown to have support in the global market, and we plan to further focus on this area in the future. I have interacted with Mr. Murakami through co-starring at events, and we share a lot of similarities in his thoughts on the market and his attitude toward business, so we decided to work together on this project. We will strive to further develop our business with the support of Mr. Murakami, who has great experience and a proven track record. ■About 4M
https://prcdn.freetls.fastly.net/release_image/57667/68/57667-68-6095a8b425cae46eab4685f10612961d-1024×230.png 4M Co., Ltd. Address: Roppongi Hills Mori Tower 31F, 6-10-1 Roppongi, Minato-ku, Tokyo Representative: Representative Director Kazuma Watamoto Business details: Media product business/media partner business/technology support business URL: https://corp.fourm.jp/ ■About AnyManager
https://prcdn.freetls.fastly.net/release_image/57667/68/57667-68-0c5b3d127b3c93b123fd0338b0236ff0-1546×230.png The media/mobile app growth platform “AnyManager” is an all-in-one platform for web media, apps, and EC sites. “Analytics” analyzes advertising revenue and site analysis, “Speed” accelerates display speed, “Engage” strengthens engagement through push notifications to web browsers and in-app messages, and maximizes advertising revenue. We offer five services: “Monetize” to realize this, and “Build” to turn news media into apps. As of the end of March 2024, it is used by over 1,700 publishers across Asia. URL: https://anymanager.io/ja/
