【Euglena Co., Ltd.】 Two new products from the akyrise “Biyozen” series that helps customers achieve beauty through “food” are now on sale!
Euglena Co., Ltd. Press release: October 1, 2024 Two new products from the akyrise “Biyozen” series that helps customers achieve beauty through “food” are now on sale! Euglena Co., Ltd. (Headquarters: Minato-ku, Tokyo, President and CEO: Mitsuru Izumo) helps customers achieve beauty through food through the skin care brand “akyrise” *1, which proposes the comfort of living with bare skin. We are pleased to announce that two new items from the “Biyozen” series will be released on the akyrise official mail order site on Tuesday, October 1, 2024.
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https://prcdn.freetls.fastly.net/release_image/36462/627/36462-627-d2162a1b72d91bf235740efa09080b87-1288×861.jpg Akyrise will celebrate its 20th anniversary on November 27, 2023, and as a brand that provides an opportunity to “free your mind and body,” it has gained support from people who sympathize with simple care that does not rely on cosmetics or foundation. Furthermore, based on our basic values that skin beauty comes not only from skin care but also from a healthy daily lifestyle, we believe that 20% of the important elements for achieving beautiful skin are skin care and 80% lifestyle. We advocate the “Law of Two and Eight” for a healthy Suhada. By valuing the 80% of your life, your mind and body will naturally be in balance, and you will be able to realize the power of 20% skin care. In addition, food is an important part of our lives, and because it is one of the things that is often disrupted in our busy modern society, the Biyozen series was created to provide food that nourishes beauty. This time, we are introducing a soup made with the delicious flavor of 13 carefully selected mushrooms, which is easy to eat and will make your mind and body happy, and a cereal bar made with goji, jujube, and pigeon barley. Released to commemorate the 20th anniversary. *1 The Company announced on July 1, 2024, that the company aims to further strengthen and streamline Euglena Group management while continuing to develop the “akyrise” brand of LIGUNA Co., Ltd., which was originally a consolidated subsidiary, as an important brand. As a result, it was merged into an absorption-type company. ■Background I want to be healthy and beautiful from the inside out, I want to have healthy sleep, moderate exercise, and spend my time according to the seasons… Even though there is an ideal lifestyle, food is often disrupted in the busy modern society. There may be many people who find it difficult to find time to eat due to work, housework, childcare, or both, and even if not every day, it may be especially difficult to find time to eat on weekdays. At akyrise, in order to value each and every customer, we have strived to listen to real customer feedback through the free online consultation “Suhada Concierge” service. Among them, “I want to eat snacks, but isn’t it good for my skin and body?” “If I’m hungry, what should I eat for my skin?” “Dried fruits and nuts are We have received many questions like, “I have heard of the recommended products, but which one should I choose?” In order to solve this problem, we have developed new products in the form of soup and cereal bars that are familiar and can be enjoyed in any way you like.
https://prcdn.freetls.fastly.net/release_image/36462/627/36462-627-fecc550594b432e5b0c26ffe56fec46a-306×277.jpg ■Product details Product name: Mushroom soup stock Capacity: 18.5g (3.7g x 5 bags) Price: 1,280 yen including tax (1,186 yen excluding tax) / 5 bags Release date: Tuesday, October 1, 2024 Sales location: Official online site https://es.akyrise.jp/item/index.cgi?s=6007 Features A medicinal powder soup with a rich mushroom flavor that condenses the flavor of 13 types of mushrooms, including carefully selected mushrooms such as Kazuno Reishi, Cordyceps sinensis, Meshimakobu, and Yamabushi mushrooms. We also added ingredients that have a history of more than a thousand years, such as garlic, ginger, and safflower. Soup is packaged in individual servings, making it convenient to carry around. No animal-derived materials used. Recommended at times like this ・As an item to add to your usual lunch box ・When you keep eating out and tend to lose your nutritional balance ・As a drink when you’re feeling hungry ・As a seasoning for cooking
https://prcdn.freetls.fastly.net/release_image/36462/627/36462-627-686f4669b0cc4a1293b2d36065b391a5-595×412.jpg ■Product details Product name: Goji, jujube, and pigeon bar Capacity: 125g (25g x 5 bottles) Price: 1 set (5 pieces): 1,850 yen including tax (1,713 yen excluding tax) 2 sets: 3,330 yen including tax (3,084 yen excluding tax) Release date: Tuesday, October 1, 2024 Sales location: Official online site
https://es.akyrise.jp/item/index.cgi?s=6005 Features A snack that even those who are concerned about beauty and health can enjoy without feeling guilty. Something sweet that you want when you’re a little hungry. But I’m concerned about eating too much sweets. For times like these, we have created a cereal bar that will make your mind and body happy just by eating it, has a gentle sweetness, and supports beautiful skin. It is said that Yang Guifei, one of the world’s three most beautiful women, liked to eat walnuts and jujubes. Quercus contains polyphenols and jujube contains pantothenic acid, both of which are rich in vitamins. Hatomagi is a food that has long been considered good for the skin, as it is mentioned in books from the Edo period. We solidified these ingredients with the minimum necessary amount of sweeteners and made them into cereal bars. Recommended for times like these ・When you are hungry ・Since each bottle is
individually packaged, you can have a beauty and health-conscious snack time even when you are out and about, where it is difficult to carefully examine the ingredients. ・Excellent compatibility with dairy products, so crush it into bite-sized pieces and use it like cereal for breakfast yogurt ■What is the “Biyozen” series
https://prcdn.freetls.fastly.net/release_image/36462/627/36462-627-a677d1452413f4f2feed02a80c4a4ac8-495×451.jpg Biyozen is food that nourishes beauty. Beautiful skin comes not only from skin care, but also from a healthy daily lifestyle. Food is one of the most important aspects of life, and is one of the things that is often disrupted in the busy modern society. “Biyozen” is a series that helps customers maintain their beauty through food.
https://prcdn.freetls.fastly.net/release_image/36462/627/36462-627-e23440ae72dbf735e2d8571594ceb641-634×316.jpg In 2005, we succeeded in establishing the world’s first edible outdoor mass cultivation technology for the microalgae Euglena (Japanese name: Euglena). “Sustainability First” is defined as the Euglena philosophy, and we develop and sell foods, cosmetics, etc. that utilize microalgae Euglena and Chlorella, manufacture and develop biofuels, provide genetic analysis services, and unused resources. We are developing businesses such as the sustainable agritech field that utilizes Since 2014, we have been running the Euglena GENKI Program, which delivers nutritionally rich Euglena cookies to children in Bangladesh. https://euglena.jp
