[NTT Docomo, Inc.] Docomo and Toshiba Data begin collaboration in marketing solutions field NTT Docomo, Inc. Press release: October 1, 2024 Docomo and Toshiba Data begin collaboration in marketing solutions field ~Aiming to improve marketing by linking “d Account” and “Smart Receipt”~ NTT Docomo, Inc. (hereinafter referred to as “Docomo”) and Toshiba Data Corporation (hereinafter referred to as “Toshiba Data”) are working to expand their business and improve their services in the marketing solutions field. A collaboration
(hereinafter referred to as the “Collaboration”) will begin on Tuesday, October 1, 2024, to link the electronic receipt service “Smart Receipt (R)” developed and operated by Toshiba Data and supported in operation by Toshiba Data. This collaboration will enable more advanced marketing through DoCoMo’s various marketing solutions*2 by utilizing purchasing information based on electronic receipts from “Smart Receipt” issued by over 17,000 stores*1 nationwide. This makes it possible to provide optimal information to over 100 million *3 d Point Club member customers. To commemorate the start of this collaboration, customers who have linked their “d Account” and “Smart Receipt” will receive a first-come-first-serve offer from October 1, 2024 (Tuesday) to November 30, 2024 (Saturday). We will hold a “point gift campaign by linking d Account and Smart Receipt and issuing electronic receipts” in which 300,000 people will receive 150 d Points (for a limited time and purpose).
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https://www.toshibatec.co.jp/products/pos/smartreceipt/ Going forward, both companies aim to improve the sophistication of marketing by deepening their understanding of customer behavior based on the purchasing data obtained through this collaboration. *1 As of October 1, 2024. *2 Docomo’s marketing solution:
https://ssw.web.docomo.ne.jp/marketing/ *3 As of the end of June 2024. *4 Please check the applicable stores on the “Smart Receipt” site under “Stores that can be used”. Stores in the “Supermarket”, “Drugstore”, “Convenience Store”, and “Home Center” categories are eligible for the campaign. “Gourmet”, “Apparel”, “Department Store”, and “Other” stores are not eligible for the campaign. * “d Account” is a registered trademark of NTT Docomo, Inc. * “Smart Receipt” is a registered trademark of Toshiba Tec Corporation.