Ivy Company Co., Ltd. press release (2024.10.02) Ivy Company Co., Ltd. [Afternoon Tea] Tea festival “Tea Festival 2024” will be held! We offer a new parfait with a milk tea image, and a set of “customized chai” that you can enjoy in 6 different variations. November 1st (Friday) – November 13th (Wednesday) Afternoon Tea Tea Room, operated by Ivy Company Co., Ltd.
(Headquarters: Sendagaya, Shibuya-ku, Tokyo / President and
Representative Director Ryuhei Tsukada), will hold Afternoon Tea’s annual TEA event “Tea Festival 2024″ on November 1st. It will be held for a limited time of two weeks from “Sunday”. ◆Afternoon tea brand site news page:
https://www.afternoon-tea.net/article/tearoom-campaign/teafes_2024/
https://prcdn.freetls.fastly.net/release_image/5743/899/5743-899-035df83d0756ea105fb9e7e618befc10-2458×1353.jpg Proposing “chai” that can be customized to your liking to go with the new tea festival-limited parfait “Tea Fest” started in 2017 with the idea that “we want as many people as possible to experience the deliciousness of afternoon tea” and will be celebrating its 8th anniversary this year. This year as well, we have prepared a special menu exclusively for Tea Festival where you can enjoy the charm of chai. The “Astringent Chestnut and Milk Tea Parfait” is now available for the first time, which is based on the two flavors of astringent chestnut ice cream and roasted green tea gelato, and is finished with a milk tea-like taste with chai whip, milk sauce, and milk tea-flavored rusks.
https://prcdn.freetls.fastly.net/release_image/5743/899/5743-899-5f7a81befe6aecf40b5196ed4a3b926a-1104×1346.jpg “Customized chai” image For tea that can be enjoyed as a set with parfait, we offer a “customized chai” that can be enjoyed in 6 different variations. After choosing either milk or oat milk, choose “5 types of masala spices” from the taste list to get an authentic flavor with a strong spice aroma, or choose “banana puree” to enjoy the aroma of bananas. If you choose the rich flavor of “Cacao Berry Sauce”, you can enjoy a chai with a different personality, with flavors accented by the scent of two types of berries, strawberry and raspberry, and cacao. Furthermore, you can also participate in the “Donation” event, which is held with the idea of “Have a PEACE day with tea.”
https://prcdn.freetls.fastly.net/release_image/5743/899/5743-899-6b8d5178a902840f610f21ed36bcb6d1-1959×1354.jpg NEW Tea Festival Limited ■Product name: Special set of TEA parfait and customized chai ■Price: 1,700 yen (tax included) *Comes with chai ■Sales period: November 1st (Friday) to November 13th (Wednesday) ■Product description: Enjoy the milk tea-inspired parfait with customized chai. There are a total of 6 types of chai with a choice of milk and taste. Customized chai Choose milk (milk/oat milk) and taste (5 kinds of masala spices/banana puree/cocoa berry sauce) and enjoy customizing to your liking. ～Authentic chai with the aroma of spices～ ・Milk Masala Chai・Oat Milk Masala Chai ~A rich chai with a rich sweetness and a banana aroma~ ・Milk Banana Chai・Oat Milk Banana Chai ～Chai with a slight scent of cacao and two types of berries～ ・Milk Cacao Berry Chai・Oat Milk Cacao Berry Chai ■Enjoy Chai from Afternoon Tea and support the Darjeeling community At the Afternoon Tea Tea Room, we will be making donations again this year with the idea of “Have a PEACE day with tea.” For the Tea Festival exclusive “TEA Parfait and Customized Chai Special Set,” we will add 15 yen to your purchase of 1,700 yen (tax included), plus an additional 15 yen from the Afternoon Tea Tea Room. We will donate to the ESA Asia Educational Support Association, which provides educational support to children. *ESA Asia Educational Support Association is a certified NPO that provides educational support in Bangladesh and India. Donations from last year’s efforts were used to cover tuition fees, stationery and uniforms, books, etc. for children attending St. It was used to support the operation of junior high schools. (Donation amount: 465,840 yen) Special BOX commemorating “Tea Day” released There are many fun projects this year as well, such as the limited-edition “Tea for Peace BOX,” which includes 7 types of recommended tea (21 pieces), a set for making spiced chai, and tea tickets (5 tickets) in a can with an illustration by Ayane Shojima. is.
https://prcdn.freetls.fastly.net/release_image/5743/899/5743-899-25c9e616abaf49faa30680857af74302-1135×1135.jpg Tea Festival limited ■Product name: Tea for Peace BOX ■Price: 5,000 yen (tax included) ■Sale period: November 1st (Friday) ~ Limited quantity ■Product description: A special box commemorating Tea Day was born from the desire to “enjoy plenty of tea more easily.” Seven types of tea (21 pieces) recommended by Afternoon Tea Tea Room, a set for making spiced chai, and a tea ticket (5 tickets) are packed in a can with an illustration by Ayane Shojima. The tea ticket allows you to enjoy 5 servings of your favorite tea at the Afternoon Tea store. Please find your own favorite tea. *Tea tickets can be used at Afternoon Tea/Tea Rooms and Love and Table locations nationwide. Ayune Shojima Born in Tokyo. Graduated from University of the Arts London Chelsea College. He continues to engage in a wide range of activities, including interior decoration of commercial facilities, creation of collaborative products with apparel and interior brands, packaging artwork, live painting, and workshops. Winter limited tea and TEA flavored sweets are also on sale
https://prcdn.freetls.fastly.net/release_image/5743/899/5743-899-ccb2a761324fbc0fcd99311d66f9f5cb-1116×1002.jpg NEW ■Product name: Chocolate Earl Gray ■Price: 1,200 yen (tax included) ■Sales period: October 31, 2024 (Thursday) to February 19, 2025 (Wednesday) ■Product description: Assam is combined with a sweet and fragrant chocolate flavor, with a hint of refreshing bergamot. You can enjoy it straight or with milk.
https://prcdn.freetls.fastly.net/release_image/5743/899/5743-899-616c40caff7cbefd3e8764cc5d5b93d7-1103×886.jpg ■Product name: Strawberry Darjeeling Second Flash Blend ■Price: 1,200 yen (tax included) ■Sales period: October 31, 2024 (Thursday) to February 19, 2025 (Wednesday) ■Product description: The refreshing taste of Darjeeling and the elegant scent of strawberry. The base tea leaves are fragrant second flush Darjeeling and youthful first flush Darjeeling. blend. A flavored tea with a mild astringency and refreshing freshness from young leaves that goes well with meals.
https://prcdn.freetls.fastly.net/release_image/5743/899/5743-899-c244bbcd50f80b999e71ecd105b2ab6d-1178×1063.jpg ■Product name: Tea cup chocolate ■Price: 1,600 yen (tax included) ■Sales period: October 31, 2024 (Thursday) to February 19, 2025 (Wednesday) ■Product description: A combination of white, milk, and dark teacup-shaped chocolates with three different flavors of tea chocolate. Enjoy the different flavors of each. ・Fruit tea × white ・Strawberry tea × milk ・Lemon tea × dark
https://prcdn.freetls.fastly.net/release_image/5743/899/5743-899-c147faad86c3c3b900d447c51351cba2-1200×1020.jpg ■Product name: Tea Langue de Chat Milk ■Price: 1,100 yen (tax included) ■Sales period: October 31, 2024 (Thursday) to February 19, 2025 (Wednesday) ■Product description: Langue de Chat, a tea made with Earl Gray tea leaves, is combined with milky white chocolate. Finished with a milk tea taste. Afternoon Tea Tea Room, Afternoon Tea Bakery, Afternoon Tea Love and Table (excluding some stores) Afternoon Tea Online Store: https://shop.afternoon-tea.net/shop/ (Sales start from 12:00 on the release date) *Products available may differ depending on the store. Due to limited quantity, it will end as soon as it runs out. About Ivy Company Co., Ltd. Afternoon Tea TEAROOM, a wholly owned subsidiary of Sotheby League Co., Ltd., proposes “enriching time spent with tea” under the theme of “Food is HOPE IS DELICIOUS!”; KIHACHI, which operates restaurants, cafes, and patisseries; and New York. We operate a variety of brands, including Shake Shack(R), a new style hamburger restaurant born in 2013, and BAKERS gonna BAKE, a scone specialty store with an integrated workshop. https://www.sazaby-league.co.jp/company/group/
