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Three exhibitions held for the first time! An exhibition that expands the possibilities of food JFEX

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Three exhibitions held for the first time! JFEX, an exhibition that expands the possibilities of food ​
RX Japan Co., Ltd. Press release: October 29, 2024 Three exhibitions held for the first time! An exhibition that expands the possibilities of food JFEX Held at Makuhari Messe from Wednesday, November 27th to Friday, November 29th, 2024 Image
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RX Japan Co., Ltd. (Headquarters: Chuo-ku, Tokyo, President and CEO: Takeshi Tanaka) will be holding the “JFEX WINTER – 5th [International] Food and Beverage Business Week -” at Makuhari Messe from November 27th. We will be holding three exhibitions for the first time to revitalize the food industry. 1. Next food trend EXPO 2. Inbound food EXPO 3. Fresh food EXPO By holding specialized exhibitions tailored to the needs of the times, we provide food buyers and industry personnel with a place to purchase with higher accuracy. 1. “Next Food Trend EXPO” – Specialized exhibition focused on next-generation food products and solutions to industry issues – Alternative ingredients such as plant-based foods are attracting attention due to
environmental issues and increasing health consciousness. At this exhibition, we will display products using the latest plant-based products and services that solve food issues such as food loss and labor shortages. We aim to spread sustainable food culture.
*Exhibitor/product introduction (partial excerpt) UMAMI UNITED JAPAN Co., Ltd. Developed a plant-based egg substitute. The texture and flavor of eggs are recreated using the umami components of wood ear mushrooms and unique Japanese ingredients. Widely used in
confectionery, bread making, and egg dishes. Based on the philosophy of “Creating the future with ONE TABLE,” we provide plant-based eggs that are compatible with allergies, veganism, and religious reasons, and aim to bring joy to everyone around the same dining table. You can make egg dishes just by mixing it with soy milk and heating it “UMAMI EGG” It also serves as a link for confectionery. “UMAMI BINDER” Exhibited. Sustainable upcycling also contributes to reducing food loss.
https://prcdn.freetls.fastly.net/release_image/26157/1499/26157-1499-9764b0866dd8fa6132e2d7e4b77e1c8f-643×905.png 2. “Food EXPO for inbound tourists” ~Specialized food and beverage exhibition for foreign visitors to Japan~ According to the Japan Tourism Agency, the amount spent by foreign visitors to Japan in 2023 will reach a record high. Food and beverages account for approximately 20% of spending, and foreign visitors to Japan are increasingly appreciating Japanese food. In this exhibition, we will propose attractive Japanese foods for foreign visitors to Japan.
*Exhibitor/product introduction (partial excerpt) Hagiri Co., Ltd. Using 100% tea leaves from Shizuoka Prefecture, we offer organically grown tea, tea grown without pesticides, and tea that meets EU pesticide residue standards. We handle Sencha, Hojicha, Genmaicha, Matcha, tea bags, powdered tea, GABA tea, etc., and we also support original products in small lots and foreign language markings. With an eye on expanding into overseas markets, we have a lineup of products that meet international standards.
https://prcdn.freetls.fastly.net/release_image/26157/1499/26157-1499-1ee078e137ce5c793e74418d32162f6b-1080×1080.png 3. “Fresh Foods EXPO” ~Specialized exhibition bringing together fresh meat, vegetables, fish, etc.~ High-quality products are on display, with a focus on fresh agricultural and livestock products. In response to consumers’ health-consciousness, we provide safe and secure food and support local food culture. *Exhibitor/product introduction (partial excerpt) Vegetable Tech Co., Ltd. The company operates to solve issues facing Japan’s agriculture, such as a decline in food self-sufficiency, a declining and aging workforce, an increase in abandoned farmland, and abnormal weather. We operate two plant factories and use hydroponic cultivation using LED light in completely enclosed buildings, making it possible to produce leafy vegetables in a stable manner regardless of the weather. We avoid the risk of contamination with foreign substances and provide “fresh vegetables” that are safe, secure, and stay fresh for a long time.
https://prcdn.freetls.fastly.net/release_image/26157/1499/26157-1499-f2bff482a68a5ea4691b6f8bd3c51f9f-1080×757.png Exhibition overview (The above three exhibitions will be held for the first time as specialized exhibitions within the comprehensive food and beverage exhibition “JFEX”) JFEX WINTER – 5th [International] Food and Beverage Business Negotiation Week – [Composition exhibition] ・5th Processed Food EXPO – JFEX FOOD – ・5th Wine/Liquor EXPO – JFEX WINE&SPIRITS – ・3rd Premium Food EXPO – JFEX PREMIUM – ・1st Fresh Foods EXPO – JFEX FRESH – ・1st Next Food Trend EXPO – JFEX NEXT – ・1st Inbound Food EXPO – JFEX Inbound – Date: November 27th (Wednesday) – 29th (Friday), 2024 10:00 – 17:00 Venue: Makuhari Messe Organizer: RX Japan Co., Ltd. Simultaneously held: 9th “Japanese Food” Export EXPO WINTER If you would like to be interviewed, please apply below (free)
https://www.jfex.jp/win/ja-jp/register.html?cat=press&ct=U2FsdGVkX18z/FGZdCe/k3HlHJ5wDMbXt03FER4msn8= After completing your application, you will receive a press badge to your email address, so please print it out in color on A4 paper and Inside the venue on the day Press room Please come to In exchange for one business card, you will receive a “press armband” and “credits (notes)” necessary for the photo shoot. Organizer: RX Japan Co., Ltd. JFEX – [International] Food and Beverage Business Week – Secretariat TEL: 03-6739-4133 / E-mail: jfex-pr.jp@rxglobal.com

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