IGNITE Co., Ltd. “IGNITE YOGA” leader Juri Kou will lead yoga for guests at Daigoji Temple in Kyoto to commemorate Longchamp’s 2024 Fall/Winter Collection “TEAM SPIRIT”!

IGNITE Co., Ltd. press release (2024.10.30) IGNITE Co., Ltd. “IGNITE YOGA” leader Juri Kou will lead yoga for guests at Daigoji Temple in Kyoto to commemorate Longchamp’s 2024 Fall/Winter Collection “TEAM SPIRIT”! IGNITE Co., Ltd. (Head office: Six Harajuku Terrace 2F, 5-16-13 Jingumae, Shibuya-ku, Tokyo) is the owner of Kou Juri, a modern luxury brand founded by Jean Cassegrain in Paris, France in 1948. To commemorate Longchamp’s Fall/Winter 2024 collection “TEAM SPIRIT,” a fusion of creativity and dynamism, we led a yoga class at Daigoji Temple in Kyoto, where guests with ties to the Maison gathered.
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Juri Kou, the owner of IGNITE YOGA, is a popular yoga instructor who has been selected as Asia’s first lululemon country ambassador. I want to deliver style. Based on this idea, we have been active since 2017. To commemorate Longchamp’s Fall/Winter 2024 collection “TEAM SPIRIT,” Juri Kou led a yoga class at Daigoji Temple in Kyoto, where guests with ties to the Maison gathered. The reason why “modern Parisienne” who live in the moment in Paris, the birthplace of Longchamp, are said to be so attractive is because they value “their own individuality.” This initiative was made possible because Kou Juri is a leader in the world of well-being, conveying the idea of ​​evolving by connecting with one’s own individuality through yoga. Kou Juri will continue to propose wellness lifestyles that are close to modern lifestyles through collaboration with various cultures, so that more people can experience a life that is enriched both physically and mentally. I’m coming. About Longchamp A maison brand that combines authenticity and energy, founded by Jean Cassegrain in Paris, France in 1948. The brand, which began with the world’s first luxury leather-wrapped pipes wrapped in hand-stitched leather, continues its heritage of over 70 years while creating a modern Parisienne filled with “joie de vivre”. We continue to convey the style of Longchamp women that is reminiscent of that of a Longchamp woman. Longchamp has released many products in France in 1993, including Le Pliage(R), which was inspired by Japanese origami, and Le Roseau, which has an impressive bamboo toggle. We have created an iconic and timeless collection of bags with a savoir-faire. In addition, we promote sustainability with the motto “We produce, we care, we repair,” and since 2019 we have been working on the development of “Le Pliage (R)” that uses recycled materials, and by the end of 2022, all “Le Pliage (R)” R)” has been switched to recycled nylon. Currently, under the direction of Artistic Director Sophie Delafontaine, each season we release ready-to-wear that reinterprets French elegance, as well as bags, accessories, shoes, eyewear, and travel goods for women and men. With a family-run tradition spanning four generations, Longchamp remains owned and operated by the Cassegrain family and has more than 300 directly managed boutiques in 80 countries around the world. In Japan, “Longchamp La Maison Ginza” was born in July 2019 and has 44 stores, including the flagship La Maison in Omotesando and Ginza (as of July 2024). Also, France Longchamp, which is based in its atelier in Segre and values ​​craftsmanship, has been recognized by the French government as an intangible cultural heritage company since 2007. [Contact information for publication] Longchamp (Longchamp Japan) TEL 0120-150-116 Official Online Store  https://www.longchamp.com/jp/ja/ Instagram  https://www.instagram.com/longchamp/ LINE @Longchamp.Japan YouTube  https://www.youtube.com/longchamp Facebook  http://www.facebook.com/Longchamp.japan X (old Twitter)  http://twitter.com/Longchamp_JP About Kou Juri
https://prcdn.freetls.fastly.net/release_image/60550/129/60550-129-ef751196a0275d3954d3f3c088019038-1707×2560.jpg Born in Tokyo. I discovered yoga in California, where I spent my college years. After that, she moved her base to Hawaii and began her career as a yoga instructor. His unconventional style has gained support, and he has appeared at numerous events as one of Hawaii’s leading instructors. He returned to Japan in 2015 and was tasked with launching the Japanese subsidiary of Lululemon, for which he had been an ambassador. As Lululemon’s “master” and brand manager, he was involved in event planning and branding strategy, contributing to raising its profile in Japan. Immediately after returning to Japan, he also appeared at numerous events and media as a top instructor in Japan. In 2018, at the same time as becoming independent from Lululemon, she opened IGNITE YOGA STUDIO in Harajuku, Tokyo, the year after she was selected as Asia’s first Lululemon Country Ambassador. The modern-style yoga studio, developed using unique methods, is supported by many people regardless of age or gender. During the crowdfunding campaign conducted during the coronavirus pandemic in 2020, more than 1,800 people supported them, and they launched an online studio. Outside of the studio, he also offers lessons at Four Seasons Otemachi, Shangri La Hotel, etc. Also, in 2021, the original album “IGNITE -A Journey into your soul” will be released. We are expanding our activities in various fields. In addition to yoga, she has active hobbies such as surfing, triathlons, and snowboarding, and has completed a full marathon in 3 hours and 45 minutes. He has also completed the Ironman race, a long-distance triathlon known as the Ironman race, in 12 hours and 15 minutes. In 2022, we will open our second studio in Shimokitazawa reload. Recently, he has expanded his base of activities from Japan to overseas. ◇ Juri Kou Instagram: https://www.instagram.com/jurikooo/ ◇ We send out columns and schedules every month in our newsletter. Register here:
https://www.juriedwards.com/ About IGNITE YOGA
https://prcdn.freetls.fastly.net/release_image/60550/129/60550-129-460df9d9f40614a4cfaca850910e55dd-582×388.jpg Hosted by Kou Juri. IGNITE YOGA makes yoga more efficient and modern, while valuing the benefits for the mind and body that can only be achieved through yoga, as well as a mindful and fulfilling lifestyle. “IGNITE FIT” has high fitness elements that include aerobic and strength training, “IGNITE ONE” and “IGNITE TWO” move in sync with your breathing, and “IGNITE” allows you to deepen your breathing while moving slowly. You can choose from “SLOW” to “RE-IGNITE,” which specializes in relaxing your body, depending on your mood that day. All programs are one hour long to fit into the lifestyles of busy people. We are a modern-style yoga studio that is easy for people who live in the present moment to incorporate into their daily lives. ◇ IGNITE YOGA official website
https://igniteyoga.jp/ ◇ IGNITE Co., Ltd. official website  https://www.igniteworks.jp ◇We send out a company newsletter every month. If you would like to request delivery, please contact us below. Contact: igniteyoga-pr@igniteworks.jp