[Base Food Co., Ltd.] Smart food pioneer of complete nutritional food Base Food BASE BREAD 5 flavors sold at Hong Kong 7-Eleven
Base Food Co., Ltd. Press release: October 31, 2024 Smart Food Pioneer of complete nutritional food Base Food BASE BREAD 5 flavors sold at Hong Kong 7-Eleven Base Food Co., Ltd. (Headquarters: Meguro-ku, Tokyo, Representative Director: Shun Hashimoto, https://basefood.co.jp
Bread/Raisins.”
https://prcdn.freetls.fastly.net/release_image/22258/148/22258-148-b9854df5552c44725475ac1b4401c9cb-3900×2194.jpg *Image ■BASE BREAD for Hong Kong’s health needs “BASE BREAD” is a smart food complete nutritional food that provides a well-balanced 1/3 of the nutrients you need for the day in one meal. Using more than 10 carefully selected ingredients such as whole grains, soybeans, and chia seeds, we have achieved nutritional balance and deliciousness using our proprietary technology for formulation and manufacturing methods. You can easily get the 33 types of nutrients you need each day, including protein, dietary fiber, and 26 types of vitamins and minerals. In Hong Kong, as the times change, the standard of beauty is no longer “having a thin body”, but “being healthy” is becoming more important. In order to pursue good health, it is said that it is not only important to exercise, but also to pay attention to your diet. Against this backdrop, BASE BREAD, a smart food complete nutritional food, has gained support in Hong Kong, and the number of bags sold has increased to 500,000 between May 2022, when it was launched online, and the end of April 2024. It’s breaking through the bag. In order to allow more people in Hong Kong to enjoy BASE FOOD, we have collaborated with 7-Eleven to sell “BASE BREAD” at a total of 100 stores in Hong Kong, Kowloon, and the New Territories. Sales product name Price Shu Korikiki Flavor｜BASE BREAD Chocolate Maple sugar flavor｜BASE BREAD Maple Cinnamon flavor｜BASE BREAD Cinnamon Japanese style curry｜BASE BREAD curry Meikyo Toshi/Shiko Dry Flavor｜BASE BREAD Mini Bread/Raisins HK$20/package “BASE BREAD” Instagram gift campaign is also being held To commemorate the sale at 100 Hong Kong 7-Eleven stores, we are running an Instagram campaign. This is a campaign in which 10 people who post photos of “BASE BREAD” on Instagram will receive a gift set of 10 pieces of 5 “BASE BREAD” products sold at 7-Eleven in Hong Kong. ■How to participate 1. Post a photo of “BASE BREAD” on Instagram. 2. Tag @basefood_hk and publish your post/account with the hashtag “#7ElevenHK”. ■Event details Period: October 9, 2024 – December 3, 2024 1st period: October 9, 2024 – November 5, 2024 2nd period: November 6, 2024 – December 3, 2024 URL : https://shop.basefood.hk/pages/7-11event ■Present contents Target: 10 people Contents: BASE BREAD 10-piece gift set (2 pieces each of 5 flavors: “BASE BREAD Chocolate,” “BASE BREAD Maple,” “BASE BREAD Cinnamon,” “BASE BREAD Curry,” and “BASE BREAD Mini Bread/Raisin”)
https://prcdn.freetls.fastly.net/release_image/22258/148/22258-148-656e66ed9e9640df8fd395c5c57a3d94-1920×1080.jpg ■What is smart food complete nutritional food “BASE FOOD”? “BASE FOOD” is a complete nutritional staple food that provides a well-balanced 1/3 of the nutrients you need for the day in one meal. While using over 10 carefully selected ingredients, mainly of natural origin, such as whole grains, soybeans, and chia seeds, we have achieved
nutritional balance and deliciousness using our proprietary technology for formulation and manufacturing methods. This smart food provides 33 types of nutrients needed each day, including protein, dietary fiber, and 26 types of vitamins and minerals. Since sales began in February 2017, we have expanded the series to include BASE PASTA, BASE BREAD, BASE Cookies, and Deli, with cumulative sales exceeding 200 million bags and the number of regular buyers exceeding 210,000. (As of the end of June 2024)
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https://www.youtube.com/watch?v=M7pGrfTN0tc ■Base Food Co., Ltd. Overview We are a food tech company that started in 2016 with the mission of “Innovating staple foods and making health a norm.” As a pioneer of fully nutritious foods in Japan, we propose new staple foods that are easy, delicious, and good for the body, and aim to create a society where everyone can enjoy meals and where health is a given. Established: April 5, 2016 Head Office: 5-25-2 Nakameguro, Meguro-ku, Tokyo Representative: Shun Hashimoto Business details: Development, manufacturing, and sales of complete nutritional foods URL: https://basefood.co.jp *1 1 serving (2 bags of BASE BREAD, 1 bag of BASE PASTA, 4 bags of BASE Cookies, 1 bag of BASE FOOD Deli, 1 bag of BASE Pancake Mix, 1 medium size egg, 100ml of milk (no ingredient adjustment) Contains more than 1/3 of the daily standard values for all nutrients other than fat, saturated fatty acids, carbohydrates, and sodium, based on the nutrition display standard values.