[Nihon Genki Co., Ltd.] Kanazawa apple liqueur “OINE” whose purchasing behavior helps reduce food loss and supports the operation of children’s cafeterias. Now on sale! We have been selected to participate in a test marketing project by the Ishikawa Prefectural Industrial Creation Support Organization (Public Interest Incorporated Foundation).
Nihon Genki Co., Ltd. Press release: November 5, 2024 OINE is a Kanazawa apple liqueur whose purchasing behavior helps reduce food loss and supports the operation of children’s cafeterias. Now on sale! We have been selected to participate in a test marketing project by the Ishikawa Prefectural Industrial Creation Support Organization (Public Interest Incorporated Foundation). From Friday, November 8, 2020 to Sunday, November 10, 2020, Yaesu, Tokyo: Ishikawa Prefecture antenna shop “Yaesu Ishikawa Terrace” Limited test sale.
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[Purpose of this project] 1>Support for eliminating child poverty disparity 2>Creating an environment for child-rearing and
parent-rearing where families raising children can feel at ease 3>Support for rebuilding mutual aid relationships centered on local nurturing functions 4>Support for food loss reduction Contribute to sustainable solutions to the above social issues in the Kanazawa area. Through the support of Kanazawa-produced ingredients to children’s cafeterias, this project will be realized through partnerships between companies and organizations in Kanazawa City. [Means of this project] ■Maximize the use of food loss ingredients (*) that are discarded during the production and distribution stages at the JA Kanazawa City Agricultural Products Direct Market, Hogarakamura Farm Direct Association * Discarded agricultural products that are deemed substandard at the production stage, and food items that are discarded without being sold because they are nearing the expiration date at the distribution stage. A> Sixth industrial product using food waste ingredients: Product development of app liqueur “OINE” Realizing the development, processing, and sale of sixth-generation industrial products using food loss ingredients ┗JA Kanazawa City Agricultural Products Direct Sales Office Hogaraka Village Farmers’ Association (apple farmers) and Yachiya Sake Brewery, which has been making traditional sake in Kanazawa since its founding in 1987, have collaborated to create Kanazawa. We have developed a new liqueur made from locally grown apples. B> Operational support for “Kodomo Shokudo Hogaraka Village Smile Delivery” From JA Kanazawa City Agricultural Products Direct Sales Office/Hogaraka Village Farm Direct members (more than 800 people), To the children’s cafeteria network centered on Kanazawako Nikoniko Club Starting in 2022, we will be delivering substandard/food loss ingredients every weekday. In order to support the sustainability of this initiative, a portion of the sales proceeds from the Kanazawa apple liqueur “OINE” will be allocated to Smile Delivery operating costs. [Summary of test sales of Kanazawa apple liqueur “OINE”] • Date and time: Friday, November 8, 2020 – Sunday, November 10, 2020 • [Time 10:30-17:00] • Location: Ishikawa Prefecture antenna shop “Yaesu Ishikawa Terrace” event area • (Address: 1st floor, Yaesu K Building, 2-1-8 Yaesu, Chuo-ku, Tokyo)
https://prcdn.freetls.fastly.net/release_image/117624/11/117624-11-c13715db87cf5b856172ace40b6b785e-1020×494.png ■Product basic information OINE KANAZAWA APPLE LIQUEUR Product name OINE kanazawa Apple LIQUEUR (Kanazawa Apple Liqueur “Oine”) Item Apple liqueur (mixed alcoholic beverage) *Alcoholic beverages made from alcoholic beverages, sugars, and other goods (including alcoholic beverages) with an extract content of 2% or more Contents 300ml Raw materials Sake (domestic production)/Fuji from Kanazawa Food loss fruit juice Alcohol content Alcohol content: 5% or more but less than 6% Test sales retail price (planned) 1200 yen (excluding tax) Manufacturing/Sales Yachiya Sake Brewery Co., Ltd. Address: 8-32 Ohicho, Kanazawa City, Ishikawa Prefecture 920-0818 Phone number: 076-252-7077 Planning Nihon Genki Co., Ltd. Cooperation JA Kanazawa City Agricultural Products Direct Sales Office Hogaraka Village Direct Association Kanazawakko Nikoniko Club and others Initial number Limited to 1600 pieces
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URL: https://prcdn.freetls.fastly.net/release_image/117624/11/117624-11-3050722930f4bc11832ff6ce2627f99f-2475×2350.png 【APENDIX】
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https://prcdn.freetls.fastly.net/release_image/117624/11/117624-11-5020d6139f22787f1021e702387961e1-653×376.jpg Signing ceremony for the “Hogaraka Village Smile Delivery” project, a local support activity through children’s cafeterias that provides free vegetables directly from Kanazawa (August 10, 2022) “JA Kanazawa City Hogaraka Village Smile Delivery” 1>Kodomo Shokudo: List of food supply locations (January to July 2020)
https://prcdn.freetls.fastly.net/release_image/117624/11/117624-11-f414ad96d819bc50482a30ea4a80316d-680×494.png “JA Kanazawa City Hogaraka Village Smile Delivery” Examples of provided ingredients (provided in July 2024)
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