[Ezaki Glico Co., Ltd.] “Bisco”, a snowman cream that colors Christmas, will be on sale for a limited time from November 12th (Tuesday)
Ezaki Glico Co., Ltd. Press release: November 7, 2024 “Bisco”, a snowman cream that colors Christmas, will be on sale for a limited time from November 12th (Tuesday) Ezaki Glico Co., Ltd. will release “Bisco,” which has a cream shape shaped like a floating doll, from the lactic acid bacteria cream sandwich biscuit “Bisco,” which celebrated its 91st anniversary this year, nationwide from November 12, 2024 (Tuesday). Released for a limited time*1. “Bisco” is a lactic acid bacteria cream sandwich biscuit that is based on the concept of synbiotics*2 and contains lactic acid bacteria and dietary fiber that reach the intestines alive. It is also rich in calcium, vitamin B1, vitamin B2, and vitamin D. To support the healthy growth of children, “Bisco” has carried out various projects that are close to parents and children, but this time, as a first attempt, “Bisco”, a snowman cream that will brighten up Christmas. will be on sale for a limited time. In addition, only 4 small boxes of Yukidaruma Cream Bisco (Bisco, Bisco , , and ) are eligible.
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https://prcdn.freetls.fastly.net/release_image/1124/496/1124-496-475cc9a8c1066a1b398fddafa50325c6-1920×1080.jpg *1 The product will be switched to Yukidaruma Cream “Bisco” depending on the stock status of the store carrying it. The offer will end as soon as stock runs out. This applies to products that have “Yukidaruma Cream!” written on the package, so please check the package. *2 Synbiotics: An approach that combines lactic acid bacteria and other bacteria that are good for the stomach with dietary fiber that feeds the bacteria that is good for the stomach. ■Yukidaruma cream is the second edition following the heart cream ~Background of the birth of design cream~ About three years ago, the person in charge of the Bisco brand took a cue from a customer who said, “I have eaten a Bisco biscuit after flipping it open.” It would be wonderful if I could achieve something like that someday.” Also, the person in charge of producing Bisco wanted to create a heart-shaped cream that would bring love to Bisco. Coincidentally, the people involved in “Bisco” came to the same goal, and we decided to start full-scale development of the design cream. Their dreams finally came to fruition, and in April of this year, they released their first design cream, the heart-shaped cream “Bisco.” Now, in response to the popularity of the heart-shaped cream, we have completed the second batch of design creams, “Bisco”, a snowman-shaped cream that is perfect for the upcoming season. ■Yukidaruma cream created after trial and error It was extremely difficult to create the shape of a snowman on the factory production line. It was difficult to get the shape of a snowman because the cream was just a circle, and when I put the cream on it, the head deformed and became shaped like a kagami mochi. After creating a considerable number of designs and through trial and error, he came up with the idea that by combining two different cream shapes, one for the head and one for the body, it would be possible to create a cream that resembles a snowy doll with a constricted head and body. I’ve come up with an idea. It was a difficult challenge to create two types of cream shapes on a high-speed production line and create a snowman shape without reducing the amount of cream, but through repeated trial and error, we were finally able to achieve it. Ta. This product is made with love and hope so that you can enjoy “Bisco” with a smile while being delicious and nutritious. “Bisco”, which supports the healthy growth of children, will continue to deliver moments that make children smile. ■Developer comments (Ryuunosuke Ikezawa, Global Brand Business Department, BISCO Marketing Group) In the 91 years since its release, Bisco has continued to wish for the healthy growth of children and has been loved by four generations of parents and children, so we were wondering if we could do something for Christmas, which is a big event for parents and children to enjoy together. Then, by pooling our knowledge with team members and members from other departments, we were able to create a snowman cream visco that is perfect for this season. We would be happy if we could add a little bit of color to everyone’s Christmas with the Snowman Cream Bisco. This winter, peel off two layers of Visco and discover the snowman cream filled with “lactic acid bacteria that reaches the intestines alive” and “love from Visco”! (Yasushi Honda, Finishing Section, Screw 1, Production Technology Section 4, Glico Manufacturing Japan Co., Ltd. Kobe Factory) Heart-shaped cream was born on the 91st anniversary of the release of Bisco. This winter, we have decided to make a snowman cream as our second product following the heart cream. Unexpected issues arose during the manufacturing process, but after repeated trial and error, we were finally able to complete the product. We would like to continue offering Bisco, which you can flip through and enjoy as a child again, for the 92nd and 93rd anniversary, so that you will want to eat more after you eat it, and provide even more value to our customers. ■Product overview
https://prcdn.freetls.fastly.net/release_image/1124/496/1124-496-1ec50fb247b0606c606743d052d90966-911×646.png Brand site: https://cp.glico.com/bisco/ Bis school site:
https://cp.glico.com/bisco/bis-ko/ Official “nofollow ugc noopener”> https://x.com/bisco_cp ) Official Instagram @bisco_cp (
https://www.instagram.com/bisco_cp/ ) ■Reference information Introducing a winter-only winter design drawn by picture book author Tomonori Taniguchi The inner bag of the small box product for Yukidaruma Cream and the large bag with the winter design mark is drawn by Tomonori Taniguchi, a picture book author who has been working with the Bisco brand on various projects since 2022. This is an original design. There are 36 types in total, 24 types of small boxes and 12 types of large bags (assorted packs), with designs depicting snowdrops and animals, and you can enjoy them even after opening the package.
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https://prcdn.freetls.fastly.net/release_image/1124/496/1124-496-bd753d967a9bef13865d30ab4df17ecf-1611×2048.jpg ●Tomonori Taniguchi Picture book writer Born in 1978. Debuted as a picture book author in 2004 with “The Monkey and the Moon.” With a style that takes advantage of the space and color tones of Japanese paintings, he has published numerous picture books not only in Japan but also overseas. Won the Kindergarten Picture Book Award for “Kishinbou no Whale” and “Chameleon no Kakigooriya”. Has won numerous awards. The picture book “100 Santa Clauses” is a bestseller with over 200,000 copies sold. ■Product overview
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