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Home » Explore » We held a pop-up event “Creating the next comfort. THERMOS 120th Anniversary Event” to commemorate the 120th anniversary of the birth of the Thermos brand.

We held a pop-up event “Creating the next comfort. THERMOS 120th Anniversary Event” to commemorate the 120th anniversary of the birth of the Thermos brand.

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Thermos Co., Ltd. press release (2024.11.07) Thermos Co., Ltd. We held a pop-up event “Creating the next comfort. THERMOS 120th Anniversary Event” to commemorate the 120th anniversary of the birth of the Thermos brand. More than 4,000 people visited in 3 days! 120th anniversary limited items are sold out! “Thermos Miniature Gacha Collection” and SNS campaign are a huge success Thermos Co., Ltd. (Headquarters: Minato-ku, Tokyo; President: Yuji Kataoka), a global thermos bottle company that proposes comfortable and environmentally friendly lifestyles for people and society, is commemorating the 120th anniversary of the Thermos brand. The pop-up event “Creating the next comfortable experience. THERMOS 120th Anniversary Event” was held at Roppongi Hills Oyane Plaza (6-10-1 Roppongi, Minato-ku, Tokyo).
https://prcdn.freetls.fastly.net/release_image/53758/216/53758-216-4c0ed2aab95936a067bc3b71bfd9fc48-3900×2925.jpg

 In this event, as the Thermos brand celebrates its 120th anniversary in 2024, we will introduce past products that symbolize Thermos and the Advertising overseas, displaying new products for 2024. Some products, including 120th anniversary limited items, were also on sale. In addition, the new brand commercial “Hitokinen Hen/Second Round” was unveiled for the first time at the venue. Thanks to your support, more than 4,000 people visited the event over the three-day period starting October 18th. ◆Click here for the report video of the day  https://youtu.be/7Z9Er0P91vg “120th Anniversary Wall” exhibiting approximately 120 types of Thermos products
https://prcdn.freetls.fastly.net/release_image/53758/216/53758-216-e7b4ffa79ec879ff3f5b023504c84703-2048×1536.jpg 120th Anniversary Wall  At the entrance to the venue, we set up a “120th Anniversary Wall” displaying approximately 120 types of Thermos products around a large panel with the “120th Anniversary Logo.” We exhibited a variety of products, including thermos bottles, kitchen items, lunch boxes, and cold bags, allowing visitors to learn about our extensive product lineup.
https://prcdn.freetls.fastly.net/release_image/53758/216/53758-216-2e7ae4ff5b2305b1706e713a1111a9a5-2048×1536.jpg 2024 new product Thermos’ first apparel accessory display Display of items autographed by four celebrities appearing on the “Thermos 120th Anniversary Special Site”
https://prcdn.freetls.fastly.net/release_image/53758/216/53758-216-7194c4a0c0fc2ec7512a6367a26b50ab-3900×2925.jpg  Inside the venue, items signed by Asuka Kijima, Rika Adachi, Kengo Nakamura, and Blue Aoi, who actually use Thermos items, and congratulatory messages for the 120th anniversary of the Thermos brand were displayed. Fans of celebrities also attended and took
commemorative photos, creating a lively atmosphere. 120th anniversary limited items are sold out! “Thermos Miniature Gacha Collection” and SNS campaign are a huge success
https://prcdn.freetls.fastly.net/release_image/53758/216/53758-216-a66bed4144520ad49a79e41aa1af6d72-2048×1536.jpg  The “Thermos 120th Anniversary Set (JNL-S500LTD)”
commemorating the 120th anniversary was sold at the venue, and the sales that were prepared during the event period were sold out. The SNS campaign, which was held exclusively for visitors, was a huge success with more than 1,000 posts.  Furthermore, the “Thermos Miniature Gacha Collection,” which includes miniature products such as mobile mugs and soup jars, sold out in advance during the event period. The event was so successful that many people from children to adults tried it out, with some customers trying multiple times to collect all five types of Thermos miniature products. *“Thermos Miniature Gacha Collection” will be released by Takara Tomy Arts Co., Ltd. nationwide from October 21st (Monday) after the event ends. Gacha (R) | Product Information | Takara Tomy Arts (
https://www.takaratomy-arts.co.jp/items/item.html?n=Y084737 )
https://prcdn.freetls.fastly.net/release_image/53758/216/53758-216-f0364c0d1d94c3eb757479038b498357-371×210.png [Thermos brand] Founded in Germany in 1904, it is the world’s largest thermos bottle brand and will celebrate its 120th anniversary in 2024. We were the first in the world to commercialize a glass thermos bottle, and in 1978, we leveraged Japanese technology to create the world’s first high-vacuum stainless steel thermos bottle. As a pioneer of thermos bottles, it is loved in more than 120 countries around the world. https://www.thermos.jp/company/history/ ◆Thermos 120th anniversary special site:
https://www.thermos.jp/thermos120thanniversary/ [Thermos Co., Ltd.] Thermos Co., Ltd., as a global thermos bottle company, has a wide lineup of stainless steel thermos construction cell phone mugs, tumblers, soup jars, and cooking utensils such as frying pans. Using a variety of technologies and creativity, including insulation technology, we propose lifestyles that are comfortable for people and society and are friendly to the environment. https://www.thermos.jp/ *Thermos Co., Ltd. is a member of the Nippon Sanso Holdings Group.

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