D.L.E. Co., Ltd. Yoshida-kun from “Kanpa Matsumoto” and “Secret Society Hawk Claw Group” has been sele cted to play a role in boosting tourism in Matsumoto City, Nagano Prefecture

[D.L.E. Co., Ltd.] Yoshida-kun of “Good Viewing Matsumoto” and “Secret Society Hawk Claw Group” has been selected to play a role in boosting tourism in Matsumoto City, Nagano Prefecture ​
DEL Co., Ltd. Press release: November 7, 2024 Yoshida-kun from “Matsumoto, a good viewing place” and “Secret Society Hawk’s Claw Group” has been selected to play a role in boosting tourism in Matsumoto City, Nagano Prefecture.
https://prcdn.freetls.fastly.net/release_image/26677/162/26677-162-823d1ff2aa90771d7a3aa87b686aaea2-3000×2119.jpg

The content “Secret Society Eagle Claw” owned by DLE Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo, Representative Director, President and CEO: Hideo Hoshi, hereinafter referred to as DLE) will be used as a winter tourism city promotion in Matsumoto City, Nagano Prefecture. was used as a character. ■Backstory Matsumoto City, Nagano Prefecture attracts many tourists as a tourist destination with several popular tourist spots such as Kamikochi and Utsukushigahara. In addition to the rich nature, one of the major attractions is that there are many attractive sightseeing spots in the city area. Within walking distance from Matsumoto Station, there are the national treasures “Matsumoto Castle” and the national treasure “Former Kaichi School,” as well as art museums, spring water spots, etc. Once you arrive at Matsumoto Station, there are transportation networks such as buses and shared bicycles. It is also well equipped. It is easily accessible from the Tokyo metropolitan area, Chukyo area, and Kinki area, allowing you to visit tourist spots efficiently (sightseeing performance =
“sightseeing park”). On the occasion of the reopening of the former Kaichi School, whose seismic construction was completed in November 2024, “Secret Society Eagle Talon” will be used as a character for winter tourism city promotion in Matsumoto City, Nagano Prefecture, and will be used as a character for the winter tourism season. I will be responsible for enlivening the event. ■Used characters
https://prcdn.freetls.fastly.net/release_image/26677/162/26677-162-a1a1b6436a7bad6066b5d5088c9a6051-327×423.png The promotional character is “Secret Society Hawk Talon”, who has also been appointed as a Shimane Super Ambassador. He has a track record of promoting Shimane Prefecture, which was ranked the worst in terms of popularity, with self-deprecating jokes and being featured in various media outlets. Through Yoshida-kun, who is approachable and empathetic to a wide range of age groups, DLE has been working with various local governments, including Shimane Prefecture, Saitama Prefecture, and Kofu City, Yamanashi Prefecture. In this campaign with Matsumoto City, we will utilize the unique know-how of the “Secret Society of Eagle Talons,” which has energized the region, and will work to help revitalize the region. ■Measure details Good place to visit Matsumoto HP https://visitmatsumoto.com/takanotsume/ 1. Collaboration video In one of the collaboration videos, the Hawk Talons have come all the way from Shimane to see the sights, and take a tour of Matsumoto’s sightseeing spots. In addition, we will visit two national treasures on foot: “Matsumoto Castle” and “Old Kaichi School.” Including the above, a total of 5 videos will be released sequentially on Matsumoto City’s official YouTube channel from Friday, November 9, 2024.
https://prcdn.freetls.fastly.net/release_image/26677/162/26677-162-bdfbe613b8825e2eeeff613678ceebfb-1920×1080.png
https://prcdn.freetls.fastly.net/release_image/26677/162/26677-162-783e71219300b70bf2230b3146dc804e-1920×1080.png
https://prcdn.freetls.fastly.net/release_image/26677/162/26677-162-f57b3979547ee8a98e5eb0c5f1fbb55c-1920×1080.png
https://prcdn.freetls.fastly.net/release_image/26677/162/26677-162-d5664a15373ce90884952545afbfeb0a-1920×1080.png
https://prcdn.freetls.fastly.net/release_image/26677/162/26677-162-70427f9fa8585a33623b7e44d799a783-1920×1080.png
https://prcdn.freetls.fastly.net/release_image/26677/162/26677-162-ffab0a7e6490293d83e2a06509313912-1920×1080.png The video will also be shown on JAD Vision at the east exit of Shinjuku Station and Flags Vision at the south exit of Shinjuku Station. 2. Audio guide
https://prcdn.freetls.fastly.net/release_image/26677/162/26677-162-3b310b4d10b67fef2c78053fd8f6c8d0-1907×2700.jpg At the former Kaichi School, you can use free audio guides provided by the Hawk’s Claw Group. The audio guide is currently being distributed on the smartphone audio guide app “Pokke”. (The audio guide is also available outside the former Kaichi School.) URL:
https://web.pokke.in/nbwt *Released from 11/7 3. Limited collaboration goods Original goods and capsule toys will be sold at Takanova, a pop-up space in Falconer Town between Matsumoto Castle and the former Kaichi School, which is connected to the goods corner inside the former Kaichi School and “Taka.” A limited number of easy-to-use items with designs inspired by this collaboration will be available. ・Inside the former Kaichi School
https://prcdn.freetls.fastly.net/release_image/26677/162/26677-162-68b55692fd67c77904bcf3a8ccc73409-234×230.jpg
https://prcdn.freetls.fastly.net/release_image/26677/162/26677-162-ac001f7bb1227ad3e063d5870247e461-232×230.png
https://prcdn.freetls.fastly.net/release_image/26677/162/26677-162-217dbb1313dde67cded5c18e84efe9a3-255×230.png
https://prcdn.freetls.fastly.net/release_image/26677/162/26677-162-ae946434871f59a2f2db27fc57bb1456-230×234.png 2 types of acrylic key chains, 2 types of can badges, 3 types of stickers Limited quantity. It ends as soon as it runs out. 11/9～2/28 ・Takanova collaboration capsule toy 3 types of acrylic key chains. Limited quantity. It ends as soon as it runs out. 11/9～2/28 *Available only when the Takanova store “Mint” is open 4. Poster display As part of the campaign, posters promoting the charm of Matsumoto will be displayed in Matsumoto and Shinjuku Station as part of the campaign.
https://prcdn.freetls.fastly.net/release_image/26677/162/26677-162-3c8c295cf3d34188f7266555c5245ffb-3000×2119.jpg
https://prcdn.freetls.fastly.net/release_image/26677/162/26677-162-a4beb6752f23ced4e02deb9fed97788c-1907×2700.jpg
https://prcdn.freetls.fastly.net/release_image/26677/162/26677-162-acfde3cac9a4f8aec272a7ad7f53fcbd-1907×2700.jpg In addition, characters from the secret society Hawk’s Claw will be making a pop appearance at the Matsumoto City Museum’s Wind Gallery. 5. Yoshida-kun appears at the event The “National Treasure Former Kaichi School Building Reopening Ceremony (closed to the public)” will be held on Saturday, November 9, 2024 at the Old Kaichi Garden (in case of rain: Old Kaichi 2nd floor auditorium), and on November 10, 2024 A costume of Yoshida-kun from the “Secret Society Hawk’s Claw” will appear near the finish point (Shinshu Sky Park Yamabiko Dome) of the Matsumoto Marathon to be held on Sunday. It has also been decided that he will appear on stage at the National Treasure Matsumoto Castle Ice Carving Festival 2025, which will be held at Matsumoto Castle from January 24, 2025 (Friday) to January 26, 2025 (Sunday). ■What is D.L.E. Co., Ltd.
https://prcdn.freetls.fastly.net/release_image/26677/162/26677-162-1963eeb6b140d67e3df05a24770204d3-928×230.jpg Securities code: 3686 (TSE Standard) Representative: Hideo Hoshi, Representative Director, President and Executive Officer Address: 7th floor, KDX Kojimachi Building, 3-3-4 Kojimachi, Chiyoda-ku, Tokyo Founding date: December 27, 2001 HP: https://www.dle.jp/jp/ A general entertainment company with a track record of developing business in a wide range of business fields, including developing IP (intellectual property rights such as copyrights and trademark rights) such as Secret Society Eagle Talon, and acquiring and reviving the trademark rights for Tokyo Girls Collection. Produce company. It was listed on the TSE Mothers in 2014, the TSE First Section in 2016, and moved to the Standard Market in 2022. In 2019, it became a group company of Asahi Broadcasting Group Holdings, Inc., and will also develop media using group resources. In 2021, he established CARAVAN Japan, which handles overseas celebrity business. In 2022, he acquired the Taiwanese company MYFEEL. In 2023, he established the Korean corporation DLE KOREA, and in 2024, he established iNKODE JAPAN. He is strengthening his global business. .