[MOS Food Service Co., Ltd.] [MOS] How about a side menu of MOS with the new exceptional avocado? Yuno Nagao dressed as a cute “cub” will make you want to try the side menu with her sweet “whispers”!?
MOS Food Service Co., Ltd. Press release: November 7, 2024 [MOS] How about a side menu of MOS with the new extraordinary avocado? Yuno Nagao dressed as a cute “cub” will make you want to try the side menu with her sweet “whispers”!? ~The first web video of the “Child Akuma Yuno Tonight Whispering Moss” campaign will be released from November 7th~ “Child Akuma Yuno Tonight is also a whispering moss” campaign web video will be released from November 7th~ Pay attention to the whisper of “Yuzuno”! Mos Food Service Co., Ltd. (President and CEO: Eisuke Nakamura, Headquarters: Shinagawa-ku, Tokyo), which operates Mos Burger, will start selling Mos Burger at Mos Burger stores nationwide (excluding some stores) from Wednesday, November 13, 2024. “New Tobikiri Avocado” will be released for a limited time. In addition, side menu items such as “Yuzu & Lemon Ginger Ale ~With Aloe~”, “Mazeru Shake Smooth Chocolate
Sauce~Roasted Pistachio~”, and “Oshiruko (grained red bean paste)” will also be available for a limited time. Along with the release of the new product, we wanted people to enjoy the perfect side menu for winter with their hamburgers, so we created a campaign web video for “Koakuma Yuno Tonight Moth Whisper Moth” and released the first one on November 7th. It will be released from Sunday (Thursday). The web video (1st edition: 3 types, 2nd edition: 4 types*1) features a role of a “cub” who delivers sweet whispers to adults during the hectic year-end and New Year holidays, and is active in movies, dramas, variety shows, etc. Middle child actress Yuno Nagao will appear. *1 The second web video will be released in January.
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https://prcdn.freetls.fastly.net/release_image/75449/390/75449-390-59ce699a4e15a0da7bec4d65b9b44640-1920×1080.png This campaign was born out of the desire for people to enjoy Mos’ dinner with not only the main hamburger but also drinks and desserts as a little “reward for themselves” during the hectic year-end and New Year holidays. Yuno Nagao, a child actor who has become a hot topic for her behavior that rivals adults, will play the role of the child Akuma. For those who say, “I feel a little guilty about eating the side menu, but sometimes I want to indulge myself and eat all the food I like!” The baby bear’s mature lines and facial expressions are sweet enough to make you want to eat the side menu as well. I’ll give you a whisper. ■ WEB video project overview In the web video, Yuno Nagao appears dressed as a child. As if he could see through the feelings of adults, he said, “I’m accumulating stress that I don’t want to accumulate,” and “People can’t change things so quickly, right?” The worries that adults tend to have at the end of a busy year or at the beginning of a new year when they need to make a change. I sympathize with this. Next, these adults whisper seductive words that will make them want to indulge themselves, and talk about the appeal of the four types of side menus, including two newly released products. Please pay attention to the lines that will tickle the hearts of adults, such as “Life is still long, so let’s spend the night relaxing” and “Let’s start by deceiving ourselves!”, as well as the mischievous expressions typical of a child’s bear. . In the video of all 7 types*2, in addition to “Yuzu & Lemon Ginger Ale ~With Aloe~” and “Mazeru Shake Smooth Chocolate Sauce ~Roasted Pistachio~”, which will be released from November 13th (Wednesday), “Minestrone” and “Oshiruko” Introducing 4 types of side menus, “(grain bean
paste)”*3. These products include drinks that go perfectly with hamburgers and chocolate-flavored dessert drinks that are perfect for the cold winter months, making them even more luxurious and satisfying when added to hamburgers. Please take advantage of the baby bear’s temptation and pamper yourself to your heart’s content after working hard all year. Special site: https://www.mos.jp/oc/koakumayuno/ *2 Three videos will be released in November and four videos will be released in January. *3 “Oshiruko (grain bean paste)” will only appear in the web video released in January. ■ First web video overview ・Title (all 3 types): “Let’s just feel refreshed – Yuzu & Lemon Ginger Ale Edition” URL: https://youtu.be/HS1KjURzx-Q “Let’s pamper ourselves: Shake with smooth chocolate sauce” URL:
https://youtu.be/qvTHeeBaAOg “Let’s enjoy it carefully – Minestrone version” URL: https://youtu.be/B-VlmoCUSlg ・Cast: Yuno Nagao ・Release date: November 7, 2024 (Thursday) 12:00 *Four additional videos will be released in January ■ Shooting episode Yuno appeared with a cheerful greeting, “Hello! Thank you!” He said he loves Mos Burger, so we started the meeting with great enthusiasm for our first photo shoot at Mos. When she changes into the child Akuma costume, she transforms into a very cute “Child Akuma Yuno”. It was a long shoot, with seven videos to be shot, but he was as professional as any adult, reading the script multiple times for long lines and difficult phrases, checking with the director one by one for words he didn’t understand, and translating them into his own words. He showed a high level of awareness.
https://prcdn.freetls.fastly.net/release_image/75449/390/75449-390-54452dbf1d647699130464e56f4d296e-422×420.png The filming staff couldn’t hide their surprise as they tried out multiple patterns of hand movements and facial expressions in pursuit of the best expression. On the other hand, even though they were working seriously, they occasionally showed charming gestures, and the studio was filled with a peaceful mood from beginning to end. Also, during a break, he was seen stuffing his mouth with a Mos hamburger that was provided as a gift. Perhaps because he used up so much energy during the photo shoot, he ate three hamburgers in one day, showing off his energetic, childlike side. After the shoot, Yuno handed out handwritten message cards to each member of the filming staff, and the shoot ended successfully in a heartwarming atmosphere. ■ Storyboard
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3. https://prcdn.freetls.fastly.net/release_image/75449/390/75449-390-353e0005ce2da21bdebf863290075ef2-1920×1080.png 4. ■ Mos Burger Official X (formerly Twitter) gift campaign Along with the release of the web video, we will be holding a giveaway campaign on Mos Burger Official X (formerly Twitter) where you can win a side menu. ・Campaign name: “Koakuma Yuno Tonight is Whispering Moss” Campaign ・Lottery period: November 13, 2024 (Wednesday) – November 28, 2024 (Thursday) January 6, 2025 (Monday) to January 28, 2025 (Tuesday) ・Prizes: 100 people will be randomly selected to win a digital gift for each product. 3 types of side menu 1. Yuzu & Lemon Ginger Ale ~With Aloe~ 2. Mix Shake Smooth Chocolate Sauce ~Roasted Pistachio~ 3. Minestrone 4 types of side menu 1. Yuzu & Lemon Ginger Ale ~With Aloe~ 2. Mix Shake Smooth Chocolate Sauce ~Roasted Pistachio~ 3. Minestrone 4. Oshiruko (grain bean paste) ・How to apply: Follow the official Mos Burger X (formerly Twitter) account (@mos_burger) Current mood from the conversation card of the campaign post on Lowe Select and post ・Lottery/prize presentation: After the application deadline, winners will be individually notified by direct message at a later date We will send you a gift (digital gift). Sequentially from late November 2024 Sequentially from early February 2025 ■ Performer profile Yuno Nagao Born in Tokyo in 2016. Belongs to Spacecraft Junior. Started performing arts activities at the age of one and a half. In addition to his acting in the drama “Brush Up Life,” he has also been active in a wide variety of places, including the NHK taiga drama “Dosuru Ieyasu.” The movie “Godmother: The Life of Ayako Koshino” is scheduled to be released in early summer 2025.
https://prcdn.freetls.fastly.net/release_image/75449/390/75449-390-dce79617fdef11e827f8f3b8c44c8045-853×1280.jpg ■ New product information ●”Yuzu & Lemon Ginger Ale – Contains aloe – ” *Contains aloe mesophyll A carbonated drink made with ginger ale and syrup made with yuzu from Kochi prefecture and lemon juice from Setouchi. The syrup is made by adding juice and diced zest to whole minced yuzu to concentrate the flavor of yuzu. Furthermore, we added lemon juice and lemon mince from Seto Inland Sea for added freshness, and added aloe vera pulp to create a refreshing taste and create a drink with a fun texture. The refreshing acidity and moderate sweetness of yuzu goes well with burgers, and is also recommended as a drink with a value set menu.
https://prcdn.freetls.fastly.net/release_image/75449/390/75449-390-7af5bc1221ba6b7638fcac4af647da0e-741×1112.jpg ●“Mixing Shake Smooth Chocolate Sauce ~Roasted Pistachio~” Vanilla shake mixed with chocolate sauce and topped with roasted pistachios. The chocolate sauce uses Italian couverture chocolate*4, which has a mild taste that suits Japanese tastes, and cocoa powder, allowing you to enjoy a rich taste and deep richness. The topping of roasted and diced pistachios adds texture as well as aromatic flavor and color. Enjoy by mixing chocolate sauce and vanilla shake. *Not included in the set. *Served in paper cups (excluding some in-store dining). *4 Generally refers to chocolate with a high content of cocoa butter. Chocolate must basically contain 31% or more cocoa butter, and is usually 35% or more, meaning highly fluid chocolate.
https://prcdn.freetls.fastly.net/release_image/75449/390/75449-390-0ec05a0ab407e89dd47b69a3e9dcaca8-741×1112.jpg ■Product name/price: “Yuzu & Lemon Ginger Ale ~With Aloe~” ” *Contains aloe mesophyll (S size 290 yen/M size 360 yen/L size 430 yen) “Mix Shake Smooth Chocolate Sauce ~Roasted Pistachio~” (S size 450 yen) *S size only ■Sales period: Wednesday, November 13, 2024 to mid-March 2025 ■Sales stores: Mos Burger stores nationwide (excluding some stores) At Mos Food Service, we consistently strive to provide products that value the concepts of “deliciousness, safety, and health” along with “service with sincerity and a smile.” We will continue to put into practice our management vision of “Making people happy through food” through our after-order system, which we have maintained since our founding, and through product development that values Japanese food culture.