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THE TOE is an up-and-coming D2C brand for overseas markets. Barneys opens in New York for a limited time.

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THE TOE is an up-and-coming D2C brand for overseas markets. Barneys opens in New York for a limited time. ​
mavie Co., Ltd. Press release: November 7, 2024 THE TOE is an up-and-coming D2C brand for overseas markets. Barneys opens in New York for a limited time. Barneys’ handling of young brands in New York is an unusual collaboration.
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https://prcdn.freetls.fastly.net/release_image/127484/13/127484-13-d861b38eeb70a6bed130d8e26c75da34-845×1056.jpg Barneys New York is a luxury specialty store that receives
overwhelming support from fashion enthusiasts and celebrities around the world, and is known for its high standards and aesthetic sense, carrying a carefully selected selection of many first-class designer brands and historic high-end brands. Masu. It is truly unusual for a young brand to stand alongside such a well-known brand, and THE TOE’s potential and value in the fashion world are highly valued. THE TOE is an apparel brand that has taken the fashion industry by storm in less than a year. Producer Aya and director Kei gained experience at fashion universities overseas and are developing THE TOE with their unique know-how, high quality, and creativity. Since its
establishment, the company has attracted attention for its
overwhelming creativity and global perspective. THE TOE was already exhibited at a collection in Paris, making its debut on the world stage with unprecedented speed as a D2C brand. All of the
sophisticated visuals were shot overseas, and the designs, which breathe global sensibility and unique style, captivate fashion fans. We are setting the standard for a new generation. Additionally, the recently announced collaboration with Barneys New York is proof that THE TOE is receiving exceptional praise despite being a young brand, and confirms that it is attracting the attention of the fashion industry. . Support on SNS is also increasing, and THE TOE’s number of Instagram followers exceeds 120,000 even though it was established one year ago, and continues to grow rapidly. THE TOE will continue to take on challenges as a brand that injects new values ​​into the Reiwa fashion scene. As a leader in the next generation of fashion, please pay attention to future trends. Comment from Barneys New York We hope that this will be an opportunity for both of us to take a new step forward. Comment from THE TOE CEO/founder Aya We are very honored to have a relationship with Barneys New York, which boasts history and formality. We are looking forward to using this opportunity to deliver our carefully selected products to as many people as possible. We will continue to strive to deliver new value and inspiration to everyone. Event period Friday, November 22, 2024 – Sunday, December 1, 2024 Store information “Barneys New York Ginza Main Store” Address: Kojun Building, 6-8-7 Ginza, Chuo-ku, Tokyo Barneys New York Ginza Main Store Business hours: 11:00-20:00 Contact information Barneys New York TEL 050-3615-3600 (#) (Reception hours 11:00 – 19:00 / except January 1st)
About mavie inc. OUR VISION “A world where you can love the stories of clothes.” Solving social issues through international cooperation and changing society through fashion. mavie Inc aims to provide energy and hope to young people who have dreams and passion to build a new future, and to create a society where they can pursue their own potential. Through the power of fashion, we are on a mission to enable international cooperation and make the world a more sustainable and inclusive place. mavie Inc is an up-and-coming company run by all employees from Generation Z, including the CEO. He has a strategic vision for brand growth and overturns industry norms with his innovative approach. [THE TOE operating company overview] Operating company: mavie Co., Ltd. Head office location: 7-1-5 Minamiaoyama, Minato-ku, Tokyo &CALM minamiaoyama Representative Director, President and CEO: Aya Shirakura Business details: Apparel business/commerce business <Contact information> info@thetoe.life
thetoeofficial@gmail.com

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