[KAI Co., Ltd.] AUGER brand ambassador Ms. Itagaki shares her thoughts on her solo exhibition currently being held.Special guest Ms. Shinohara shows off a dress she made herself.KAI Inc. will be celebrating “Good Blade Day” on November 8th. Hold an event
Kai Brand Co., Ltd. Press release: November 8, 2024 AUGER brand ambassador Ms. Itagaki shares her thoughts on her current solo exhibition.Special guest Ms. Shinohara shows off a dress she made herself.KAI will hold its “Ii Blade Day” event on November 8th. Kaiin Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo, President and COO: Hiroaki Endo), a global cutlery manufacturer, will celebrate actor Rimitsu Itagaki and artist Shinohara on November 8th (Friday), “Ii Blade Day.” We welcomed Ms. Tomoe and held a PR event for “Good Blade Day” at Shibuya Sakura Stage 4F 404 Not Found (1-4 Sakuragaoka-cho, Shibuya-ku, Tokyo) It was held at SHIBUYA SIDE 4F).
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gentleness.” On the day of the event, they took to the stage wearing costumes that expressed the sharpness and luster of knives by making use of the layers and materials of the fabric. ■“Good Blade Day” PR event overview ・Date and time: November 8, 2024 (Friday) 10:00~ ・Venue: Shibuya Sakura Stage 4F 404 Not Found (Shibuya Sakura Stage SHIBUYA SIDE 4F, 1-4 Sakuragaoka-cho, Shibuya-ku, Tokyo) ・Speaker: Hiroaki Endo, President and COO of KAI Co., Ltd. Mr. Mitsuto Itagaki (actor) Tomoe Shinohara (designer/artist) ・Contents:・Greetings from Hiroaki Endo, President of Kaiin Co., Ltd./Company Profile/Project Introduction ・Talk session (Mr. Ri Mitsuto Itagaki and Mr. Tomoe Shinohara appeared) ・Photo session/Q&A (*Representative question format) Kaiin Co., Ltd. President and COO Hiroaki Endo Greetings and corporate initiatives First, President Endo said, “Good Blade Day is a pun on today, November 8th, and is a day once a year when global cutlery manufacturer Kai Corporation communicates its efforts for the future. This year marks the 7th anniversary of our Good Blade Day event, and we will continue to develop our products with sincerity and deliver even better products to customers around the world.
https://prcdn.freetls.fastly.net/release_image/25105/596/25105-596-4095e7bc691317ad473675590f219621-1200×800.jpg After that, we achieved strong results in one year, including Kaname Seki Magoroku, who won the product design award at the Red Dot Award, an international design award, and mines, which succeeded in reaching young people, which was an issue for the company. We introduced the remaining products. Afterwards, he announced Kai’s new initiatives. ▽Presentation contents *Partial excerpt ・ Solidarity with universities Gifu University has opened a Department of Cutlery. Along with this, we have announced that we will be collaborating with universities to create knowledge about manufacturing that is current with the times by employing sensors and AI, and to create a place where people can learn about Gifu’s technology. Additionally, at Tohoku University of Art and Design, Kai Corporation employees serve as instructors and give lectures specializing in design, and at Kyoto City University of Arts, we also give lectures on marketing in addition to design. ・ Wild blacksmith succession project The purpose of this project is to learn and practice Seki blacksmithing and traditional methods, and to redefine and pass down Kaiin’s unique knife making. We use technology to analyze ancient iron making methods, mechanize the process of “forging” that was previously done by hand by craftsmen, and proceed with research and development of hammered knives (forged knives) that can be mass-produced. ・ Paper razor(R) collaboration Sympathizing with efforts that go beyond common sense and preconceptions, we
collaborated with Heralbony. Kai Paper Razor (R) is a product that changes the common sense of razors with its gender, design freedom, and paper material. Meanwhile, Heralbony is continually announcing initiatives to create new culture through the art of unique artists with intellectual disabilities. This project was born after
discovering Kai’s mission of “sharpness and gentleness” in the paper-cutting art of Kaede Wajima, with whom we collaborated this time.
https://prcdn.freetls.fastly.net/release_image/25105/596/25105-596-9cb6694c23643734a1be17852cbf0e5f-1920×1280.jpg This special paper razor (R) will be available at the “Sharpness and Gentleness Exhibition” to be held from November 9th (Saturday), at the lifestyle hotel “HOTEL MAZARIUM” where Heralbony is art producing, and at “FAV LUX” which will open in mid-December. Kagoshima Astronomical Museum” will be distributed at three locations. In addition, in collaboration with artist Tadanori Yokoo and Paper Razor (R), we are selling a total of four types of boxes, one selected from the three works of the Pink Girl with a Razor series, and a collage of them. As Kai Brand, which has expanded the concept of razors, we will continue to take on new challenges in the future. Starting tomorrow! About KAI Special Exhibition “Sharpness and Gentleness Exhibition ~Design with a 5m radius~” Next, there was an introduction to the special exhibition “Sharpness and Gentleness Exhibition – Design with a 5m Radius”. “In this exhibition, with the theme of “Design with a 5m radius,” we will introduce Kai’s thoughts on product development and the designers’ ideas, and will display future works that are tailored to tastes and expertise. The event will be held at Shibuya Sakura Stage 4F 404 Not Found until November 14th (Thursday). People who vote for their favorite work at the venue will also receive a paper razor as a gift. We look forward to your visit.”
https://prcdn.freetls.fastly.net/release_image/25105/596/25105-596-7ef604b84829093d97ccfd36ba00a5ae-3840×2160.jpg ■Event overview Exhibition period: Saturday, November 9th, 2024 – Thursday, November 14th, 2024, 11:00-21:00 *Until 17:00 on the last day, the 14th only Venue: Shibuya Sakura Stage 4F 404 Not Found (Shibuya Sakura Stage SHIBUYA SIDE 4F, 1-4 Sakuragaoka-cho,
Shibuya-ku, Tokyo) Talk session with Ri Mitsuto Itagaki and Tomoe Shinohara First, actor Ri Mitsuto Itagaki, AUGER brand ambassador, appeared in a deep blue and white striped suit. Next, Tomoe Shinohara appeared in a costume she designed and made especially for this day. The talk session started when the two people were together. Mr. Itagaki, who will be appearing on the podium for the third time, said, “Since this is my third time on stage, Iihaba Day has become established.Since I participated in the first event, IiiHaba Day has been on the calendar. “It’s become so popular that it’s like Culture Day.”
https://prcdn.freetls.fastly.net/release_image/25105/596/25105-596-29dcb125fb3f5ff13ccb9d11aba78916-1200×800.jpg ■Talk about costumes Regarding Mr. Itagaki’s costume, Mr. Itagaki said, “Blue is one of the themes.I’ve been into jackets lately, so I chose a jacket for this costume as well.It’s not too formal, but it’s made of a gentle linen fabric with a craft feel. ” he introduced me. Afterwards, I commented on Shinohara’s dress, saying, “The silhouette of the pants and the layers that look like ripples are wonderful.” In response, Shinohara said, “This costume has a sharpness and gentleness.” “We imagined the sharpness and luster of a knife by making use of the layers and materials of the fabric,” he explained about the costume.
https://prcdn.freetls.fastly.net/release_image/25105/596/25105-596-41f972bb96e60c961c1efd2e47a18d64-1200×800.jpg ■Talk about “Sharpness and Gentleness Exhibition ~Design with a 5m radius~” Mr. Itagaki said, “All of the products and hats on display were very typical of Kai.I think it’s difficult to make products that are loved by a wide range of generations. I like niche products such as nut splitters that peel the shells.I feel a deep love for niche products.I was excited to see them from a consumer’s perspective.” Mr. Shinohara said, “When I heard that the products on display were developed through presentations by our employees, I thought it was wonderful.It was an experiential exhibit that made you feel love.I even designed the products myself. “I watched it thinking about what I would create if I were someone like that.” ■Flip talk 1.There are various movements such as “cutting”, “cutting”, “shaving”, and “shaving”, but do you both have a favorite movement with a knife? Mr. Itagaki answered, “First contact.” “The moment you put the knife into the food. The moment you feel the sharpness of a new knife in your hands. The moment you cut your nails with the AUGER nail clipper. I like the moment when you touch the knife because it feels good.” Mr. Shinohara answered, “The sound of cutting.” “A good knife makes a nice sound when cutting.The cutting scissors that my mother used.The cutting scissors that I bought at a grocery store to learn about fashion.The cutting scissors that I bought from Kai Brand that fit my hands. “Cut scissors. Each one makes a different sound.” 2. Your recent favorite cutlery Mr. Itagaki answered, “Chestnut cutter.” “There was a scene in the drama where a family peeled chestnuts. At first, I didn’t know it was a Kai brand product and thought it would be useful, but when I saw the logo and found out it was a Kai brand product, I wondered if they even made something like this. “Peeling chestnuts with a chestnut cutter is easy and fun. It’s great that it’s specialized for one purpose.” At the venue, we projected a video of Mr. Itagaki actually using a chestnut cutter. Shinohara also said, “I always admired my mother when I saw her using cutting scissors. Cut large items with large scissors, and small items with small scissors. We create things while believing in the power of tools. ”, he told the story. When a video of the costume being made was projected, he said, “In order to express the luster of the cutlery, I created a gradation while pulling out the weft threads to express the sharpness.KAI’s scissors cut like the wind cuts through them.” It’s very comfortable when you cut it sharply,” he said, talking about his commitment to the costume.
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https://prcdn.freetls.fastly.net/release_image/25105/596/25105-596-bcbda0bd438699baf80308e0dc244c28-1200×800.jpg 3. What is important when holding a solo exhibition Mr. Itagaki answered, “Narrative.” “Maybe it’s because I’m an actor by trade, but I thought it would be great if the people who saw the works in my solo exhibition could create their own stories. “It’s not like I’m just arranging what I’ve written up until now, but I’m creating it after deciding on the theme of the exhibition. It’s important to build on the story.” Mr. Shinohara answered, “Ba and Ma.” “Exhibitions are a place for communication.Even if I go to an exhibition alone, I think about how I would create it myself.In my exhibitions, I try to create exhibits that will lift up the feelings of the other person. I believe that movement is the power of communication.I felt that this exhibition of sharpness and gentleness was packed with many of these elements.” Speaker profile Hiroaki Endo KAI Corporation and Kai Industries Co., Ltd. Representative Director, President and Chief Operating Officer (COO) Joined our company after graduating from Keio University’s Faculty of Economics in 2008. Returned 14 years ago after being seconded to KAI Industries Co., Ltd. in the production department and overseas affiliate company KAI U.S.A. LTD. He has served as Deputy General Manager of the Domestic Sales Headquarters and Corporate Management Headquarters, and General Manager of the three core divisions of the group: Business Strategy Headquarters, Marketing Headquarters, and Research and Development Headquarters. After serving as director and vice president, on May 25, 2021, he was appointed representative director, president, and chief operating officer (COO) of Kai Industries Co., Ltd.
https://prcdn.freetls.fastly.net/release_image/25105/596/25105-596-b0a92ab34ad0f1f9080f1cb0197d6613-238×263.png Rihito Itagaki Born in 2002. Debuted as an actor in 2013. His main appearances include “silent,” “Fermat’s Cooking,” “Mars: Zero’s Revolution,” the taiga dramas “Breaking the Blue Sky,” and “What to do with Ieyasu,” and the movies “FINAL on the day the world ends with you” and “Yin-Yang.” Teacher 0,” “Blue Period,”
“Hakkenden,” and “Cells at Work!”. In addition to his acting career, he is active in a variety of fields, including appearing on the news program “News Zero” and holding his first solo exhibition, “Love and Thirst.” Tomoe Shinohara Debuted as a singer in 1995. Graduated from Bunka Women’s University (currently Bunka Gakuen) junior college, majoring in fashion design. After working in the media, he also worked as a costume designer, illustrator, and textile designer. In 2020, he established the creative studio “STUDEO” with art director Itsuki Ikezawa. In 2022, the leather kimono work he designed and directed won the New York ADC Award (silver and bronze) and the Tokyo ADC Award.
https://prcdn.freetls.fastly.net/release_image/25105/596/25105-596-e8c693aaaf2573e877de8c32a5b7c18b-3900×2925.jpg Kaijirushi Co., Ltd. Founded in 1908 in Seki City, Gifu Prefecture, a town famous for knives. Currently, we are developing over 10,000 products, including razors, mainly cutlery tools that are closely related to daily life, men’s grooming, personal grooming and beauty care such as nail clippers, cooking/confectionery such as kitchen knives, medical use, etc., and product planning. A global cutlery manufacturer that handles everything from development to production, sales, and logistics. Head Office: 3-9-5 Iwamotocho, Chiyoda-ku, Tokyo Hiroaki Endo, Representative Director, President and COO
https://www.kai-group.com Contact information for readers regarding this matter Kaiin Co., Ltd. Customer Service Office 3-9-5 Iwamotocho, Chiyoda-ku, Tokyo 101-8586 TEL: 0120-016-410 (free access/Hikari Wide) https://www.kai-group.com