Nudge will hold forest regeneration activity using green fintech “3rd Hiroshima Nudge Forest Tree Planting Activity” on December 7th
Nudge Co., Ltd. Press release: November 11, 2024 Nudge will hold “3rd Hiroshima Nudge Forest Tree Planting Activity” on December 7th, a forest regeneration activity using green fintech ~Expanding the circle of community contribution with nudge cards~ Nudge Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo,
Representative Director: Takashi Okita, hereinafter referred to as “Nudge”), which aims to become a challenger bank in Japan, is aiming to become a challenger bank in Hiroshima by using the next-generation credit card “Nudge” (hereinafter “Nudge Card”) The 3rd tree-planting activity by the “Hiroshima Nudge Forest” club, which can contribute to forest regeneration, will be held on Saturday, December 7, 2024 in Irinozai Ward, Higashihiroshima City. This tree-planting event was a collaboration between project stakeholders including Nudge,
Higashihiroshima City, and the Kamo District Forest Association, as well as Hiroshima Nudge no Mori club users, supporting companies with ties to Higashihiroshima City, and volunteers. University students gather together and all work together to plant trees.
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https://prcdn.freetls.fastly.net/release_image/73456/188/73456-188-224237d690ff28444f4ff9c3f152dc82-1281×721.png Overview of tree planting activities The Hiroshima Nudge Forest project will continue to plant trees in a 3-hectare red pine forest over a 10-year period starting in 2022, based on an agreement concluded with Higashihiroshima City’s Irinozai District and the Kamo District Forestry Association. The date for this year’s third tree-planting campaign has been decided as Saturday, December 7, 2024. Furthermore, starting this year, in addition to the Green Boys’ Group, local university students will be invited to participate as
volunteers, further expanding the scope of this forest conservation activity that fosters the cooperation of the local community and young generations. [Implementation overview] Date and time: Saturday, December 7, 2024 9:30-11:30 (*If tree planting is difficult due to bad weather, the event may be canceled.) Location: Higashihiroshima City Irinozai Ward “Hiroshima Nudge Forest” [Participating
companies/organizations] Higashihiroshima City Higashihiroshima City Irino Zaisai Ward Kamo District Forestry Association Irino
Neighborhood Organization Association Hiroshima Dragonflies Co., Ltd. Yamane Holdings Co., Ltd. Hatsukaichi Sunblaze Higashihiroshima Green Boys (*1) Higashihiroshima Junior Chamber General Incorporated Association (*1) “Hiroshima Nudge Forest” club user (*2) Nudge Co., Ltd. [Last year’s situation] For the second tree-planting activity, which took place on November 23, 2023, we invited representatives from Higashihiroshima City Irinozai Ward and other supporting companies, as well as representatives from the local Green Boys’ Group and Junior Chamber of Commerce. 100 people participated and planted approximately 600 saplings.
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https://prcdn.freetls.fastly.net/release_image/73456/188/73456-188-751c1a9d13d2faa19067174d23fab506-3900×2925.jpg About “Hiroshima Nudge Forest” Club The “Hiroshima Nudge Forest” club is a next-generation credit card that supports touchless payments and can contribute to reforestation in Hiroshima. A major feature is that users can naturally contribute to society through everyday shopping and payments without being tied to a specific store. One sapling will be planted for each club member’s cumulative payment amount of 100,000 yen, and the converted number of saplings can be checked in real time on the Nudge app. In addition, the card has no annual membership fee or membership fee, and in addition to being able to participate in a tree-planting activity that is held once a year, users will also receive benefits such as original goods and discount coupons from supporting companies connected to Hiroshima that support this project. You can now contribute to society in a fun way while getting involved with the local community. The Hiroshima Nudge Forest club continues to operate as a new form of social contribution that combines forest conservation and cashless payments.
https://prcdn.freetls.fastly.net/release_image/73456/188/73456-188-ad5f96d8bc63456d3445c3e9305469a5-1800×1012.jpg [Main benefits] Total usage amount: 100 yen [Up to the first 100 people] Right to apply for volunteering for annual tree planting activities Total usage amount: 5,000 yen Higashihiroshima Mayor Welcome Message Total usage amount 50,000 yen DEJIMASTOCK (interior shop in Hiroshima city) 3% discount coupon Total usage amount 100,000 yen Hatsukaichi Sun Blaze Original Photo Total usage amount 200,000 yen [Up to the first 100 people] Calbee fun pack (*3) Total usage amount: 300,000 yen Hiroshima Dragonflies original goods Total usage amount 400,000 yen Hatsukaichi Sun Blaze original message video Total usage amount 500,000 yen Your name will be posted on the “Hiroshima Nudge Forest” signboard (only for those who wish) Total usage amount 1,000,000 yen 2 Hiroshima Dragonflies match tickets as a gift [Card details] Credit card name Hiroshima Nudge Forest Nudge Card Card design Nudge standard design (38 types in total, publication cost: the first one is free) Card details ・Visa *Visa touch payment is also supported. ・Numberless Annual membership fee/admission fee Free How to join and use 1. Download the Nudge app and apply for membership within the app 2. Select “Hiroshima Nudge Forest” on the club selection screen 3. Shop with your card and get special benefits! Special site URL https://nudge.cards/hiroshima-nudge-forest (*1) This year, trees will be planted on November 23, 2024. (*2) “Hiroshima Nudge Forest” club users can participate in tree planting activities by applying in advance through the Nudge app. (*3) Until the end of 2024 About the next generation credit card “Nudge” Nudge Card is a smartphone app-based credit card that anyone over the age of 18, including high school students, can apply for. We are contributing to the spread of cashless society not only through safe, secure, convenient, and advantageous payment services, but also through services that users can enjoy in their own way, such as a variety of benefits and card designs.
https://prcdn.freetls.fastly.net/release_image/73456/188/73456-188-80a56e389680477bcc042fd39bea7878-1200×630.png [Features] Convenience of being able to use your smartphone Applying takes 3 minutes using the app. There is no need to register your seal, account information, workplace or income, and you can use it online from the same day. The amount spent will be notified and reflected in the app in real time, and procedures in the event of theft or loss can also be done from the app. You can repay at any time you like In addition to the general repayment method of “automatic withdrawal from your account,” the “repay as much as you want anytime” feature, which is used by 85% (*4) of users, allows you to repay any amount you want at any time (*5). Flexible cash flow management is possible. Services that you can enjoy in your own way You can support your favorites by using your card and receive limited benefits as a thank you. There are over 200 designs to choose from (*6). You can also issue cards with different designs with just a few clicks. Anyone can easily enjoy their NFT collection with a built-in app NFT wallet. (*4) As of August 2024, based on number of cases (*5) The minimum required repayment amount per month is 1,000 yen. No interest will be charged if you repay the loan by the end of the month following the usage date. (*6) As of October 2024 Nudge is a FinTech company that develops and operates the smartphone-native next-generation credit card “Nudge” with the mission of “Creating the financial experience of the future through the actions of each individual.” We aim to become a challenger bank in Japan by creating financial solutions that are not only convenient but also fun and natural to use through open innovation. Company name: Nudge Co., Ltd. Establishment date: February 12, 2020 Representative: Representative Director Takashi Okita Address: 4th floor, Otemachi Building, 1-6-1 Otemachi, Chiyoda-ku, Tokyo FINOLAB URL: https://nudge.works/ URL: https://nudge.cards/ (Service HP)
