“Everyone’s Footprints”, a tool to improve the event experience value jointly developed and provided by SUSHI TOP MARKETING with Dentsu, will be used in the ABC TV program 45th anniversary event “Oha Asa Park 2024”
SUSHI TOP MARKETING Co., Ltd. Press release: November 11, 2024 “Everyone’s Footprints,” a tool to improve the event experience value jointly developed and provided by SUSHI TOP MARKETING with Dentsu, will be used in ABC’s 45th anniversary TV program “Oha Asa Park 2024.” -Distribution and implementation of NFT proof of participation in a puzzle-solving game with viewer participation- SUSHI TOP MARKETING Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo, Representative Director and CEO: Daisuke Tokunaga, hereinafter referred to as the “Company”) is a subsidiary of Dentsu Inc. (Headquarters: Minato-ku, Tokyo, Representative Director and President Executive Officer: Sano “Everyone’s Footprints*1,” a solution that promotes event DX using blockchain technology, is developed and provided by Asahi Broadcasting Television Co., Ltd. (Headquarters: Osaka City, Osaka Prefecture, President and CEO: Toshiaki Imamura, It was adopted at the 45th anniversary appreciation event “Oha Asa Park 2024″ (held on November 16th and 17th) sponsored by ABC Television. During the event, a new puzzle-solving game-type fan experience, “Okitand Adventure,” was launched, and “Everyone’s Footprints” was used as a system for distributing NFTs to prove participation in the content. and is responsible for implementation.
https://prcdn.freetls.fastly.net/release_image/92249/82/92249-82-8d40b0fc0cc73b733f564800dde2e7dc-512×288.png
https://prcdn.freetls.fastly.net/release_image/92249/82/92249-82-9418b5266b0bf5d8adf3c082239c35b4-1920×1080.png Oha Asa Park – Full support for Kansai! Thank you for 45 years ~ [Date and time] Saturday, November 16th, 2024 – Sunday, November 17th, 2024 9:30-16:00 (planned) *There is a possibility of
cancellation in case of stormy weather. [Venue] Expo Commemorative Park “Festival Plaza”, “Upper Plaza”, “Lower Plaza” (Suita City, Osaka Prefecture) [Admission fee] Free *Some paid content is available (“Okitand Adventure” requires a fee.) *Separate admission fee to Expo’70 Commemorative Park (260 yen for adults, 80 yen for elementary and junior high school students) is required. [Sponsor] Asahi Broadcasting Television Co., Ltd. [Official website]
https://ohaasa-evt.abcid.asahi.co.jp/event/11739 [“Okitand Adventure”
site] https://ohaasa-evt.abcid.asahi.co.jp/event/11739/module/booth/294576/259465 Title: “Good morning Asahi” Broadcast date and time: Every Monday to Friday, 5:00 a.m. to 8:00 a.m. Corner title: Okitaland (broadcast around 7:30) Broadcasting station: ABC TV [Official website] https://www.asahi.co.jp/ohaasa/okitaland/ *1 This puzzle-solving game utilizes “Everyone’s Footprints,” a solution that connects events and consumers more conveniently and sustainably. Announced on August 20, 2024: SUSHI TOP MARKETING enters business partnership with Dentsu to start providing DX solutions for media companies and IP holders ■Company profile ■ About SUSHITOPMARKETING Co., Ltd. SUSHITOPMARKETING is a company that specializes in marketing and communication design using NFT. We support client companies in improving their brand value by making full use of innovative technology and strategies. Head office location: 1st floor, Yusen Building, 2-3-2 Marunouchi, Chiyoda-ku, Tokyo Representative Director: Daisuke Tokunaga Established: October 2021 Business content: NFT marketing, communication design HP： https://www.sushitopmarketing.com/