Japanese sake brand “GEN -ma-” won gold and silver awards at an international sake competition. A limited number of 1-go bottles will be sold to commemorate the award. Rufers Co., Ltd. Press release: November 11, 2024 The sake brand “GEN -ma-” won gold and silver awards at an international sake competition. A limited number of 1-go bottles will be sold to commemorate the award. Sake brand GEN wins gold and silver awards at international sake competition Rufers Co., Ltd.
(Headquarters: Chiyoda-ku, Tokyo; Representative Director: Ryotaro Tsuchiya) won the gold medal at the international sake competition “Luxembourg Sake Challenge 2024,” which was judged locally on October 5th and 6th, 2024. , won the Silver Award at the “Singapore Sake Challenge 2024”. To commemorate this award, we are offering a limited number of 1-go bottles where you can experience the flagship model “GEN -ma-” Official online store It will be sold at
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participating in local sake events. I’ll come.
https://prcdn.freetls.fastly.net/release_image/144948/3/144948-3-d05b43ebb912a1a2f881936b5b3d9881-3900×2600.jpg ・Sake challenge The Sake Sommelier Academy(R) (Headquarters: London, UK) holds an annual competition in countries around the world with the aim of spreading Japanese sake around the world and creating opportunities to enter new markets. . This is an independent competition held without sponsors, with a focus on how well the exhibited sake matches the local market and tastes, and local sake sommelier qualifications judge the taste and quality. . So far, it has been held in London, Tokyo, Milan, Bordeaux, etc. This time, the “Luxembourg Sake Challenge 2024” will be held by sake sommelier qualifications from European countries, and the “Singapore Sake Challenge 2024” will be held by people from Asian countries, mainly Singapore. A licensed sake sommelier will blindly judge the taste and make an absolute evaluation of the sophistication of the label and packaging. The fact that GEN won the Gold Award in Luxembourg and the Silver Award in Singapore means that it has been accepted by European countries and Southeast Asian countries. – Luxembourg Liquor Challenge 2024 Award Results – Singapore Sake Challenge 2024 Award Results ・Limited sale of a 1-go bottle where you can experience “GEN -ma-” to commemorate the award In commemoration of winning the gold medal at the “Luxembourg Sake Challenge” and the silver medal at the “Singapore Sake Challenge,” we decided to introduce the traditional 4-go bottle ( In addition to the 720ml bottle, we now have a new 1-go bottle (180ml) available in limited quantities. In addition to the conventional 4-go bottle (720ml), by adding a size that allows you to experience “GEN” to the lineup, we are offering a new product for those who want to taste it before considering it as a special gift, or to take a closer look at the flavor. This is a lineup for those who want to drink sake and those who are looking for sake to brighten up a special moment. In addition, customers who purchase a 1-go bottle will receive a 3,000 yen OFF coupon that can be used when purchasing a conventional 4-go bottle (720ml). Please take this opportunity to use it for your next purchase and enjoy even more charm of “GEN”.
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https://prcdn.freetls.fastly.net/release_image/144948/3/144948-3-f676ad4453c8aa1bbc96452629f0d8e7-3900×2600.jpg Product name: GEN -between- Item: Sake Capacity: 1 bottle (180ml) Raw material rice: 100% Akita Sake Komachi Rice polishing ratio: 35% Alcohol content: 16% Pasteurization: 1 time Manufacturing location: Akita Prefecture Storage method: Requires refrigeration Number of sales: Limited quantity Price: ¥3,900 (shipping and tax included) This Junmai Daiginjo sake is made with Akita Sake Komachi from Akita Prefecture, which is rich in nature, and boasts the highest quality. By carefully polishing the rice to a polishing ratio of 35%, we have achieved an exquisite balance that is not too clear but still retains its elegant flavor. We are particular about the manufacturing method, and we use a special hanging bag to press the sake, and the sake that drips out without pressure is slowly extracted over time. The delicate flavor created through low-temperature fermentation is characterized by a smooth and elegant texture. The fruity aroma and just the right amount of bitterness harmonize, giving a powerful impact while leaving a refreshing aftertaste.
https://prcdn.freetls.fastly.net/release_image/144948/3/144948-3-abf3af5357d4f1f1f9ff3ad36e57c06e-1200×1501.jpg ・“GEN -Ma” brand overview “GEN -Ma” is a sake brand based on the Japanese aesthetic sense of “Ma culture” that makes you want to share special time and space with your loved ones. The element of “ma” exists in Japan’s aesthetic sense and values. What moves us is when we come into contact with the invisible things between relationships. “GEN -Ma-” is responsible for the “between” that connects people, brings joy to celebrations and encounters, conveys gratitude, and makes precious moments more deeply colored. We value the “pause” that is created by exchanging glasses, and provide sophisticated sake that allows you to share that time is special. The brand name of “GEN -ma-” is derived from the kanji “ma”, which can be read in various ways, “Genuine”, which has meanings such as “authenticity, purity”, and the Japanese word for auspiciousness. It has the meaning of “carrying one’s strength”. – GEN official website: https://gen-sake.jp – GEN Instagram: @gen_sake https://www.instagram.com/gen_sake/
