17LIVE Co., Ltd. press release (2024.11.11) 17LIVE Co., Ltd. You can purchase that “Extra Ordinary Oil” at a limited price! [L’Oréal Paris] Second live commerce event decided ～Approximately 15 Ichinana Livers will be joining from Wednesday, November 13th Introducing products for one week~ 17LIVE Co., Ltd. (Shibuya-ku, Tokyo, Representative Director: Zhang Honghui, URL: https://jp.17.live/
https://prcdn.freetls.fastly.net/release_image/30133/638/30133-638-e153dec04c9050e71806ee8bd3b29c6b-1200×628.jpg In this event, approximately 15 live streamers will introduce the effects and appeal of L’Oréal Paris’s “non-rinse oil hair treatment” “Extra Ordinary Oil” in real time over a one-week period through live streaming. “Extra Ordinary Oil” is an oil hair treatment that contains flower oil and hair repair ingredient peptide, which wraps the hair’s moisture and prevents it from escaping. In addition to before sleeping, it can be used at various times, such as during the day, before a bath, or before a bath treatment.The hair oil coats the hair and reduces friction during sleep, making it less dry. protect from damage. At this live commerce event, we will be offering a set of 2 bottles from the top 4 types of the “Extraordinary Oil” series at a 17LIVE exclusive price. Listeners (live streaming viewers) can purchase products after transitioning to the Qoo10 purchase page from the live stream screen, live stream announcement post, or event page. In February of this year, “17LIVE” held its first commerce event with L’Oréal Paris featuring a live artist, which was well received, so we have decided to hold the event for the second time. As with the previous event, we plan to award luxurious prizes to the top performers based on the number of products sold during the live commerce period, including the right to appear in a L’Oréal Paris ad on Qoo10. The outline of the second live commerce event with L’Oréal Paris is as follows. ▪️Live commerce distribution overview ・Period: November 13, 2024 (Wednesday) to November 19, 2024 (Tuesday) *Please check the timeline of each river for the distribution schedule. *If the live stream is not live-streaming, you can also order from the URL listed on the stream’s timeline or announcement post on SNS. ・How to watch: Download the “17LIVE” app and view from the distribution page of the performing liver. ・Event HP: https://jp.17.live/lorealparis/ *Please check the above website for information on the livers in charge of distribution, campaigns, and prize details. ■Products to be introduced ・Product: L’Oréal Paris Elseve Extraordinary Oil 2-bottle set (100ml x 2) You can choose from the top 4 popular options below. 1. Extra Rich Finish 2. Eclat Imperial Shiny Hair Oil 3. Airy silk 4. Botanical oil ・Product price: List price 4,378 yen (tax included) *Sold at a limited price during the event period ■Notes ・When viewing from a PC, it is not possible to transition to the dedicated sales page from the distribution screen, so please access the sales page from the link provided on each streamer’s timeline and purchase the product. ・The live streamer and event content may change depending on circumstances. ■About L’Oréal Paris L’Oréal Paris, which originated in Paris, France, is one of the world’s largest beauty brands that began its history in 1909 with hair color products released by a chemist. Currently, we have expanded our field to include hair care, hair color, makeup, etc., and have developed into a “total beauty brand” that operates in over 100 countries around the world. We continue to propose diverse beauty. We are a brand that continues to support women’s inner self-confidence and beauty with our products, with the slogan “Because you’re worth it.” In Japan, as of November 2024, we are developing hair care and hair color products. “L’Oréal Paris” official website: https://www.lorealparisjapan.jp/ How to watch “17LIVE” Please download the free “17LIVE” app below and register an account. (*) App download: https://17apps.onelink.me/i7CY/17LivePR *There are some paid menus and contents within the app. Please note that communication charges will be borne by the customer. ■About “17LIVE (Ichinana)” 17LIVE (Ichinana), whose mission is to “enrich the connections between people,” is one of Japan’s largest live
distribution platforms with over 50 million users worldwide (as of February 2023). Under one sky, on seven continents, we aim to create a world where livers (streamers) and listeners (viewers) can share “this moment” and share joy and excitement in real time. “17LIVE” Official HP: https://jp.17.live/ X (old Twitter):
https://twitter.com/17livejp Facebook:
https://www.facebook.com/17LIVEJP/ Instagram:
https://www.instagram.com/17livejp/ YouTube:
https://www.youtube.com/channel/UCFf5qroAMTQ6x32YVjOcQBw