[Sekisui Chemical Co., Ltd.] Momoko Fukuchi appears in the new “Attaka Heim” CM “My Favorite Place in Winter” version, which will start airing on TV from November 13th (Wednesday)
Sekisui Chemical Co., Ltd. Press release: November 12, 2024 Momoko Fukuchi makes a new appearance “Attaka Heim” New CM “My Favorite Place in Winter” will start airing on TV from November 13th (Wednesday) Show off your beautiful voice with an a cappella challenge for the CM song! Dive into the sofa!? Even though the filming took more than 20 takes, he commented, “It was a rare experience and it was a lot of fun!” Valuable behind-the-scenes and interview videos showing Hokkaido and animal lovers will be released from November 12th (Tuesday)! “Warm Heim Campaign” will be held until February next year Sekisui Chemical Co., Ltd. Housing Company (President: Masahide Yoshida) has announced the “Attaka Heim Campaign,” which will start on Tuesday, November 12, 2024, as part of the “Attaka Heim Campaign,” in which Momoko Fukuchi will appear. ” The new TV commercial “My Favorite Place in Winter” will begin airing on November 13th (Wednesday). In addition to the main commercial, the special website for “Attaka Heim” will also feature a making-of video of Fukuchi playing with her co-star, a cat, and an interview video in which she shows off her love for animals, starting on Tuesday, November 12th. Publish. Furthermore, we will be holding a “Warm Heim Campaign” where you can experience “Warm Heim”, which pursues “warmth”, at housing exhibition halls in each area.
https://prcdn.freetls.fastly.net/release_image/99121/131/99121-131-fdcf0efde6a4643e20cf3a26d3486512-1296×729.jpg
https://youtu.be/5wEk-6hK0Zk
https://img.youtube.com/vi/5wEk-6hK0Zk/sddefault.jpg
https://www.youtube.com/watch?v=5wEk-6hK0Zk Making:
https://youtu.be/9LB2r5XXgcU
https://img.youtube.com/vi/9LB2r5XXgcU/sddefault.jpg
https://www.youtube.com/watch?v=9LB2r5XXgcU Interview:
https://youtu.be/mrZgZdFQC44
https://img.youtube.com/vi/mrZgZdFQC44/sddefault.jpg
https://www.youtube.com/watch?v=mrZgZdFQC44 CM special page: https://sekisuiheim.com/attaka/kurashi2024/ [Cut sheet]
https://prcdn.freetls.fastly.net/release_image/99121/131/99121-131-b07eeec04c7cdd5a1c2158b1d7804f13-906×685.png ■About filming TV commercials [Photography background] Mr. Fukuchi recently appeared in a commercial for “Attaka Heim” for the first time. To express the warmth and happiness that are the characteristics of “Attaka Heim,” we asked Mr. Fukuchi, who is loved by men and women of all ages and whose gentle atmosphere leaves an impression. Mr. Fukuchi says he likes communicating with animals, and in this commercial he co-starred with a cat. She has a lot of experience co-starring with animals in her past works, and she gradually became friends with the cat, Tawashi-kun, who played the role of Shiruko, and was even shown having fun with the cat’s plaything. [Photography episode] Try singing the CM song a cappella in the midst of falling snow! Show off your beautiful voice Cute NG in over 20 takes of the scene where she dives into the sofa! ? A two-day shoot with Tawashi, who plays the role of the beloved cat, and some friendly shots When you say “Attaka Heim”, many people probably think of the famous commercial song. This time, Mr. Fukuchi tried his hand at singing the CM song a cappella. The performance depicts a dreamy winter journey home with falling snow, and Fukuchi’s gentle singing voice, full of clarity, will captivate your heart. When we actually started shooting the video, I had to fumble around with the costumes and characters, and I consulted with the staff about the costumes and characters, and I asked them, “Is it better this way?” and conveyed my own
interpretations, trying to express the atmosphere of “Attaka Heim.” He was a hard worker who finely adjusted his movements and facial expressions, and his serious side was seen.
https://prcdn.freetls.fastly.net/release_image/99121/131/99121-131-09ac28a4273122d254211eb23b372850-520×292.jpg When Tawashi-kun, who plays the role of the beloved cat “Shiruko,” appears, Mr. Fukuchi’s eyes are glued to Tawashi-kun. At first, Scrubber was a little shy, but as Mr. Fukuchi gave him snacks and petted him, he seemed to get used to it, and he seemed at ease next to Mr. Fukuchi during breaks. Scrubber-kun fell asleep. They were so close to each other that they held Fukuchi’s cat jar in their mouths and wouldn’t let go of them, and even took the same pose behind Fukuchi’s back.
https://prcdn.freetls.fastly.net/release_image/99121/131/99121-131-b3731c5bdf9ed589a6f6a462e1ee0b4b-520×292.jpg On the final day of filming, Mr. Fukuchi said, “I feel like we got a little better friends than yesterday,” and finished the scene with Mr. Tawashi with a smile. Afterwards, we took the challenge of filming over 20 takes for the scene where he dives into the sofa that was waiting for him. “Wow, I went too far!” she said in a cute way, but then looked back and said, “It was a rare experience and it was fun.” At the end of the shoot, we could see the sunset, and Mr. Fukuchi’s warm and gentle atmosphere enveloped the scene.
https://prcdn.freetls.fastly.net/release_image/99121/131/99121-131-aad8068eac1ab1c6d8ec31a7300f27aa-520×292.jpg [Interview with Momoko Fukuchi] Overflowing with extraordinary feelings for Hokkaido…! ? Needless to say, love for animals Mr. Fukuchi’s “warm” comments are released as he values the “feelings” put into the scene -How is it now that you have finished filming? The filming was spread over two days, so I’m relieved that it went off without a hitch. I saw the staff really making detailed adjustments, such as flying onto the sofa and making it snow, so I think this commercial is filled with the thoughts of many people.
https://prcdn.freetls.fastly.net/release_image/99121/131/99121-131-1bb0e2718471b70bc6314dfe89612fee-520×292.jpg -Are there any memorable episodes during filming? There were many scenes inside the house that captured the atmosphere of the time, such as scenes of him spending time with his family and scenes of him playing with Shiruko-chan (the cat’s character). I felt that Shiruko and I had gradually become friends over the two days of filming, and I hoped that she would be able to relax. The set for the snow scene was so gorgeous, and I was impressed by how much fun the director seemed to have! I think it’s a scene that is packed with dialogue and a sense of warmth that was put into that moment. -Did you have any difficult scenes during filming? I practiced the cut where the clothes come loose and the scene where he dives into the sofa before we started filming, so on the day I was able to shoot smoothly with an image in mind, and it was a fun experience that doesn’t happen often. . -How did you feel when you heard about shooting the commercial? Before we started shooting this commercial, I was very humbled when I heard from the people in charge of planning what they thought about what we were going to shoot, and I wanted to convey the thoughts that I received in the video. I have a strong desire to do this, and I hope to capture that feeling in this video and connect it. -Please tell us about your recent “warm” episode! On my day off, I had a dinner party at an acquaintance’s home. It was the home of a couple who farm their own fields, so it was a heart-warming day where everyone gathered around to enjoy dishes made with the vegetables they had grown. -The scene in the commercial where you play with the cat was very impressive. Do you like animals? Yeah, I really like it! This year I went horseback riding in Hokkaido and it was so much fun! This time I played with Shiruko-chan, but I would like to continue interacting with various animals. ―There was also a scene where it was snowing, but do you have any memories related to snow? My mother’s hometown is Hokkaido, so the first time I went skiing was in Hokkaido. The impression of fluffy snow remains in my memory. If I go to Hokkaido again, I want to go skiing, and memories of snow remind me of that. – There are only a few left this year. Is there anything left undone? I’m going to talk about Hokkaido again (lol), but the lake in Kushiro is so beautiful that I want to go there again! I experienced the pleasant air of the river flowing in the summer, but I was told that in the winter the lake freezes and becomes walkable, so although it’s already past the year, I’d like to go there in January or February. ! – Please give a message to the viewers! I also took on the challenge of writing a commercial song this time, so I’m looking forward to seeing the final result. I hope that the commercial will make people feel relieved when they watch it. The photos were taken from the perspective of the people who live there, so please enjoy them. ■Performer profile [Momoko Fukuchi Profile]
https://prcdn.freetls.fastly.net/release_image/99121/131/99121-131-d4bbf26ff49540de7ffb223875631fba-433×599.jpg Born in 1997 in Tokyo. In 2019, she appeared in the NHK TV drama series “Natsuzora” as Yumiko and became a hot topic. His main appearances in recent years include the dramas “13 People of Kamakura-dono,” “I Fell in Love with the Girl Who Gave Me an Eraser.” (2022), “Maiko-san Chi no Makanai-san,” and “I didn’t love you because I was family, but I loved you.” That was my family” (2023), the movie “The Organ of That Day” (2019/directed by Emiko Hiramatsu), “Sabakan” SABAKAN” (2022/directed by Tomoki Kanazawa), “That Girl Doesn’t Know” (2022/directed by Aya Igashi), etc. In 2024, she will appear in the stage play “Spirited Away” as the main character, Chihiro. Appeared in the Sis Company performance stage play “Couple
Paradise”. [Scouring brush (cat) profile]
https://prcdn.freetls.fastly.net/release_image/99121/131/99121-131-f6e1bfc9cdc8546a6caa6dafa955ca6c-431×433.jpg Name: Scrubber Date of birth: May 10, 2018 Gender: Male Type: Scottish fold Personality: Calm and at his own pace. I love eating and I love people who take care of me. I also like to run sometimes. Pet model experience: 6 years ■About the “Attaka Heim” special website In addition to an easy-to-understand introduction to the structure and key points of life in “Attaka Heim,” we also released a making-of video of Mr. Fukuchi playing with his co-star, a cat, as well as an interview video showing his side as an animal lover. In addition, we will also release a short video of two cats living in another “Attaka Heim”. “Attaka Heim” special website:
https://www.sekisuiheim.com/attaka/ [Warm short video] We will be releasing multiple types of 15-second vertical short videos that follow Scottish Fold dogs Curry and Ohagi through their winter day, and feature scenes of them playing with their owners and relaxing warmly in various places around the house. The warmth of “Attaka Heim” is expressed through the cat’s behavior. • Performers: Curry (cat), Ohagi (cat) • Video length: 15 seconds, 7 types in total • Release date: Tuesday, November 12, 2024
https://prcdn.freetls.fastly.net/release_image/99121/131/99121-131-85514fe34324dc92c0e0df1f126dc192-435×775.jpg
https://prcdn.freetls.fastly.net/release_image/99121/131/99121-131-07e1fa48b8d03bf9248146383f58481b-433×770.jpg
https://prcdn.freetls.fastly.net/release_image/99121/131/99121-131-267b205e2c93aef67c1a75cc3141ffd5-430×770.jpg
https://prcdn.freetls.fastly.net/release_image/99121/131/99121-131-4604f5f49839c2597a52b542815846e3-429×774.jpg ■“Warm Heim Campaign” Overview 1. Name 2024 “Warm Heim Campaign” ~ There is no season as warm as winter ~ 2. Period November 12, 2024 (Tuesday) – February 28, 2025 (Friday) 3. Content (1) Broadcasting of new TV commercial “My Favorite Place in Winter” (2) Development of “Attaka Heim” special website (3) Experience “Warm Heim” at the housing exhibition hall (contents vary depending on the area) ■About Ataka Heim Sekisui Heim is a Sekisui Chemical Group housing brand based on the philosophy of “providing homes that are environmentally friendly and can be lived in safely and comfortably for over 60 years.” “Attaka Heim”, developed by Sekisui Heim, has the features of being calm and comfortable throughout the home(*), providing peace of mind with clean air, and being eco-friendly as it focuses on clean energy, realizing earth-friendly comfort. . It is possible to gradually deliver warm and calm air from the floor to the whole house (*), making it evenly warm. * Spaces that do not have grills, louvers, etc. for air conditioning systems are not eligible.
