【Whiskey&Co., Ltd.】 Moonshine Cocktail Competition 2024 finalists announced! ! Final tournament held at Mishima Taisha Shrine on 12/3 (Tue)
Whiskey&Co. Ltd. Press release: November 12, 2024 Moonshine Cocktail Competition 2024 finalists announced! ! Final tournament held at Mishima Taisha Shrine on 12/3 (Tuesday) ～Gorgeous judges also announced! Competition general viewing and social gathering recruitment begins~
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Representative Director: Shohei Omori, hereinafter referred to as the Company), which manufactures and sells craft spirits in Mishima City, Shizuoka Prefecture, announced on Tuesday, December 3, 2024. , craft gin “Water Dragon Spirits” and “Distillery Water” from Whiskey&Co. Distillery Water Dragon in Mishima. The finalists to advance to the final competition of “Moon Shine Cocktail Competition 2024
(MSCC2024)”, a cocktail competition using “Moon Shine” distilled spirit (moonshine), have been decided after the initial screening. The six bartenders and three generalists who made it through the first round will compete at the historic Mishima Taisha Shrine to become the champion. ▼“Moon Shine Cocktail Competition 2024 (MSCC2024)” special site URL: https://whiskey.co.jp/mscc/ • MSCC2024 6 finalists for bartender category announced! ! Bar Dealan-De Mr. Akitomo Tenyo Image
URL: https://prcdn.freetls.fastly.net/release_image/87270/33/87270-33-1d643e689fd8448bce768c79b75d8321-1200×800.jpg Cocktail Bar Raven Mr. Daiki Sakurai
https://prcdn.freetls.fastly.net/release_image/87270/33/87270-33-089cf02c7eab0aab62265671f14a6c24-720×705.jpg XIV Yugawara Imperial Villa Lobby Lounge Mr. Takuma Hashimoto Image
URL: https://prcdn.freetls.fastly.net/release_image/87270/33/87270-33-e7ffa650c089e42178fdead49f1304f2-1091×1501.jpg Tokyo EDITION Toranomon LOBBY BAR Mr. Tokinori Hoshino
https://prcdn.freetls.fastly.net/release_image/87270/33/87270-33-64126f2bc1b2e034e3d47b695412cd14-1158×1414.jpg Shoto Club Mr. Yusuke Yamazaki
https://prcdn.freetls.fastly.net/release_image/87270/33/87270-33-2bd764d8a13ce866410cf97dd7ed1782-1001×1002.jpg Bar Prima Mr. Kaito Watanabe
https://prcdn.freetls.fastly.net/release_image/87270/33/87270-33-e24c01e0e357c11262d7ea1c6b433f42-1160×1411.jpg (*in alphabetical order) • MSCC2024 3 general category finalists announced! ! Mr. Hiroyuki Inagaki Cocktail name “Mizuasobi -Kokoro Odore-” Mr. Ryo Ukai Cocktail name “Sour grapes” Kazunori Takahashi Cocktail name “funny scent” (*in alphabetical order) • The judges for the luxurious MSCC2024 final competition have also been decided! ! On the day of the competition, the six finalists in the bartending category will be presenting cocktails made with their own craft gin “Water Dragon Spirits” and cocktails made with “Distillery Water Dragon’s distilled spirit (moonshine)” as “Playful!!!” )”, we will actually make cocktails while giving a presentation of inspiration related to cocktail creation. The judges for the final competition will be the following four people who have been carefully selected based on Mishima, whiskey, cocktails, etc., including our
representative director Omori. The final judging will be based on five points: “Presentation/Direction/Surpriseness” “Technique” “Cocktail Taste.” For the general category, participants will be asked to create cocktails for the first round of judging without presentation, and the judges will score them. The final judging will be based on four points: “recipe (must be reproducible)”,
“uniqueness, concept (must have an innovative approach and story),” “presentation,” and “taste.” Royal Mile Representative Director Kazunori Shizutani
https://prcdn.freetls.fastly.net/release_image/87270/33/87270-33-dc66c91aa1451c0d553c6a53d84a8f42-1023×995.jpg BAR novel Takayo Mano
https://prcdn.freetls.fastly.net/release_image/87270/33/87270-33-47ae0258ab22fa9ed6e2d1d437bcd1b4-1567×1045.jpg Bar Dealan-De Aya Hoshi
https://prcdn.freetls.fastly.net/release_image/87270/33/87270-33-656c555c2b9ef510fcf9f73d588f63a3-1537×2304.jpg Gold Bar at EDITION So Oshima (MSCC2023 Champion)
https://prcdn.freetls.fastly.net/release_image/87270/33/87270-33-69c10cee654c5d62feb2537ecf6fbe7c-944×789.jpg Whiskey&Co. Representative Director Shohei Omori
https://prcdn.freetls.fastly.net/release_image/87270/33/87270-33-65a11020fc62705315d5bbafc6fb82ed-813×564.jpg • We are now selling tickets for a social gathering with special viewing privileges where you can watch the birth of the finalists right in front of your eyes inside the precious Mishima Taisha Shrine On the day of the final, a social gathering will be held at Distillery Water Dragon, a 30-second walk from Mishima Taisha. As a special benefit, tickets for the social gathering will include an invitation to the general audience seats for the final tournament at Mishima Taisha Shrine. You can watch the finalists’ demonstrations and the moment when the champion is decided directly on-site. Seats are limited on the day of the event, so if you would like to participate, please apply as soon as possible from the application page below. ▼Purchase page for social gathering tickets with on-site viewing tickets https://mscc2024.peatix.com/
https://prcdn.freetls.fastly.net/release_image/87270/33/87270-33-27ceba7d4cdc3ccabbe4c95ab6e3d0fb-1477×1108.jpg Benefits for social gathering participants: *Interaction with prestigious judges and finalists You can share the excitement of the tournament together and enjoy direct interaction! *One free cup of curry at “6curry” Attendees of the social gathering will receive a free bowl of curry from “6curry” located directly behind
“Distillery Water Dragon”! *Enjoy as much Whiskey&Co. gin as you like at Distillery Water Dragon’s bar “Water Gate” Participants can drink as much of the three types of gin as they like! *Last order 30 minutes before closing Date and time: Tuesday, December 3, 2024 Schedule: * 10:30 Final tournament registration begins * 16:00 Final competition scheduled to close * 17:00 Social gathering starts * 20:00 Closing of the social gathering *Time is subject to change depending on the progress of the day. note that. Participation fee: 4,500 yen (Pre-payment only with PeaTix) We look forward to your participation! ▼Purchase page for social gathering tickets with on-site viewing tickets https://mscc2024.peatix.com/ ▼Live streaming YouTube URL on the day https://www.youtube.com/@whiskeyco.9087 *Distribution is scheduled to start from 11:00 on the day. ■Final tournament overview ・Competition name: Moon Shine Cocktail Competition 2024 (MSCC2024) ・Date and time: Tuesday, December 3, 2024, 11:00-16:00 (Reception starts from 10:30) *The ending time may change depending on the time schedule of the day. ・Location: Mishima Taisha ・Sponsor:
Whiskey&Co., Ltd. ・Sponsored by: Mishima City ・Inquiries: Moon Shine Cocktail Competition 2024 Secretariat E-mail: info@whiskey.co.jp (to Masuda) ▼“Moon Shine Cocktail Competition 2024 (MSCC2024)” special site URL: https://whiskey.co.jp/mscc/ Through this competition, we will communicate the new appeal of bourbon style whiskey made in Japan and contribute to the further development of cocktail culture in Japan.
https://prcdn.freetls.fastly.net/release_image/87270/33/87270-33-f83196cd7cb4fe9dbbb392cb72bf5b1e-1477×1108.jpg About the token “key3” The token that our company will issue from October 2022 using Financier Co., Ltd.’s platform is “key3”. Whiskey&Co.’s whiskey, which in principle is sold only in Mishima City, is the only way to purchase it through EC, with the condition of owning “key3” and we are expanding our token holders and community. key3 Project page is here https://financie.jp/users/whiskey_and_co This initiative to expand the related population through the use of web3 technology, which was triggered by whiskey, will be implemented in 2022 by the Cabinet Office’s support project for creating and expanding the “related population” The project was selected as a model project. There are currently over 1,300 community members. *Related population creation and expansion support project “Mishima Whiskey Project Kickoff!!!” Watch the movie here: https://youtu.be/-GmBeSRYqRE *Click here to participate in the community/purchase tokens: https://financie.jp/users/whiskey_and_co/cards
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URL: https://prcdn.freetls.fastly.net/release_image/87270/33/87270-33-d8073b364e36d53bfa369894a5e925fa-3624×702.png • The long-awaited 2025 lucky bag pre-order sales have started! Whiskey&Co. lucky bags will be on sale during this year-end and New Year holidays! Original alcoholic beverages made at Distillery Water Dragon in Mishima City, Shizuoka Prefecture are available for purchase at special prices during the year-end and New Year holidays. There are 4 pieces in total, and the special content is 2,910 yen cheaper than the regular price! [Lucky bag overview] Quantity: Limited to 250 pieces (planned) Price: 11,000 yen (tax included) Shipping starts sequentially from December 31st If you come to pick up your order during business hours during the year-end and New Year holidays, you can use a “free shipping” coupon. Pick-up location: Distillery Water Dragon 18-5 Taishacho, Mishima City, Shizuoka Prefecture Pre-order sales available date and time: December 31st 20:00-24:00 January 1st 12:00-18:00 January 2nd 12:00-18:00 January 3rd
12:00-18:00 ▼Coupon code exclusively for those who come to the store to pick up the item 【torinikuru】 Note: If you are unable to pick it up by the available pick-up date, we will ship it to you by cash on delivery. [Lucky bag contents] ・3 types of original craft gin (Teen Spirits, On Spring, Water Dragon Spirits) 1 bottle each ・1 bottle of original shochu “konohana” using Mishima sweet potato ・Bonus Every lucky bag will receive one “key3” token issued by our company! [Content details] ・Authentic shochu “konohana” using Mishima sweet potato Regular price: 3,000 yen (3,300 yen including tax) The raw materials are black koji made from Mishima sweet potato and rice from Shizuoka Prefecture. Unlike the potato steaming that is done in the normal shochu manufacturing process, we use an original manufacturing method that uses a “cooker” used for bourbon style whiskey production to trap the flavor of the potatoes, and while stainless steel distillers are generally used, We use a copper distillation machine to carefully distill our shochu to create a shochu with a mellow and sweet taste. ・ Teen Spirits Regular price: 3,215 yen (3,537 yen including tax) “Blue heart, fragrant gin” We created an original recipe using special Japanese pepper, three types of citrus, perilla, and various other botanicals, and distilled it over time in small batches. Tokyo Whiskey & Spirits Competition (TWSC) 2022 Silver Award Winner ・On Spiring Regular price: 3,400 yen (3,740 yen including tax) “Adventure gin with the scent of spring breeze” Using plum, hassaku, ginger, vanilla, tonka bean and luxurious botanicals, Carefully distilled in small batches. Tokyo Whiskey & Spirits Competition (TWSC) 2023 Gold Award Winner Grand Prize Best of Best Nomination ・Water Dragon Spirits Regular price: 3,030 yen (3,333 yen including tax) “A refreshing gin that pursues dryness” When you put it in your mouth, the aroma of the ingredients blooms, and it has a slightly spicy finish, aiming for a dryness beyond that of dry gin. In addition, we have created a flavor that can be used in a variety of gin-based cocktails, including gin and tonics. San Francisco World Spirits Competition 2024 Double Gold Award ▼Click here to purchase (You can also make reservations for “konohana” separately.)
https://whiskey-and-co.com/
About Whiskey&Co. Our company was established in January 2021 in Shibuya-ku, Tokyo, and we manufacture and sell craft spirits and provide consulting for brands centered on alcoholic beverages. In order to convey the appeal of American-derived “Bourbon Whiskey”, we advocate the Japanese “Bourbon Whiskey” Style, and operate an urban microdistillery centered on the sales and production of craft spirits, especially bourbon style whisky. We aim to continuously revitalize each region through nationwide expansion. ■Distillery overview “Distillery Water Dragon” Location: 18-5 Taishacho, Mishima City, Shizuoka Prefecture Google Maps:
https://maps.app.goo.gl/KknKT6YqQtNKJiRK9 ■Company information Company name: Whiskey&Co. Ltd. Head office location: Kimura Building 2F, 2-13-18 Jingumae, Shibuya-ku, Tokyo Representative: Representative Director Shohei Omori Established: January 28, 2021 Business content: Regional revitalization and rebranding business centered on the production and sale of craft spirits, brand consulting centered on alcoholic beverages Corporate site (partially in preparation): https://whiskey.co.jp/ LINE： https://lin.ee/8RERYYM X(Twitter): https://twitter.com/Whiskey_and_Co Instagram:
https://www.instagram.com/whiskey_and_co.ltd/