Takamiya Co., Ltd. Cadian is now available in the social experience app “Gokko Land” where you can explore construction sites! A new game with the theme of “scaffolding” will be released on November 12th.

[Takamiya Co., Ltd.] Cadian is now available in the social experience app “Gokko Land” where you can explore construction sites! A new game with the theme of “scaffolding” will be released on November 12th ​
Takamiya Co., Ltd. Press release: November 12, 2024 Cadian is now available in the social experience app “Gokkoland” where you can explore construction sites! A new game with the theme of “scaffolding” will be released on November 12th. ～Conveying the importance and role of scaffolding in the construction industry to children who will be responsible for the future～ Caddy Co., Ltd. is a group company of Takamiya (Headquarters: Kita-ku, Osaka; Chairman and President: Kazumasa Takamiya), which provides solutions that support the construction industry as a comprehensive platform for temporary equipment such as scaffolding. Ann
(Headquarters: Shinjuku-ku, Tokyo, President and CEO: Yasuko Kasahara) uses the social experience app “Gokkoland” provided by Kids Star Co., Ltd. (Headquarters: Shibuya-ku, Tokyo, CEO: Masahiro Hirata). The new game “Ashiba Anzen Taiken” will be available from November 12, 2024 (Tuesday).
https://prcdn.freetls.fastly.net/release_image/98013/62/98013-62-e71b51464df958e819b4e7cb14e0d9d6-2000×561.png

■An exciting new game “Ashiba Anzentaiken” that protects the safety of construction sites is now available! Cadian’s new game “Ashiba Anzen Taiken” appearing in “Gokko Land” consists of two stages: “Ashiba Anzen Taiken!” and “Kumitatero! Ashiba Tower”. Together with a navigator, you will experience the work of scaffolding, which plays an important role at construction sites, and learn how to protect the safety of people working at construction sites. ■Background of the release of the new game “Ashiba Anzentaiken” Takamiya announced a new business model “Takamiya Platform” in May 2023 with the aim of solving issues in the construction industry. We develop and deploy systems and DX tools that lead to solutions to chronic issues faced by the construction industry, such as “resolving labor shortages,” “improving work efficiency,” and “improving safety.” This time, we have focused on “safety”, which is an important issue in the construction industry, and have developed this game so that you can feel a part of our efforts towards safety. In addition, the turnover of young people in the industry is a major cause of labor shortages. Through this game, we hope to help alleviate the labor shortage by conveying the safety of construction sites and the appeal of the industry to children, who will be responsible for the future. Additionally, “correcting work styles” is a major issue in the construction industry. The Takamiya Group aims to be a “company that allows employees to choose their own way of working,” and focuses on supporting the growth of employees and creating a comfortable work environment. We place particular emphasis on childcare support, and Cadian has achieved a 100% childcare leave take rate among female employees. We received many feedback from within the company about people playing Gokko Land with their children, which was also the impetus for the development of this game. ■Overview of the new game “Ashiba Anzen Taiken” Players become site supervisors and take on important missions to ensure the safety of construction sites. When you cheerfully say “Okay!” into the microphone of your smartphone or tablet, the scaffolding will be assembled. Each time a building is completed, it is added to the picture book, so you can collect many buildings.
https://prcdn.freetls.fastly.net/release_image/98013/62/98013-62-c8b5992b1110d719dcb54a7ee6cf3409-822×258.png ▼“Ashiba Anzen Taiken” play video (YouTube “Gokko Land” channel) https://youtu.be/BhuhvELBhR0?feature=shared ■Comment from Uematsu, director of Cadian Co., Ltd. With the declining birthrate, aging population, and labor shortage, buildings and infrastructure are essential to our lives. However, the scaffolding used for construction has been removed and is not left on maps, so it is not well known. Through the game “Ashiba Anzentaiken,” we wanted as many people as possible to learn that construction sites and scaffolding are all around us, and that they play a role in protecting safety. We hope that this will help parents and grandparents deepen their
understanding and pride in their work. Additionally, I have had experience using Gokko Land and found it extremely helpful while raising children, which led me to offer it this time. ■About Kids Star, the social experience app for children “Gokko Land” “Gokko Land”, developed and provided by Kids Star, is a free social experience app that allows children to interactively learn about “the workings of society” through the “pretend play” that children love. At Gokkoland, we have pavilions with experiential content developed in line with the products and services of our sponsoring companies. As of November 2024, the cumulative number of downloads has exceeded 7 million, and more than 70 companies and organizations representing various industries have opened stores and are using it as a new branding and marketing method for the child-rearing generation. Successful examples of companies supporting and opening stores are seeing tangible effects of brand lift, such as significant increases in brand recognition, first recall rate, and trust. Company name Takamiya Co., Ltd. Representative Kazumasa Takamiya Head office location Grand Front Osaka Tower B27th Floor, 3-1 Ofuka-cho, Kita-ku, Osaka Establishment June 21, 1969 Capital 1,052,140,000 yen Number of employees 781 people (consolidated number of employees: 1,362) Business details Development, manufacturing, sales and rental of temporary equipment, planning, design and construction of temporary construction URL https://corp.takamiya.co/ Company name Cadian Co., Ltd. Representative Yasuko Kasahara Head office location Frontier Shinjuku Tower 4th floor, 3-9-7 Nishi-Shinjuku, Shinjuku-ku, Tokyo Establishment March 23, 1998 Capital 30 million yen Number of employees 45 people in Japan / 142 people overseas Business details Creation of temporary design drawings and calculation documents, various designs, creation of various tracing drawings, Building equipment/drawing creation URL https://www.cadian.jp/