Heian Shindo Kogyo One in two people use it! A new series of “tatecco” will be released on November 20th, which solves the problem of “cleaning up children” when there is no space or a fixed location.

[Heian Shindo Kogyo] One in two people use it! A new series of “tatecco” will be released on November 20th that solves the problem of “cleaning up children” when there is no space or a fixed location. ​
Heian Shindo Kogyo Press release: November 13, 2024 One in two people use it! A new series of “tatecco” will be released on November 20th, which solves the problem of “cleaning up children” when there is no space or a fixed location. A slim and space-saving tension clothes dryer with a simple design that blends in with your room will also be released on the same day
https://prcdn.freetls.fastly.net/release_image/28043/61/28043-61-b00f63e72b66d8e498acd267953f5f90-3900×2600.jpg

Heian Shindo Kogyo Co., Ltd. (Headquarters: Osaka City, Osaka Prefecture, Representative Director: Kayoko Takeuchi), a developer and manufacturer of household storage products, mainly tension rods, has created a sub-brand of its original product, “HEIAN SHINDO.” tatecco will release the second “room series” vertical tension rods and accessories from November 20, 2024. tatecco special page ​ ■Survey on children’s storage habits Heian Shindo Kogyo recently conducted an awareness survey regarding “children’s storage habits” among 500 men and women with children between the ages of 20 and 39 across the country. [Survey Summary] 1. More than 70% (77.3%) of those who are dissatisfied with the storage of their children’s belongings in their current home answered that there is not enough storage space. 2. Approximately one in two people (46.8%) answered that they use “vertical storage” that utilizes vertical space in their current home. Some (6%) use it in five or more locations. 3. The living room ranks first as a place where it is difficult to store children’s luggage (54.59%). It is clear that more people are worried about the children’s room than the children’s room (35.14%). 4. More than 70% (70.6%) answered that they spend less than 10,000 yen on storage supplies for their children. 1. More than 70% (77.3%) of those who are dissatisfied with storing their children’s belongings in their current home answered that there is not enough storage space. 37% of people answered that they were “somewhat dissatisfied” or “very dissatisfied” with the storage space for their children’s luggage in their current home. When asked about the specific concerns, “Not enough storage space (77.3%)” was the most common answer, exceeding 70% . This was followed by “I don’t have a decided place to store it (30.27%)” and “It’s not easy to use (23.78%),” indicating that when it comes to children’s storage, “Place” It has become clear that many people are suffering from this problem. 2. Approximately one in two people (46.8%) answered that they use “vertical storage” that utilizes vertical space in their current home. Some (6%) use it in five or more locations. Utilizing vertical space in your current home “Vertical tension storage” When asked whether they use it in one or more places, the answer was approximately 50% split between those who do so in one or more locations (46.8%) and those who do not (53.2%). One in two people uses storage that utilizes vertical tension rods In the results. Some people (6%) use five or more “vertical rack storage” units in their homes, which clearly shows the demand for them in living spaces.
https://prcdn.freetls.fastly.net/release_image/28043/61/28043-61-98d5d60d1369aff044163cdcb63ad034-2356×614.png (Left: Survey 1. Right: Survey 2.) 3． The living room ranked first as a place where it is difficult to store children’s luggage (54.59%). It is clear that more people are worried about the children’s room than the children’s room (35.14%). Among those who were dissatisfied with the storage of their children’s luggage, when we asked them
specifically where they were dissatisfied with the storage of their children’s belongings, Living room (54.59%) ranked first . The number was higher than children’s rooms (35.14%), indicating that many people are dissatisfied with children’s belongings left in common areas. In addition, closets came in third place (27.57%), and closets/storage rooms came in fourth place (26.49%), indicating that many people are worried about their children’s belongings when it comes to storage in their homes. 4. About 70% (70.6%) of respondents answered that they spend less than 10,000 yen on storage supplies for their children. When asked how much you can spend on children’s storage supplies, Approximately 70.6% of people answered that it was less than 10,000 yen . 10,000 yen to 30,000 yen is about 20% (18.2%) of the total, and 30,000 yen or more (10.2%), which is about 10% of the total, indicating that the majority of people are not looking for expensive products.
https://prcdn.freetls.fastly.net/release_image/28043/61/28043-61-2f642351cdc10fa81cc18d55adb2d346-1160×257.png (Left: Survey 3. Right: Survey 4.) ■Solve the storage problem in your room with “tatecco”’s “vertical brace”!
https://prcdn.freetls.fastly.net/release_image/28043/61/28043-61-b03d5b190cc490fde8309894693d8a67-874×414.png (Left: Image before installation Right: Image after installation) In the second edition of tatecco, we will be releasing a “Tatecco Pole” that can be used in spaces where large items tend to get cluttered, such as living rooms and children’s rooms, as well as 5 types of special accessories. By freely combining them, you can create storage that suits your room, and items that tend to be cluttered on the floor can also be neatly stored. With a single tension rod, you can create space-saving storage that can be placed in narrow spaces. It can be installed in a small space, so you don’t have to worry about where to store it. Exhibition location of “children’s works” It can also be used as ■“tatecco” room series 4 points
https://prcdn.freetls.fastly.net/release_image/28043/61/28043-61-e9cd0621b2b01f4e0a05688c732b1557-1600×1072.png 1. Save space and keep your feet clean The installation surface between “Tatecco”’s “Tatecco Pole” and the floor is only 7cm. The slim depth allows you to increase the storage space in your room without interfering with the flow of the room. In addition, your feet will feel refreshed and you can clean the floor without stress, making it easier to maintain the cleanliness of your room.
https://prcdn.freetls.fastly.net/release_image/28043/61/28043-61-bc6cb1f0d897d47c0ddebc9ab06d9d76-1600×1072.png 2.Choice of combinations “tatecco” has a rich lineup of accessories, including a “straight bar” where you can hang your backpack, and a “sticky panel” where you can store small items such as keys. We have accessories that meet various uses such as “hanging, placing, and decorating,” so you can create a storage space that suits your room by freely combining accessories.
https://prcdn.freetls.fastly.net/release_image/28043/61/28043-61-cd71d940fdbf9ce8c4011f22850b69f0-1600×1072.png 3. Height and angle can be adjusted freely “tatecco” allows you to freely adjust the height and angle of accessories. If you place it low, you can create storage where your child can clean up on their own. In addition, accessories can be removed even when the vertical pole is installed, so you can easily customize them by changing the order or adding more. If you change the accessories according to the changing seasons or the growth of your child, you will be able to continue using them comfortably for a long time.
https://prcdn.freetls.fastly.net/release_image/28043/61/28043-61-edfc050f4f181f79da7476739da72d09-1628×1088.png 4. Reliable pricing that is easy to implement “Tatecco” has a price that is safe even for people who can’t afford the expensive series. Since you can choose only the parts you need, you can customize it for around 10,000 yen. “tatecco” is recommended for those who want to easily introduce vertical storage. ■Product details (released on November 20, 2024)
https://prcdn.freetls.fastly.net/release_image/28043/61/28043-61-51a138f1684fe3b1b42b6e44a39ca7d6-1180×460.png Product name: Vertical pole matte white Product number: TCR-21WH Manufacturer’s suggested retail price: ¥2,260 (excluding tax) Product URL: https://ec.heianshindo.co.jp/products/heian-tcr-21wh
https://prcdn.freetls.fastly.net/release_image/28043/61/28043-61-1c3b824b02124f75a81325a3d640ab17-1180×460.png Product name: Wakka hook matte white Product number: TCA-21WH Manufacturer’s suggested retail price: ¥1,170 (excluding tax) Product URL: https://ec.heianshindo.co.jp/products/heian-tca-21wh
https://prcdn.freetls.fastly.net/release_image/28043/61/28043-61-cbcd958af6fec1c32685ef1f5cf2792a-1180×460.png Product name: Kadomaru hanger matte white Product number: TCA-22WH Manufacturer’s suggested retail price: ¥1,800 (excluding tax) Product URL: https://ec.heianshindo.co.jp/products/heian-tca-22wh
https://prcdn.freetls.fastly.net/release_image/28043/61/28043-61-88565e6882176d4afd780e0fe307661e-1182×460.png Product name: Straight bar matte white Product number: TCA-23WH Manufacturer’s suggested retail price: ¥1,800 (excluding tax) Product URL: https://ec.heianshindo.co.jp/products/heian-tca-23wh
https://prcdn.freetls.fastly.net/release_image/28043/61/28043-61-91f97f30bd63a04ef8fa34907f3d232b-1180×458.png Product name: Sticky panel matte white Product number: TCA-24WH Manufacturer’s suggested retail price: ¥2,260 (excluding tax) Product URL: https://ec.heianshindo.co.jp/products/heian-tca-24wh
https://prcdn.freetls.fastly.net/release_image/28043/61/28043-61-6d7258954f978c3f08875a2cc8f563c8-1182×460.png Product name: Hidden table matte white Product number: TCA-25WH Manufacturer’s suggested retail price: ¥2,260 (excluding tax) Product URL: https://ec.heianshindo.co.jp/products/heian-tca-25wh ■Usage scene
https://prcdn.freetls.fastly.net/release_image/28043/61/28043-61-b48fe23b77723fa4eb856c67727a9381-1754×456.png (Left: Floating storage makes cleaning easy. Middle: Stores everything you need for going out. Right: Eliminates the stress of storage so you can easily take a walk.) ■What is “tatecco” A brand specializing in vertical strut storage that can be freely combined. With the catchphrase “vertical storage, it’s just right”, we propose a richer lifestyle by customizing vertical tension rods and accessories to create storage that is “just right” to suit your lifestyle. ■New release of “indoor clothes drying series” that takes advantage of vertical space
https://prcdn.freetls.fastly.net/release_image/28043/61/28043-61-f39c60449143b51a9c87805584bd443a-1490×738.png (Left: Right:) A slim and space-saving tension clothes drying rack with a simple design that blends in with your room will be released from the end of November. By taking advantage of the vertical space, you can easily dry your clothes indoors during rainy weather, pollen, and at night. A silhouette that keeps your feet clean and blends into the space. Additionally, the arm is adjustable in height and can be folded. Therefore, you will be able to comfortably dry your clothes indoors without interfering with your daily life in the room. Image
URL: https://prcdn.freetls.fastly.net/release_image/28043/61/28043-61-ae7163cd3fb0ecedd2c2045594bfefea-528×258.png Indoor tension rod holder 2 tiers Product number: TMH-82WH / TMH-82BK Product URL: https://ec.heianshindo.co.jp/products/heian-tmh-82 Image
URL: https://prcdn.freetls.fastly.net/release_image/28043/61/28043-61-bc1da7cbe9f19aac01befd855939e8e3-530×260.png Indoor tension rod holder 1 stage Product number: TMH-81WH / TMH-81BK Product URL: https://ec.heianshindo.co.jp/products/heian-tmh-81 Image
URL: https://prcdn.freetls.fastly.net/release_image/28043/61/28043-61-52360e9656aba2631c990a52e3f6218b-1254×614.png Indoor drying rack 3 tiers Product number: TMH-73WH / TMH-73BK Product URL: https://ec.heianshindo.co.jp/products/heian-tmh-73
https://prcdn.freetls.fastly.net/release_image/28043/61/28043-61-05507e3f15fd478ee8e5c27504f4a67b-1254×616.png Indoor clothesline 95 Product number: LP-1WH / LP-1BK Product URL: https://ec.heianshindo.co.jp/products/heian-lp-1 ■Overview [tatecco Room Series Stores] ・Heian Shindo Kogyo Online Shop (
https://ec.heianshindo.co.jp/ ) ・Rakuten Market (
https://www.rakuten.co.jp/heianshindo/ ) ・Amazon (
https://www.amazon.co.jp/heianshindo ) ・kurasso (
https://kurasso.woman.mynavi.jp/ ) ・Livingut (
https://www.rakuten.ne.jp/gold/livingut/ ) [Company Profile] Trade name: Heian Shindo Kogyo Co., Ltd. Established: 1977 (founded in 1952) Capital: 49 million yen Head office address: 4th floor, Edobori East Building, 1-22-17 Edobori, Nishi-ku, Osaka, Osaka 550-0002
Representative: Representative Director Kayoko Takeuchi Website: https://www.heianshindo.co.jp/ X (old Twitter): @heianshindo https://twitter.com/heianshindo Instagram: @heianshindo_official https://www.instagram.com/heianshindo_official/