[Tokyu Malls Development Co., Ltd.] Tokyu Group and the movie “Cells at Work” are holding a collaboration project along the Tokyu Line!
Tokyu Malls Development Co., Ltd. Press release: November 13, 2024 Tokyu Group and the movie “Cells at Work” are holding a collaboration project along the Tokyu Line! ~ Rolling out sequentially from November 2024 in line with the release of “Cells at Work!”, a movie that will make you laugh, cry, and enjoy~ Tokyu Corporation (hereinafter referred to as “Tokyu”), Tokyu Corporation (hereinafter referred to as “Tokyu Corporation”), and Tokyu Malls Development Co., Ltd. (hereinafter referred to as “TMD”) have announced that the movie “Cells at Work” will be released on Friday, December 13th this year. In line with this, various collaboration projects (hereinafter referred to as “this project”) will be held from November this year. The movie “Cells at Work” (hereinafter referred to as this work) has attracted attention for its novel setting that anthropomorphizes the cells in the human body, and has been made into a TV animation, and is extremely popular with a total circulation of over 10 million copies. It is a live-action film adaptation of the manga of the same name. The drama of the human world centering on the parent and child parallels the activities of the smallest protagonist in movie history, red blood cells that carry oxygen, white blood cells that fight bacteria, and countless other cells that work in the internal world of a human parent and child. This is a work drawn by. Tokyu, which promotes urban development with the aim of realizing a society where people can live in peace and health, decided to invest in the production committee of this work because its philosophy matches that of this work, which has a theme of “health.” did. To commemorate the release of this work, the entire Tokyu Corporation Group will be holding various collaborative projects that will allow you to experience the world of this work as described below. ≪Overview of this project≫ ■Name: Tokyu Corporation Group x movie “Cells at Work” collaboration ■Content/Scheduled release date: ・Wrapping train x movie “Cells at Work” November 18, 2024 (Monday) to the end of December 2024 (planned) ・Station announcement x movie “Cells at Work” Saturday, November 23, 2024 – Sunday, December 22, 2024 ・Station special decoration x movie “Cells at Work” Saturday, November 23, 2024 – Sunday, December 22, 2024 ・Quiz rally for commercial facilities along the Tokyu Line x Movie “Cells at Work” Saturday, November 23, 2024 – Sunday, December 22, 2024 ・Q SKIP Tokyu Line One Day Pass x Movie “Cells at Work!” Saturday, November 23, 2024 – Sunday, December 22, 2024 Our company aims to revitalize towns and improve the value of areas along the Tokyu Line, and will continue to create liveliness through collaboration between “towns” and “contents.”
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URL: https://prcdn.freetls.fastly.net/release_image/45951/80/45951-80-c670b1caa6d9046b13bfa978535ac743-3900×409.png Vehicle design image 2. Station broadcast x movie “Cells at Work” Ken Sato, who plays the role of White Blood Cell in this work, will be broadcasting in the stations of Shibuya Station and Futakotamagawa Station. ■Event period: November 23, 2024 (Saturday) to December 22, 2024 (Sunday) ■Target stations: Shibuya Station, Futakotamagawa Station *Broadcasting may be canceled depending on the situation. 3. Station interior decoration x movie “Cells at Work” To commemorate this collaboration, special decorations will be held at Shibuya Station and Futakotamagawa Station. (1) Shibuya Station Hikarie ticket gate glass decoration ■Event period: November 23, 2024 (Saturday) to December 22, 2024 (Sunday) ■Target location: Glass surface in front of Shibuya Hikarie 1 ticket gate and Shibuya Hikarie 2 ticket gate inside Shibuya Station *Special decorations may be canceled depending on the situation.
https://prcdn.freetls.fastly.net/release_image/45951/80/45951-80-b9655e39bda3a96568566c06fe39b093-2421×1202.png Special decoration image (2) Ticket gate wrapping decoration ■Event period: November 23, 2024 (Saturday) to December 22, 2024 (Sunday) ■Target location: Shibuya Station, Shibuya Hikarie 1 ticket gate, Q SKIP compatible ticket gate x 1 Shibuya Station Shibuya Hikarie 2 ticket gate Q SKIP compatible ticket gate x 1 unit Futakotamagawa Station SKIP compatible ticket gate x 1 *Special decorations may be canceled depending on the situation.
https://prcdn.freetls.fastly.net/release_image/45951/80/45951-80-ef5984f0865e3d35e5522f07b1b220d0-3900×2600.jpg Ticket gate decoration image 4. Tokyu Line Commercial Facility Quiz Stamp Rally x Movie “Cells at Work” To commemorate this collaboration, we will hold a “[Movie “Cells at Work!” x Tokyu] Quiz Stamp Rally” (hereinafter referred to as this quiz rally). Read the two-dimensional code written on the panel installed at each spot with an electronic device such as a smartphone equipped with a camera function and answer the quiz. If you answer correctly, you will receive a digital stamp. Participation is free, and prizes will be given out depending on the number of digital stamps collected. ■Event period: November 23, 2024 (Saturday) to December 22, 2024 (Sunday) ■Facilities targeted for this quiz rally: Futakotamagawa Rise S.C., Granberry Park, Tama Plaza Terrace, Aobadai Tokyu Square, Musashikosugi Tokyu Square, Gotanda Tokyu Square, Kohoku TOKYU S.C., cocoti ■Participation fee: Free (transportation and communication expenses will be borne by the customer.) ■Bonus: 1 stamp achieved: An original digital wallpaper from the movie “Cells at Work!” will be given to everyone 2 stamps achieved: 109 cinemas pair tickets will be given away to 20 people in 10 groups by lottery Achieved 4 stamps: Everyone will receive an original bookmark from the movie “Cells at Work!” Achieved 9 stamps: 10 people will be randomly selected to receive an assortment of goods from the movie “Cells at Work!” *To participate in this quiz rally, you will need an electronic device such as a smartphone with a camera function. *This quiz rally is where you get stamps by answering quizzes on an electronic device such as a smartphone, and is not a stamp rally where you put stamps on paper. *For other details such as precautions, please check the URL below.
https://www.tokyu-tmd.co.jp/wp-content/uploads/2024/10/saibou-movie_quizrally.pdf
https://prcdn.freetls.fastly.net/release_image/45951/80/45951-80-8b66db254e236c5ac625a0e44ef54a54-2355×1459.jpg Poster image
https://prcdn.freetls.fastly.net/release_image/45951/80/45951-80-444577f05ceeedfba90d9aa45e968899-675×426.jpg 2 Stamp Achievement Award (109 Cinemas Pair Ticket)
https://prcdn.freetls.fastly.net/release_image/45951/80/45951-80-4c350172764f4d725b6b058026235b05-1817×1126.png 4 stamp achievement award (original bookmark) 5. Q SKIP Tokyu Line One Day Pass x Movie “Cells at Work!” To commemorate this collaboration, for a limited time, “Tokyu Line One-Day Passes” with the design of this work will be sold on the digital ticket service “Q SKIP” sales site. ■Release date: November 23, 2024 (Saturday) to December 22, 2024 (Sunday) ■Sale location: Digital ticket service “Q SKIP” sales site ( https://www.q-skip.tokyu.co.jp/ ) ■Release price: 740 yen for adults ■Validity period: Valid for one day only within the validity period written on the ticket ■Contents: Release of original design of “Tokyu Line One Day Pass”, a ticket that allows unlimited rides on all Tokyu Lines for one day
https://prcdn.freetls.fastly.net/release_image/45951/80/45951-80-86bb0075d0c1f9365d453aff719544bc-3101×2067.jpg Q SKIP Tokyu Line One Day Pass [Movie “Cells at Work”] ■Introduction A manga that anthropomorphizes cells, “Cells at Work” (Akane Shimizu, published in Kodansha’s “Monthly Shonen Sirius”). It has become a hot topic since its serialization began, and has become extremely popular in the blink of an eye. Its momentum shows no signs of slowing down, with anime adaptations, numerous spin-offs, and related books produced, and the series has become a mega hit with cumulative circulation exceeding 10 million copies. Now, the live-action film has finally been made into a reality. In addition to starring Mei Nagano as a red blood cell and Ken Sato as a white blood cell (neutrophil), Mana Ashida (Hiko Urushizaki) and Sadao Abe (Shigeru Urushizaki) play the roles of human parent and child, Koji Yamamoto (Killer T Cell), Riisa Naka (NK cells), Wakana Matsumoto (macrophages), Maika Pyu (platelets), Shota Sometani (helper T cells), Kyoko Fukada (liver cells), Ri Mitsuto Itagaki (novice red blood cells), Ryo Kato (senior red blood cells), Kiyoshi Kato Shiro (Takeda senior), Ainosuke Kataoka (pneumococcus), Pearl Ozawa (Staphylococcus aureus), Shinya Niino (Streptococcus pyogenes), And the super-luxurious cast is assembled, including SEKAI NO OWARI’s Fukase, who will appear as the cells’ strongest enemy. The director is hit maker Hideki Takeuchi (“Fly to Saitama”, “Thermae Romae”). The action director is Takahito Ouchi (Rurouni Kenshin, Yu Yu Hakusho). CG production was handled by Shirogumi, which has the highest level of technology in Japan. Furthermore, the theme song is “50%” written by the official Hige Dandism. A dream team representing the Japanese entertainment world will create an original and unique world that no one has seen before. Welcome to the one-of-a-kind visual experience that can only be enjoyed at a movie theater – the Wonderland of Cells at Work, which will make you laugh, cry, and learn. This winter, your body will become the stage for an epic story! ■Story The smallest protagonist in movie history… His name is Cell! The number of cells in the human body is 37 trillion. Red blood cells that carry oxygen, white blood cells that fight pathogens, and countless other cells are working hard day and night to protect your health and life. High school student Hiko Urushizaki lives with his father, Shigeru. With his serious personality and healthy lifestyle, the cells in Higo’s body are always working happily. Meanwhile, inside Shigeru’s body, which spends his days irregularly, cells exhausted by the black working environment are always complaining. Even parent and child were very different inside their bodies. The lively daily life of a good friend and child. However, pathogens that aim to invade the body begin to move… The “biggest battle in the history of the body” between cells for the future of Urushizaki parent and child begins! ? ■Title: “Cells at Work” ■Release date: December 13th (Friday) ■Performer: Mei Nagano Ken Sato / Mana Ashida Koji Yamamoto Riisa Naka Wakana Matsumoto Shota Sometani Ri Mitsuto Itagaki Ryo Kato Seishiro Kato Maikapu Kyoko Fukada / Ainosuke Kataoka / Shinya Niino Fukase (SEKAI NO OWARI) / Sadao Abe ■Original work: Akane Shimizu “Cells at Work” (published in Kodansha “Monthly Shonen Sirius”) Shigemitsu Harada, Issei Hatsukaya, Akane Shimizu “Cells at Work BLACK” (published in Kodansha “Morning”) ■Director: Hideki Takeuchi ■Screenplay: Tomoichi Tokunaga ■Music: Face 2 fAKE ■Production: Movie “Cells at Work!” Production Committee ■Production Production: Twins Japan ■Theme song: Official Hige Dandism “50%” (IRORI Records / PONY CANYON Inc.) ■Credit: (C) Akane Shimizu / Kodansha (C) Shigemitsu Harada, Issei Hatsukaya, Akane Shimizu / Kodansha (C) 2024 movie “Cells at Work” Production Committee ■Distribution: Warner Bros. Pictures ■Official website:
https://wwws.warnerbros.co.jp/saibou-movie/ ■Official X:
@saibou_movie *This is a joint news release between Tokyu Corporation, Tokyu Corporation, and Tokyu Malls Development Co., Ltd.