【Lotte Co., Ltd.】 – New proposal for “Labor Appreciation Day” – Invented by Chocolate Planet! “Ro-choco” is a way to express gratitude to your working colleagues. Video of heated emergency idea meeting released! Lotte Co., Ltd. Press release: November 14, 2024 – New proposal for “Labor Appreciation Day” – Chocolate Planet devised! “Ro-choco” is a way to express gratitude to your working colleagues. Video of heated emergency idea meeting released! Mr. Nagata’s character “Riki Riki” goes wild in the conference room. Handwritten by “Riki Riki”! Free distribution of “Noshi” data for “Rochoco” that anyone can make Lotte Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo; Representative Director, President and Executive Officer: Hideki Nakajima; hereinafter referred to as Lotte) has recently established a system for co-workers to express their gratitude and support to each other, as many people are experiencing communication issues in the workplace. Together with Chocolate Planet, we devised a project called “Ichochoco” to communicate the following through chocolate. The heated emergency idea meeting with Chocolate Planet will be available on Lotte’s official YouTube channel from November 14th (Thursday).
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https://prcdn.freetls.fastly.net/release_image/110734/55/110734-55-ed9bf59f371ca32bd3acaa470ca3a03f-1920×1080.jpg What is “Rochocho”? “Labor Chocolate” (Ichoco) is a project to share chocolates with the people you work with in order to convey words of gratitude and hard work in conjunction with Labor Appreciation Day. In order to make it easier for as many people as possible, we have prepared downloadable data so that you can actually make and give out “Rōchoco” by wrapping Ghanaian chocolate in original noshi. . Anyone can easily express their gratitude and hard work by simply writing a message and passing it on.
https://prcdn.freetls.fastly.net/release_image/110734/55/110734-55-bca4e85cefeebb1f50fa7649609192b4-1920×1080.jpg According to a survey by Lotte, only 10% of people take actions such as expressing gratitude on Labor Thanksgiving Day, and it was found that they are hardly aware of it. Less than 30% of people had received words of kindness at work within the past week, revealing a constant lack of “kindness at work.” On the other hand, when we asked whether they thought sharing chocolate at work would improve communication as a solution, more than half of them answered yes, suggesting that chocolate could help with communication. .
https://prcdn.freetls.fastly.net/release_image/110734/55/110734-55-75a2e22ad40e4ce5bdd5a8a2f638ac3e-499×380.jpg In order to solve the problem of lack of communication in the workplace, which was revealed through the survey, we collaborated with Chocolate Planet to create a project called “Ichochoco,” in which co-workers express their daily gratitude and hard work to each other through chocolate. I thought about it. Through “Rōchoco,” we hope that even a little bit of chocolate will help everyone feel more comfortable working and appreciate their co-workers. Behind the scenes of the invention of “Rōchoco”: Video of emergency idea meeting with Chocolate Planet released We asked Chocolate Planet, Lotte’s chocolate ambassador, to come up with any good ideas for sharing chocolate and helping each other on Labor Day. Please pay attention to the ideas that Mr. Nagata’s character “Rikimiriki” came up with with all his strength. The heated emergency idea meeting is available on Lotte’s official YouTube channel. ■Video synopsis One day, Mr. Matsuo attended Lotte’s emergency idea meeting in Tokyo to express his gratitude to his co-workers with chocolate for Labor Appreciation Day. I thought that Nagata-san, his partner, was absent due to vacation, but instead of Nagata-san, Riki Riki, who appears in a skit on a variety show, appeared as a helper! He says he has been thinking about ideas and goes wild in the conference room! After putting all my effort into it, the idea of “Itachoko,” which is not just a “bar of chocolate,” was born. ■Video overview Title: “Let’s express our gratitude with Labor Chocolate on Labor Thanksgiving Day” Cast: Chocolate Planet Shun Matsuo, Riki Rikimi (Chocolate Planet Shohei Nagata) Video URL: https://youtu.be/Mxc7w6swJFU
https://prcdn.freetls.fastly.net/release_image/110734/55/110734-55-546c9248a29c63fe3d4927424e4d3962-1399×262.png Handwritten by Mr. Nagata’s character “Rikimi Riki”! Free distribution of “Rochoco” data that anyone can make The characters “Rochoco” handwritten by Mr. Nagata’s character “Riki Riki” were made into Noshi. It is designed to be printed on paper, wrapped around the outer box of your own chocolates, and a message written in the white margin. We would appreciate it if you could give it to your co-workers or family members with a message and let them know how much you care for them on a daily basis.
https://prcdn.freetls.fastly.net/release_image/110734/55/110734-55-7ef0bd76b04afe5ddb02e2b628b2f13a-2479×1196.png The data can be downloaded from the URL below. URL:
https://www.lotte.co.jp/products/brand/ghana/kinroukansha/noshi.pdf In addition, to begin with Lotte, we are calling it “Labor Appreciation Week,” and from November 18th (Monday) to November 22nd (Friday), we will distribute Ghanaian chocolate and Noshi as a set within the company, and employees will We are planning to carry out an initiative where each person will write a message and send it to colleagues, seniors, juniors, etc.
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https://prcdn.freetls.fastly.net/release_image/110734/55/110734-55-c573979afbc15de132bb3ab8736452ed-400×400.jpg Chocolate Planet Shohei Nagata Born in 1980. Born in Kyoto Prefecture. Shun Matsuo Born in 1982. Born in Kanagawa Prefecture. They met at NSC Tokyo School and formed a duo in January 2006. In 2015, he won the NHK Newcomer Comedy Award. He has advanced to the “King of Conte” finals three times in 2008, 2014, and 2018. They are constantly creating new content, including characters such as the TT brothers, song material, and original games. The YouTube channel “Chocolate Planet Channel” has over 2.17 million subscribers. “Let’s express our gratitude with Labor Chocolate on Labor Thanksgiving Day” Storyboard
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♪〜 https://prcdn.freetls.fastly.net/release_image/110734/55/110734-55-9186ffdddd699bd35f13cafb3542a85b-1920×1080.jpg (Mr. Matsuo) Looks like you already have an idea. It is said to be “labor chocolate” that takes care of working people.
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https://prcdn.freetls.fastly.net/release_image/110734/55/110734-55-73ab29ae98e164033364d902ac044f52-1920×1080.jpg (Lotte employee) Oh~.
https://prcdn.freetls.fastly.net/release_image/110734/55/110734-55-cbcac016e49b0a9259994dab4cc248c2-1920×1080.jpg (Mr. Matsuo) What should I do today? (Lotte employee) We are calling on Chocopla to come up with an idea to express our gratitude to co-workers with chocolate on Labor Day.
https://prcdn.freetls.fastly.net/release_image/110734/55/110734-55-d8715a59c5ca138305d794275dcf206a-1920×1080.jpg (Rikimi) Guy~.
https://prcdn.freetls.fastly.net/release_image/110734/55/110734-55-7fb44892619e1c3455bee08d69f3a108-1920×1080.jpg (Mr. Matsuo) Nagata is on vacation and can’t come, so I’m calling for help. (Riki Riki) It’s Riki Riki.
https://prcdn.freetls.fastly.net/release_image/110734/55/110734-55-652fc80a50480aee1d763dadf49b529e-1920×1080.jpg (Mr. Matsuo) Let’s express our daily gratitude with Labor Chocolate.
https://prcdn.freetls.fastly.net/release_image/110734/55/110734-55-580af5255a877c3040bfaefdce6e0f8b-1920×1080.jpg (Rikimi) Guy~.
https://prcdn.freetls.fastly.net/release_image/110734/55/110734-55-d9b57c694822d284f3a6b25266abfcc9-1920×1080.jpg (Rikimi) Guy~. (Mr. Matsuo) Ichichoco (labor chocolate) to thank you for your hard work.
https://prcdn.freetls.fastly.net/release_image/110734/55/110734-55-a77421bd3340de2a5a7363e9c12249be-1920×1080.jpg (Mr. Matsuo) Looks like you have an idea.
https://prcdn.freetls.fastly.net/release_image/110734/55/110734-55-55206a08fc0b7f3a2044fb357c464e16-1920×1080.jpg (Mr. Matsuo) Try it. *Please refrain from cutting or trimming the commercial cut above from the PDF data of this release*
