[Event Report] ASIA IP CONTEST in TOKYO 2024 Best Works Decided! Awards ceremony and panel discussion also released
AniChina Co., Ltd. Press release: December 2, 2024 [Event Report] The best work of ASIA IP CONTEST in TOKYO 2024 has been decided! The award ceremony and panel discussion are also available. Asian talent gathers under the theme of cuteness! !
https://prcdn.freetls.fastly.net/release_image/125247/8/125247-8-f4287efb2a8a89cfe1cd650d6c168f37-1500×803.png
https://prcdn.freetls.fastly.net/release_image/125247/8/125247-8-ba4c9f5690a63d73966a3d8bafd0a507-1197×495.jpg 3. IP Contest 2024 Award-Winning Works The best work of ASIA IP CONTEST in TOKYO 2024 has finally been decided! Below are the award-winning works in each category. [Corporate Character Category / OMAKE Award] Best Work
https://prcdn.freetls.fastly.net/release_image/125247/8/125247-8-4a3d90dc85e2facd1303007610382b04-1507×1995.png “Snow Monster Araku” Are Tai Ketuan Youth Culture Media Co., Ltd. / China “Snow Monster Araku” Ali Tai Ketuan Youth Culture Media Co., Ltd. / China Snow Ghost Araku was created in November 2018 by local designers in the Alitai district of Xinjiang Uyghur Autonomous Region, China, based on the region’s winter tourism development needs and local folk customs, using internationally popular animation design methods. It was carefully produced using Yukikai Araku is not only the image character of winter tourism, but also an adventurous ski expert. Their appearance is stylish and interesting, and they have unique characteristics that make them easy to recognize. In the future, the possibility of developing merchandise is expanding, and through further development, it has the potential to become an anime character known throughout the country and around the world. On November 23, 2022, the Snow Monster Ara IP character won the “Best Anime Character Award at the 4th Anime Awards of the Chinese Culture and Arts Government Awards” awarded by the Chinese Ministry of Culture and Tourism. [Corporate character category] Excellent work
https://prcdn.freetls.fastly.net/release_image/125247/8/125247-8-c6e04a29e1ee7948331ca6134d00beed-1507×1995.png “Twenty-Four Seasons” Kaibuta Publishing Co., Ltd. / Twenty-Four Seasons Nature Academy / China “Twenty-Four Seasons” Kaibuta Publishing Co., Ltd. / Twenty-Four Nature College / China The “Twenty-Four Seasons God” characters were drawn by young illustrator Wang Tingyu under the supervision of Song Yingjie, a Chinese meteorologist and researcher of the Twenty-Four Seasons. The character settings and visual elements that reflect the most cultural flavor and climatic logic are extracted from the many folkloric versions of the god of sobriety, and a group of elegant and dynamic boys is depicted. “The Twenty-Four Seasons God” is a personification of the twenty-four solar terms in Chinese folklore. Each setkigami is familiar to people as a mascot corresponding to that seasonal period, symbolizing the climatic characteristics of each seasonal period, and at the same time also playing a cultural and social role. [2D character category] Best work
https://prcdn.freetls.fastly.net/release_image/125247/8/125247-8-3c007b983af8d2c26f62291a5112a873-1507×1995.png “Little Capital” NANAKO / China “Kokyo” NANAKO / China Kogyo is the mascot character and logo designed for Kyoto. The name is taken from the character “Kyo” in “Kyoto”. The image of Kokyo is inspired by Kyoto’s long history of men culture. I chose the classic fox mask and adapted it into a cuter, simple and unforgettable design. The color scheme uses Kyoto’s four traditional colors as the main colors, giving the image of Little Kyo a rich cultural background. Kokyo is a young fox with spiritual energy, and has an active and curious personality. I like to go back and forth between different scenes, whether it’s a busy place or a quiet place, to experience the joy of different lives. Xiaojing can appear in various scenes and uses. It blends into our daily lives in its own way, conveying advertising slogans on posters in public places, adding to the joy of being printed on traditional Japanese New Year’s gift bags, and appearing on stamps and rings as souvenirs. You can. [3DCG character category] Best work
https://prcdn.freetls.fastly.net/release_image/125247/8/125247-8-7ccf3d32df2cbea2fb5ca6a2a538b818-1507×1995.png “Ryugougou” Bunny_Amber / China “Ryugougou” Bunny_Amber / China The theme of this year’s competition is “cuteness”. In honor of the Year of the Dragon, we designed the design based on the concept of “dragon” in traditional Chinese culture. The core of this design is “ Gogou It’s a dragon named “. In order to express the various forms of dragons, we adopted the Chinese legend of “Longsheng Jiuzi” into the expression format, using “Yiyi” as the basic form. By uniquely arranging Kyuko’s appearance and fusing it with the mythical depiction of dragons, we have created a new IP for the Dragon Descendant Kyuko series. Each dragon reflects its individuality and power in its design, from Bikan, which symbolizes justice and dignity, to Totetsu, which represents greed, to Hollow, which has an attachment to sound. expresses the multifaceted world of mythology. [AI ART character category] Best work
https://prcdn.freetls.fastly.net/release_image/125247/8/125247-8-4bb8577c2b3873f8a71cc8a60bda262a-1507×1995.png “Sweet Moon” Zhang Hanshu / China “Kozuki” Zhang Hanshuo / China In 2242 A.D., Japan collaborated with many countries to build humanity’s first city, Arcadia, on the moon. And Kogetsu was one of the first humans born on the moon. The residents of Arcadia view prosthetic body modification as a kind of trend, and by equipping themselves with powerful mechanical prosthetics and brain chips, they have become creatures that far exceed Earth’s “primitive humans” in terms of physical strength and intelligence. It became. As a result, he was viewed as a heretic by Earthlings who refused to undergo prosthetic body modification, and conflicts arose one after another between the two. At first glance, Kozuki appears to be a cute girl, but behind the scenes she is known as Arcadia’s most famous hacker. For Kozuki’s visual design, after creating the base using Stable Diffusion, we used Photoshop to make hand-drawn corrections to the decorations around the hands and neck on the front, the background color, and the chin on the back. The costume has a design that combines elements of traditional Japanese culture and futuristic science fiction, and the surface of the garment is covered with a smooth electronic display that emits a neon-colored light at night. Corporate category overall ranking TOP5
https://prcdn.freetls.fastly.net/release_image/125247/8/125247-8-cefc5e9bc476fc71af24446b1ade44ac-1280×1803.jpg Overall ranking of 3 individual categories TOP16
https://prcdn.freetls.fastly.net/release_image/125247/8/125247-8-ce73e07625677cfbde7ef2880be73336-1280×1803.jpg 4. Selection process IP Contest 2024 is We invited a group of experts including Asian designers, producers, directors, and marketers who are active in the anime, game, character, and hobby industries as judges, and conducted a full-scale screening. This contest is a character IP design contest with the premise of commercialization. Therefore, In addition to the character’s design and originality, we have
established a variety of judging criteria, including whether the character is suitable for market needs and commercialization, and are scored using a unique calculation formula.
5. Scene from the award ceremony Many people came to the Roppongi/Akasaka venue and it was fully booked.
https://prcdn.freetls.fastly.net/release_image/125247/8/125247-8-c68d5795d19a5963c3fbd982eea954ba-1000×1978.jpg
https://prcdn.freetls.fastly.net/release_image/125247/8/125247-8-0278999e5016146feb2e7dba1a3353cc-1000×1999.jpg Greetings from the organizer (from the top: Mr. Endo and Mr. Sekiguchi)
https://prcdn.freetls.fastly.net/release_image/125247/8/125247-8-b3ddc8eb7d267d250b710f11b2ca05b1-1000×1896.jpg Video message and speech of the grand prize winner 6. Panel discussion After the awards ceremony, a panel discussion was held with experts such as marketers, producers, and creators. Image
URL: https://prcdn.freetls.fastly.net/release_image/125247/8/125247-8-597124021ed0e7980582cbee0ac183b4-1000×1895.jpg
https://prcdn.freetls.fastly.net/release_image/125247/8/125247-8-cf5562a52234be420534c02349f936c4-1000×1978.jpg If you would like to participate in such events in the future, please visit AniChina Co., Ltd. Corporate Site We will notify you. ▼Panel discussion theme [Theme 1] What is cute? Speaker: • Asia IP Contest Executive Committee Chairman/Former Sanrio Designer Mitsugu Sekiguchi • Potato House Creative Co., Ltd. Character Designer Eriko Hamada [Theme 2] What should I do to sell my character? Speaker: • Asian IP Contest Executive Committee Producer/AniChina Co., Ltd. Representative Takashi Endo • Shinya Sato, Representative of Pickup Co., Ltd. • Creative Director Frank Yokoyama [Theme 3] Why were the 24 seasonal seasons personified? Speaker: • Song Yingjie, Director of the Twenty-Four Seasons Key Open Laboratory, China Meteorological Bureau • Twenty-Four Seasons Character Creator
7. Comments from visitors to the exhibition and award ceremony We received the following impressions and opinions from event attendees. • “The quality of the work has improved since last time.” • “The game “Black Myth: Goku” has become a record-breaking hit in China, but there are new discoveries, such as the appearance of Son Goku’s character, which is on trend.” • “I want to cooperate next year” *Partial excerpt
https://prcdn.freetls.fastly.net/release_image/125247/8/125247-8-f9adb0105580e7af85e75063b88765af-1000×1896.jpg 8. Event overview [Event name] ASIA IP CONTEST in TOKYO 2024 [Sponsor] Japan-China Animation and Game Industry Federation [Co-host] AniChina Co., Ltd. Asia Pacific Tourism Co., Ltd. [Sponsor] Umibuta Publishing [Recruitment Department] • Corporate character category • Individual category (2D, 3D, AI ART) [Participation fee] Individual category: 10,000 yen (tax included) Corporate category: 100,000 yen (tax included) [Winner benefits]
https://prcdn.freetls.fastly.net/release_image/125247/8/125247-8-9c165444c72d8178ed5ac41155dfd372-1241×597.jpg Winners will receive a total of 600,000 yen in prize money and a certificate. In addition, all submitted works will have a chance to be turned into a capsule toy called “OMAKE”. [Participation benefits] 1. Certificate of participation Delivery of 2. Approximately 100 top works will be displayed at the real exhibition venue 3. All exhibited works will be displayed at the online venue 4.Online exhibition venue Post SNS accounts etc. 5. Responding to requests for license agreements from companies [Judge]
https://prcdn.freetls.fastly.net/release_image/125247/8/125247-8-dc0067929228fec98eda2942db70a2a0-749×691.jpg Mitsugu Sekiguchi (Chairman of the Japan-China Animation and Manga Game Industry Federation, former Sanrio designer) / Takashi Endo (President and CEO of AniChina Co., Ltd., director of the Japan-China Animation and Manga Game Industry Federation) / Son Hiroshi (MING STUDIO CEO, former NetEase developer) / Yuichi Suehiro (animation art)
https://prcdn.freetls.fastly.net/release_image/125247/8/125247-8-cab8383fcbaf53c653ace335b030dbfe-749×594.jpg Shinya Sato (President of Pickup Ltd.) / Hidenori Hayashi (CEO of Hayashi Digital Construction Company, CG director) / Masaaki Yoshi (CEO of Dokyu, character creator) / Frank Yokoyama (Creative director)
https://prcdn.freetls.fastly.net/release_image/125247/8/125247-8-a80be09c4daaa479883562a99da8563b-749×691.jpg Xia Ying (Deputy Director of Zhejiang University Video Animation and Cartoon Game Research Center) / Mu Xuan (ASIA IP CONTEST in TOKYO 2023 2D Character Category Award-Winning Creator) / Hu Rong (Manga artist, Norwall Co., Ltd.) / Araki (Character Designer)
https://prcdn.freetls.fastly.net/release_image/125247/8/125247-8-c37102c81b7bc3fa5654e88385d95fcb-749×294.jpg Toshiro Yamayoshi (character art director) / MOMO (character designer, scenario writer) [Cooperation] • Saito Planning Co., Ltd. • Potato House Creative Co., Ltd. • SOOTANG HOBBY Co., Ltd. • Plastic Tang Haobi (Shanghai) Trading Co., Ltd. • Pickup Ltd. • Hayashi Digital Construction Company • Norwall Co., Ltd. • Attendance • Kakukensha • MING STADIO • Shinban animation • Japan-China Culture and Tourism Promotion Association [Sponsorship] Japan-China Entertainment Economy Promotion Council [Intellectual property legal support] Beijing Zhongyeon Knowledge Industry Clothing Co., Ltd. Beijing Botong Law Office [Schedule] Application period September 1st to October 19th, 2024 Review period October 20th – November 10th, 2024 Online exhibition Published from time to time on the official page Real venue exhibition November 21st to November 23rd, 2024 Award ceremony, panel discussion November 21, 2024 [IP Contest Official Page]
https://www.ipcon-acg.com/
9. Looking for sponsors for the 2025 contest In 2025, ASIA IP COTEST will aim for further development and provide a place for more creators to take on challenges. As Asia’s first character IP contest, we are looking for sponsors to support our efforts to raise awareness in Asia and increase the number of Japanese participants. We have various sponsorship plans available, so please feel free to contact us. Contact information For inquiries regarding sponsorship, etc., please contact the email address below. info@ipcon-acg.com ■About AniChina Co., Ltd. AniChina Co., Ltd. is a global marketing company that creates completely new user experiences. Our vision is to become the world’s top innovative data marketing company, and we develop both physical and digital marketing. In addition to marketing consulting, we provide a wide range of production services, including content production, data analysis, system development, localization of Chinese brands, and the use of AI and financial technology. With experience analyzing over 2,000 listed companies, our strength is our ability to respond to a wide range of markets. Corporate site:
https://www.anichina.net/ VISION — Become a world-class innovative data marketing company — MISSION — Evolving marketing with the power of data and brain science — VALUE ・User first ・Innovative project ・Many choices and reasonable prices ・Flexibility and adaptability ・Understanding of different cultures ■About the Japan-China Animation and Game Industry Federation (ACG) The Japan-China Animation, Manga, and Game Industry Federation (General Incorporated Association) aims to create new products and establish new companies in the industry by effectively combining the resources of companies, media, and creators related to Japan and China, with a focus on videos, anime, games, etc. , envisioning a completely new commercial style and promoting the creation of new investment opportunities. We are working hard to promote cultural exchange between Japan and China.
https://jcdoman.com/ ■About Asia Pacific Tourism Co., Ltd. Asia Pacific Tourism Co., Ltd. aims to promote mutual understanding between Japan and China, and organizes various cultural activities ranging from publishing publications related to tourism and culture in both countries to photo exhibitions, calligraphy and painting exhibitions, concerts, and cultural performances. Planning and management. https://visitasia.co.jp/ ■ Regarding requests for interviews and cooperation regarding this matter Please contact us from the “Contact Us” page on the AniChina Co., Ltd. corporate website.