KADOKAWA Co., Ltd. KADOKAWA and Kakao Piccoma jointly developed the first electronic manga magazine “MANGA B ar” service launched on 12/16

[KADOKAWA Co., Ltd.] KADOKAWA and Kakao Piccoma jointly developed the first electronic manga magazine “MANGA Bar” service launched on December 16th ​
KADOKAWA Co., Ltd. Press release: December 11, 2024 KADOKAWA and Kakao Piccoma jointly developed the first electronic manga magazine “MANGA Bar” service launched on December 16th ~The latest stories of original serials that can be read for free are updated daily! ～ ● A joint project between major publisher KADOKAWA and Piccoma, an electronic manga/novel service used by more than 10 million people every month ● KADOKAWA’s first electronic manga magazine in its 79-year history begins operation on the top screen of “Piccoma” ● Focus on discovering and nurturing new works and artists, and global expansion using the strengths and know-how of each company ● Optimal UI and UX incorporating Kakao Piccoma know-how KADOKAWA Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo, Director, Representative Executive Officer, President and CEO: Tsuyoshi Natsuno) and Kakao Piccoma Co., Ltd. (Headquarters: Minato-ku, Tokyo, Representative Director and President: Jae-ryu Kim) jointly announced the ), we will start the service of “MANGA Bar”, an innovative electronic manga magazine that provides the latest episodes of original serialized works for free.
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Manga magazines have played a role as a medium for discovering and nurturing many gems of work through periodical publication, and nurturing them into top-class writers. The works that were born from this experience were distributed not only in Japan but all over the world, and greatly contributed to the development of the content industry. However, in recent years, rapid changes have been brought to our daily lives as well as the content industry. As a result, paper manga magazines in Japan began to cease publication one after another, and the number of places where new works could be discovered, as well as places where works could be presented, gradually decreased. Therefore, KADOKAWA, one of the leading companies in the book and magazine publishing industry, and Kakao Piccoma, which operates the global No. 1 manga app “Piccoma” (*1), are working to develop new works and increase the readership by digitizing manga magazines. We decided to work on a joint project with the goal of creating a place where works can be presented to people. This project aims to continuously communicate the unique appeal of traditional manga magazines to people, and to create a new viewing method and business model to suit the lifestyles of current readers, and to enrich the environment in which they can enjoy manga. is also focused on. KADOKAWA, which has a history spanning 79 years, is launching its first electronic manga magazine since its founding, “MANGA Bar,” in consideration of the needs of readers who consume content in a fast-paced digital environment. In order to meet the needs of a wide variety of readers, we gathered experienced manga editors from the editorial departments of boys’ magazines, youth magazines, and women’s magazines and established the MANGA Bar editorial department. We plan to play a role in creating the next mega-hit work. Kakao Piccoma will set up a “display area” exclusively for “MANGA Bar” at the top of the top screen of “Piccoma”, an electronic manga/novel service used by more than 10 million people every month. We will also start a service called “¥0 Mag” where anyone can view the latest chapters for free on the day the work is updated. Kakao Piccoma believes that one of the great things about magazines is that you can enjoy them with your friends and share your feelings on the day of release. We wanted to provide that experience digitally, so we have prepared a service where everyone can enjoy the work for free on the same day. In addition, we have incorporated the know-how of being the world’s No. 1 manga app and created the optimal UI (user interface) and UX (user experience) to maximize the excitement and appeal of the works. By creating an environment where a wide range of works can be viewed, readers can enjoy manga magazines easily and quickly, regardless of time or place. Both companies will not only distribute original works through “MANGA Bar”, but will also support the discovery and development of artists. We will create mega-hit works that are loved around the world and deliver them widely. “MANGA Bar” will be available on the electronic manga/novel service “Piccoma” from 11 a.m. on Monday, December 16th. Manga from a variety of genres, including action, fantasy, works for boys and girls, and works that can be enjoyed by adults are
distributed exclusively in advance every week. When the service starts, there will be a total of 7 weekly serials, one for each day of the week. “Clan of Rebirth” (Monday), “Stella Testarossa” (Tuesday), “Why His Liar Majesty is attached to me” (Wednesday), “Yokohama Outsiders” (Thursday), “Kumagurashi” (Friday), “CMYK Kazuo Sameda Can’t Cure Chuunibyou” (Sat) and “The Duke’s Beloved Fake Little Girl” (Sun). More serialized works will be added in the future. The work will be updated once a week on the specified day of the week. Anyone can enjoy the latest episode for free on the day of update, and you can also read previous episodes for free if you meet the conditions. For detailed usage instructions, please check the latest version of the “Piccoma” app and the official “Piccoma” website after 11:00 a.m. on Monday, December 16th. ｜MANGA Bar serialized works ■Work title “Clan of Rebirth” (Author: Eternal 14 years old) (C)︎Eternal 14 years old ・Genre: Shonen (fantasy x action) ・Work summary: A supernatural action battle that begins with the discovery of abilities!! ■Work title “Stella Testarossa” (Author: Kishima Renga) (C)︎Takashima Brick ・Genre: Boy (Influencer x Action) ・Work summary: Handsome influencers were supposed to have a stylish battle!? ■Title of work: “The reason why His Majesty is so attached to me” (Original work: Kotoko/Manga: Minori Amanatsu) (C)︎Amanatsu Minori/Kotoko ・Genre: Women (forbidden love x fantasy) ・Work summary: A shrine maiden who was despised as incompetent and the king of an enemy country fall into “forbidden love”…!! ■Work title: “Yokohama Outsiders” (Author: Yorka ) (C)︎Yorka ・Genre: Shonen (boy manga x action) ・Work summary: A lonely high school boy is replaced with the son of the most evil yakuza!? ■ Title of work “Kumagurashi” (Original work: Hiroshi Noda / Manga: Takuhiro Wakamatsu) (C)︎Takuhiro Wakamatsu/Hiroshi Noda ・Genre: Youth (Beast x Comedy) ・Work summary: A heartwarming “bear” comedy that will get you fucked if you let your guard down. ■Title of work: “CMYK Kazuo Sameda cannot cure Chuunibyou” (Author: Kobashiko) (C)︎Kobashiko ・Genre: Youth (black history x romantic comedy) ・Work summary: Youth! [Penis] Contest!! Dark history recovery romantic comedy begins!! ■Work title: “The Duke’s Beloved Fake Little Girl” (Original work: Kotoko/Manga: Momoyama) (C)︎Momoyama Kotoko ・Genre: Women (Romance x Fantasy) ・Work summary: I got tired of life, so I turned into a little girl, and my doting life began!? ｜MANGA Bar official character Newly drawn characters “Barcchi” (left) and “Barbal” (right) drawn by Keiichi Arawa
https://prcdn.freetls.fastly.net/release_image/7006/16040/7006-16040-3e3f87aaa1449743234ca946d88241c5-813×643.jpg (C) Araikeiichi ｜Service overview [Service name] Electronic manga magazine “MANGA Bar” (Official X: @MANGAbaaaaar ) [Start date] 11:00 a.m. Monday, December 16, 2024 [How to use] Can be used on the latest version of the “Piccoma” app and the “Piccoma” official website *App download: http://piccoma.com/web/redir/853 *Official website: https://piccoma.com/web [Content] ・When the service starts, there will be a weekly series of 7 works, one for each day of the week ・Manga in various genres such as action, fantasy, boys and girls, youth, etc. are distributed exclusively in advance every week ・Works are updated once a week on the specified day of the week. Anyone can enjoy the latest episode for free on the day of update ・Previous stories can be read for free if the conditions are met The KADOKAWA Group has a “Global Media Mix with Technology” as its basic strategy, and has a strong team of human resources with expertise in a wide variety of fields, creativity to create a variety of IP, and technology that maximizes the Group’s capabilities. While making the most of our infrastructure, we work with authors/creators, readers/users, and business partners to create numerous IP (intellectual properties) and deliver them to fans around the world in various forms.
https://prcdn.freetls.fastly.net/release_image/7006/16040/7006-16040-1570dc66811d6aa1a256fb86d5a38cc1-750×120.jpg Kakao Piccoma Co., Ltd. is a company that operates the electronic manga/novel service “Piccoma”. Based on our vision of “Happy Every Day – Making people around the world smile and be happier,” we are working hard to realize that value. “Piccoma” is attracting a lot of attention, with the annual transaction amount exceeding 100 billion yen in 2023 and being selected as the global No. 1 manga app (data.ai consumer spending standard). (*1) According to data.ai’s ranking of “2023 Mobile App Market (Android iOS combined) consumer spending” based on the data.ai ranking, “1st place in Japan” in all categories including games, and “17th place globally (excluding games)” and ranked 7th place. (press release) Seven years have passed since the e-manga/novel service “Piccoma” started its service, and in 2023, it has simultaneously achieved “annual transaction amount of over 100 billion yen” and “No. 1 consumer spending in the Japanese app market”. The world’s only single platform for electronic manga
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