[KaKa Creation Co., Ltd.] KaKa Creation launches social animation label “TETTOU”. Announcing the lineup of TETTOU’s first works!
KaKa Creation Co., Ltd. Press release: December 24, 2024 KaKa Creation launches social animation label “TETTOU”. Announcing the lineup of TETTOU’s first works! “Ah-Mo”, “Rabitto Habitto”, and “Meme no Yatsu” are now available. Bringing innovation to the industry with high-quality, frequently updated short animations that utilize AI as a support tool
KaKa Creation Co., Ltd. (Meguro-ku, Tokyo, Representative Director and CEO: Yasutomo Takehara) is a social animation label “TETTOU” from “KaKa Technology Studio”, a studio operated by our company that aims to establish a method of expression in the age of generative AI. )” has been launched. “TETTOU” aims to become the No. 1 platform in the anime industry by leveraging the power of AI to create an environment where even individuals can create anime. The name of this label has the meaning that “crops grow well under the steel tower,” and contains the hope that many animations will be born and nurtured. TETTOU’s strength lies in its innovative production flow that utilizes AI as a support tool. This allows for both high-frequency production cycles and high-quality video expression. We have released “Ah-Mo”, “Rabbit Habitto”, and “Meme no Yatsu” as part of the lineup for the first season, and have also released information on two other works. ■About the background of launching the social anime label “TETTOU” The anime production market has grown rapidly in recent years, with demand particularly on digital platforms. Anime can communicate IP details to a wider range of users than manga, so more new works are in demand. However, while 14,000 new manga titles are created each year, anime production requires a large number of people, over 100 people, and is limited to only around 300 titles produced each year. Against this background, there is a need to create an environment where even individuals can create anime. By utilizing AI technology as a support tool, “TETTOU” aims to break through this limitation and create more high-quality anime content in the short anime market such as YouTube and TikTok. ■What is “social anime” defined by KaKa Creation “Social anime” proposed by KaKa Creation aims to provide content that can be easily enjoyed in a format that suits the consumption habits of modern viewers by providing short and frequently updated anime on platforms such as YouTube and TikTok. I am. Providing quality content is also an important factor. Maintaining visual quality and storytelling, we provide content with a large number of cuts and a high level of storytelling. Using AI technology as a support tool, we aim to realize quick and high-quality animation production. ■About the future of “TETTOU” and the work lineup “TETTOU” plans to take advantage of the platform and reflect the voices of viewers in its works in real time. We will create a new form of anime that flexibly incorporates viewer feedback and ideas and grows the work together with fans. Through “TETTOU,” we aim to open up new possibilities for anime production and create anime original IP that can be used globally. With an innovative production flow that utilizes AI as a support tool, we will breathe new life into the anime industry and provide new value to both creators and fans. Please look forward to future developments. ■Three works from the TETTOU label are now available! ・ITAZUA DEVILS『Ah-Mo』
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“Aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaauu There are moments when I get a little irritated. What if our little irritations were actually created by someone else? Ah-Mo and his friends are the lowest of the devils who collect the annoyance of others in order to become great devils. Actually, those moments of irritation were the result of the efforts of the cute little devils who were trying their best to become great devils. Will Ah-Mo be able to become a great demon while drawing irritation from humans? ▼TikTok https://www.tiktok.com/@itazuradevils_ahmo ▼YouTube
https://www.youtube.com/@ItazuraDevilAh-Mo ▼X
https://x.com/ItazuraAhMo ▼Instagram
https://www.instagram.com/itazuradevils_ahmo/ KANA SUZUKI When thinking about the design of Ah-Mo and others, we were conscious of “loveliness.” All the little misfortunes and inconsistencies of everyday life were caused by them…! I aimed for an adorable form and color that you can somehow forgive even if you know that. They are seriously aiming to become great devils, so please watch over them warmly. ・Rabitto Habitto
https://prcdn.freetls.fastly.net/release_image/132834/9/132834-9-e0ec6764aa2e674a63a60bf853f4043e-1045×1567.png ＜Work concept＞ Tokyo’s largest downtown area “Chinshuku” This is a cabaret club, host, girls bar, izakaya, and sex industry. A place that satisfies various human desires. A night job comedy anime that revolves around the girls’ bar “Rabitto Habitto” run by a bunny girl at such an unusual inn! “Rabitto Habitto”! What kind of story will be born tonight? ▼YouTube https://www.youtube.com/@girlsbar_rabbit_habit ▼TikTok https://www.tiktok.com/@rabbit_habit_ ▼X
https://x.com/rabit_habit Ryu Tachino This time, it was a new attempt for me to mainly use AI, but as I was trying my hand at creating it, I felt that animation created by AI had a promising future. I’m excited that when anyone can use this technology, things that were previously considered difficult to express will become possible, and we will be able to create even more interesting animation works. ・Meme stuff
https://prcdn.freetls.fastly.net/release_image/132834/9/132834-9-d72706bc7434bc454753d546dea73f6f-1920×1080.png ＜Work concept＞ This world is full of internet memes! Uncle, an old otaku who has become a girl by chance, and Riko, a modern high school girl who is a digital native. A loose and slightly boring story about the daily lives of two people who are complete opposites. Net meme comedy anime is born! ▼YouTube https://www.youtube.com/@meme-no-yatsu ▼TikTok https://www.tiktok.com/@meme_no_yatsu ▼X
https://x.com/meme_no_yatsu ＜Character Design＞ popman3580 Internet memes and entertainment are created every day, but I feel that some of them can even be called new art forms. The character “Uncle” is like a living dictionary that has been looking at internet memes since their birth, and the bandana and gloves were designed as a symbol of this. I myself belong to this older generation, but I would like to enjoy the world of internet memes once again with the simple-minded high school girl “Rico.” ■Other upcoming TETTOU 1st season lineup (Coming soon) ・TOKYO KOWAII GIRLS *Scheduled to be released around February 2025
https://prcdn.freetls.fastly.net/release_image/132834/9/132834-9-19d0bc4cf05917bc075aa47f29aeb61f-1920×1080.png ＜Work concept＞ “Fear” lurks right next to your daily life── A new stylish city horror anime depicting the strangeness of the city is born. Four characters, led by the main character Ichiko, take on a series of strange phenomena that occur in Tokyo and face unknown fears. This work features a unique art style that makes full use of AI technology, and the realistic animation enhances the terrifying world view. Tetsuo Hirakawa A newspaper with the future written in it, a phone call from another world, a dead person marking LINE as read, etc… Scary stories come as technology advances. With the rapid development of AI, there will probably be scary stories of a new era. This kind of generative AI-like eeriness was exactly what we needed for the new type of urban horror animation we were creating. Rather than creating something because of AI, we aim to create expressions that are possible only because of AI. That is the animation that “TOKYO KOWAII GIRLS” aims for. Please stay tuned. ＜Character Design＞ dada Although it is a horror work, it is set in Tokyo and the main character is a high school girl, so I was involved in the design with an eye toward creating a stylish and modern character feel. This work is full of challenges that are only possible because it is a new animation work that utilizes AI. I’m really looking forward to what’s next. (This text was proofread by AI.) ・Exploring the apocalyptic world with brother and sister “Shuutan” Scheduled to be released in spring 2025
https://prcdn.freetls.fastly.net/release_image/132834/9/132834-9-6383ad901a4d76b56294509c41ca4023-928×1312.png ＜Work concept＞ Older brother Lindo and younger sister Momo live together in the apocalyptic world. When the two hear that they saw their lost mother, they decide to go on a journey to find their mother. A glimpse of brother-sister love and people living peacefully in the midst of rich nature. Will the siblings be able to reunite with their mother? A story that follows the journey of two people. ■About KaKa Creation’s approach to AI There is a concept that we value most when dealing with AI in the content industry. In the current content industry, what AI can do is simply “improve process efficiency”, and what can move people is, and will continue to be, “human creativity” and “human will”. ”. We have established the concept of Supportive AI, which is the use of AI to support the creations created by creators in order to make them appear better. Based on this concept of
“Supportive AI”, we aim to use AI technology as a support based on creations created by humans, and hope to solve the problems that the anime industry has been facing for many years. I’m here. We will continue to provide thorough support so that creators can spend their precious time on the creative side and continue to create new excitement in the world. ■About “KaKa Technology Studio”, a studio aiming to establish a method of expression in the era of generative AI
https://prcdn.freetls.fastly.net/release_image/132834/9/132834-9-52834a9d4f58118a3e80216500382914-1200×630.png “KaKa Technology Studio” is a collaboration between creators of TV animation production and engineers who are excellent in AI technology, and is working on expression methods in the era of generative AI and labor saving with AI technology in various animation expressions. At the end of the day, we are a studio that creates high-quality works by hand. While developing a wide range of production businesses, including adapting existing novels and manga into anime works and producing original content, our long-term vision is to “realize a world where individuals can create animation through the power of AI.” We will do our best to achieve this goal. ■Company profile Image
URL: https://prcdn.freetls.fastly.net/release_image/132834/9/132834-9-6e2eab3ef9f9ea13d778c5e0827c6e00-1230×994.jpg KaKa Creation is developing an animation production business and content service development business that utilizes AI, with the mission of “Using the power of AI to empower creators. Create creations that connect the world even more.” In addition, our subsidiary KaKa Merch Co., Ltd. is developing an overseas distribution support business/MD-related business that utilizes AI. Based on the latest AI technology and unique flow, we will work with creators to create a variety of emotions with a system that allows us to create the best content with an eye on the world. Company name: KaKa Creation Co., Ltd. Representative name: Yasutomo Takehara Address: LANTIQUE BY IOQ 410, 1-1-17 Nakameguro, Meguro-ku, Tokyo 153-0061 Established: June 5, 2023 Business overview: Anime production business using AI / Content service development business URL: https://kakacreation.co.jp/
