[Shufu to Seikatsusha Co., Ltd.] [Ranked #1 on Rakuten (*), reprint decided before release!] A couple lost a total of 39 kg! The latest book by an expert on weight loss (released August 29th) is the “Chicken Protein Diet.” The whole family can follow the same menu, so there’s no need to give up! Image
URL: Shufu to Seikatsusha Co., Ltd. Press release: August 29, 2025 To Members of the Press [Ranked #1 on Rakuten (*), reprint decided before release!] A couple lost a total of 39kg! The latest book by an expert on how to lose weight (released August 29th) is the “Chicken Protein Diet.” The whole family can follow the same menu, so there’s no need to give up! (*) #1 in Rakuten Books’ “Diet” weekly ranking (July 21, 2025 – July 27, 2025)
https://prcdn.freetls.fastly.net/release_image/72639/991/72639-991-b061a5938287233b19f7e26d3937f89f-1101×1500.jpg
This book contains the dietary method used by the author, who tried every diet method and suffered from rebound hell for about 20 years, to lose 12kg in just one year. Focusing on the currently recommended ultimate diet ingredient, chicken, this book introduces 200 recipes featuring numerous “lazy techniques” that can be made quickly and easily. *The dietary method devised by Rie Matsuda is characterized by its fundamental transformation into a slim body type that will never gain weight by following the correct diet method, eating three solid meals a day without exercise, and consuming nutrients that increase metabolic efficiency.
https://prcdn.freetls.fastly.net/release_image/72639/991/72639-991-27d41a3c618e0f3058b19ea01809d362-970×300.jpg Reason for popularity 1. The whole family can eat the same menu! It’s so satisfying you’ll never believe it’s diet food.
https://prcdn.freetls.fastly.net/release_image/72639/991/72639-991-8fefc430b979bd97af13de80c54cb982-970×600.jpg Unlike the commonly-held image of dieting by restricting something or reducing the amount of food you eat, Matsuda’s method focuses on eating three solid meals a day and boosting your metabolism. The meals are so filling and satisfying that they overturn the image of dieting, so it’s perfect for not only the person trying to lose weight, but also the whole family, including their husband and children, to make the same menu! The ease of “just incorporating them into your regular menu” has made them a hot topic. Since there’s no need to prepare a separate menu, it saves time and effort, making it easy to continue without giving up, which is one of the secrets that has helped over 4,000 people successfully lose weight.
https://prcdn.freetls.fastly.net/release_image/72639/991/72639-991-49e20d357cc955d91a7a537eddde4145-921×1018.jpg My husband and I successfully lost a total of 39kg! In fact, Matsuda’s husband also naturally lost 27 kg by eating the same diet! The couple successfully lost a total of 39 kg and also experienced positive health benefits. ◆Husband comment “My eating habits changed completely when I met her. When I was younger, I loved late-night beef bowls, ramen, and junk food, and barely ate any vegetables. But with the diet she advocated, I naturally lost over 20kg. My high blood pressure is now at a reasonable level, I don’t get tired as easily, and I’m mentally stronger. I’m grateful to her for helping me become healthier.” Reason for popularity 2. Started it for weight loss purposes, it improved your health checkup results! Even your skin and hair became beautiful!? As mentioned above, this diet method improves your constitution by filling your body with necessary nutrients, making you more likely to lose weight. Many people report not only weight loss but also health changes as a result of continuing it. (Voices from people who experienced it)
https://prcdn.freetls.fastly.net/release_image/72639/991/72639-991-9dbb9336adb921835508060f7a88e1c5-970×300.jpg ◆Woman in her 60s/Mr. Miura Height 150cm Weight 56kg→48kg Body fat percentage 38%→31% “I struggled with constipation in my 30s and had to rely on strong medication. In my 40s, it became harder to lose weight, and my weight and blood pressure soared. I even experienced pain in my lower back and knees… But wanting to rejuvenate both my body and mind, I started getting the nutrients my body needed with this diet. I started getting regular bowel movements without medication! My blood pressure dropped, and I stopped catching colds. Even though I’m not very good at cooking, I’m very happy with how quick and easy it is to make meals. My husband used to be in charge of cooking, and I was so happy that he loved it. Moreover, by eating the same food together, he lost 5kg and his diabetes improved. We now live happily and healthily. Changing your diet, rather than exercise, is the quickest way to lose weight! I encourage everyone to start right away, regardless of their age.” ◆Woman in her 60s / Ms. Tanaka Height: 155cm, Weight: 61kg → 51kg, Body Fat: 34% → 27% “When I gave birth to my fifth child at age 43, I gained weight to 63.4 kg. I tried the 16-hour diet, gym, and yoga, but nothing lasted long and I couldn’t lose weight. During a health check, I was shocked to hear that my liver was “undetectable due to fatty liver.” Having lost a family member to liver cancer, I started this diet. It’s easy to make and satisfies both my stomach and my heart, yet it’s amazing how quickly I lost weight. After three months, my fatty liver disappeared and a liver appeared! (laughs) My high school-aged son started eating the same food and became good at waking up early. I’ve developed healthy eating habits that make my body happy!” ◆Woman in her 40s / Shigeta Height: 168cm, Weight: 75kg → 55kg, Body Fat: 41% → 24% “For 22 years, I’d tried diets that involved fasting, beauty treatments, and exercise. I’d also tried
post-pregnancy diets and low-carb diets, but I’d always regained my weight. When I was stressed, I couldn’t stop eating sweets, and my mental health was at its lowest. When I started this diet, my food cravings subsided. It wasn’t so much a diet as a way to tone my body. I lost weight effortlessly, and my waist got 15cm thinner, a figure I’ve maintained for four years now. My marriage, which had often been contentious, has improved. My husband has lost 10kg, and our daughters have beautiful, acne-free skin. Another welcome change was that my whole family’s hay fever has disappeared.”
It’s said that it becomes harder to lose weight as you get older, but Matsuda’s method has been proven to improve your constitution regardless of age, and many women in their 60s have successfully lost weight. Health and beauty benefits have also been reported as welcome by-products. This is a no-holds-barred diet that anyone who has tried every diet method and failed should try. First, try incorporating the recipes in this book into your everyday meals. You’ll definitely notice changes in your body shape and physical condition. [Book summary] ■Title: “Lose 12kg with laziness!” Chicken Protein Diet 200″ ■Author: Rie Matsuda ■Publisher: Shufu to Seikatsusha ■Price: 1,650 yen (tax included) ■Size/Page Count: B5 modified, 112 pages ■Scheduled Release Date: August 29, 2025 ・Amazon purchase link:
https://www.amazon.co.jp/dp/4391165732/ ・Rakuten Books purchase link: https://books.rakuten.co.jp/rb/18315246/
https://prcdn.freetls.fastly.net/release_image/72639/991/72639-991-09f54fdc4c77a9f14aa77d7bd44fb35e-1101×1500.jpg Please feel free to contact us for interviews, appearances, recipe excerpts, etc.! [Author profile] Rie Matsuda Nurse, public health nurse, and diet instructor. Representative Director of Belle Lus Inc. and Representative Director of the Belle LifeStyle Association. Born in 1986. Mother of two. After caring for cancer patients as a nurse, she became a public health nurse, providing health education for adults and health guidance for metabolic syndrome and diabetes patients. Leveraging her own experience of losing 12 kg through diet alone, she started her own business as a diet instructor specializing in weight loss. She has guided over 4,000 students to successful weight loss. Author of “Lazy Weight Loss! Instant Meal Diet: 152 Prepared & Quick 10-Minute Side Dishes” and “Lazy Weight Loss! Her book “Instant Meal Diet for a Healthy Body: 166 Prepared Side Dishes in 10 Minutes” (both published by our company) was a big hit, leading to the publication of this book. She has been expanding her
activities, appearing on television and has a total of 700,000 followers on social media. “What’s important to me every day is to be myself, without overreaching or pushing myself too hard. We only live once, so when an idea strikes me, I want to act immediately and create a future of instant eating.”
https://prcdn.freetls.fastly.net/release_image/72639/991/72639-991-29f0e69ed204831706206fb51f8e0c75-3900×3124.jpg For more information about this release
