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Home » Yokohama City “Augusta Camp 2025×YOKOHAMA ‘Let’s Walk Yokohama'” campaign to celebrate the 30th anniversary o f Masayoshi Yamazaki’s debut!

Yokohama City “Augusta Camp 2025×YOKOHAMA ‘Let’s Walk Yokohama'” campaign to celebrate the 30th anniversary o f Masayoshi Yamazaki’s debut!

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[Yokohama City] Celebrating the 30th anniversary of Masayoshi Yamazaki’s debut, the “Augusta Camp 2025×YOKOHAMA ‘Let’s Walk Yokohama'” campaign is being held!

Yokohama City Press release: September 2, 2025 To Members of the Press Celebrating the 30th anniversary of Masayoshi Yamazaki’s debut, the “Augusta Camp 2025 x YOKOHAMA ‘Let’s Walk Yokohama'” campaign is being held!
https://prcdn.freetls.fastly.net/release_image/13670/1718/13670-1718-7ae112b65a497882473a6b7c941feac2-1920×1080.jpg

On Saturday, September 6, 2025, Pia Arena MM will host “Augusta Camp 2025,” an annual festival bringing together artists from Office Augusta. This year’s festival commemorates the 30th anniversary of the debut of Masayoshi Yamazaki, an artist with ties to Yokohama. Additionally, a related event, “Back Alley Campground,” will be held at Grand Mall Park, adjacent to Pia Arena MM, for three days from Friday, September 5 to Sunday, September 7. In conjunction with this performance, the “Augusta Camp 2025 x YOKOHAMA ‘Let’s Walk Yokohama’ Campaign” will be held from Friday, August 29th to Sunday, September 7th to liven up the city. The entire city will welcome fans and visitors alike with a limited-edition novelty giveaway campaign, special voice events, photo spots, and more. Please enjoy “Augusta Camp 2025” and the “Back Alley Campground” as you explore Yokohama, a place deeply connected to Masayoshi Yamazaki. 1. “Augusta Camp 2025” Collaborative Event: “Back Alley Campsite” For three days only, a “campsite” will be coming to the “back alleys” of Sakuragicho! As a related event to Augusta Camp 2025, this “camping”-themed event will feature a starry sky screening of the animated film “5 Centimeters per Second” (directed by Makoto Shinkai), as well as a music stage, camping experiences, food, a kids’ corner, and more. Everyone, from children to adults, can enjoy the camping experience. [Date and time] September 5th (Friday) 15:00-21:00 September 6th (Sat) 10:00-21:00 Sunday, September 7th, 10:00 AM – 8:00 PM [Location] Grand Mall Park (free admission)
https://prcdn.freetls.fastly.net/release_image/13670/1718/13670-1718-86a9b506d3ecd620e54101bcb39496c6-3520×1980.jpg 2. Limited-edition Sticker Giveaway Campaign Customers who order designated menu items or use services at participating stores will receive a limited-edition sticker from the “Augusta Camp 2025 x YOKOHAMA ‘Walk Around Yokohama’ Campaign”! Enjoy the city of Yokohama while collecting stickers with different designs at each participating location! [Event Period] August 29th (Friday) – September 7th (Sunday) [Event Location] MM Terrace / Colette Mare / CIAL Sakuragicho / CIAL Sakuragicho ANNEX / MARK IS Minatomirai / Yokohama Connect Square / Yokohama Museum of Art (cafe/shop) / Landmark Plaza / YOKOHAMA AIR CABIN [Distribution Conditions] Receive one free sticker for ordering designated menu items or using services at participating stores. *Offer ends while supplies last. Please check the special website for participating stores, designated menu items, and the latest
information.
https://prcdn.freetls.fastly.net/release_image/13670/1718/13670-1718-3ecdc8889952017b00c9607ce7e9e9ab-1215×1519.png 3. Giant photo spot & look for “Masayoshi-kun”! A giant photo spot featuring Masayoshi Yamazaki has appeared at MARK IS Minatomirai! In addition, a photo spot featuring Masayoshi Yamazaki’s official character, “Masayoshi-kun,” will also be set up in the Minato Mirai area! [Event Period] August 29th (Friday) – September 7th (Sunday) *Dates may vary at some facilities [Event Location] (1) Giant Photo Spot MARK IS Minatomirai (B4F) *Until Tuesday, September 30th (2) Masayoshi-kun Photo Spot YOKOHAMA AIR CABIN (Sakuragicho Station) Colette Mare (6th floor) MM Terrace (2nd floor)
https://prcdn.freetls.fastly.net/release_image/13670/1718/13670-1718-505409339509b2b78e713ade77ec7b33-1215×1519.png 4. Masayoshi Yamazaki will guide you as you disembark from the “Akai Kutsu” sightseeing bus! When you press the exit button on the “Akai Shoes” sightseeing bus, Masayoshi Yamazaki will announce, “Next stop!” In addition, some “Akai Shoes” buses will broadcast Masayoshi Yamazaki’s music on board. Enjoy the city of Yokohama by riding the “Akai Shoes” to various events, including collaborations with nearby facilities to welcome fans. *If a backup car is used due to
congestion, audio will not be played. *A sign indicating in front of the driver’s seat will be displayed on vehicles that broadcast in-car music. [Implementation Period] August 29th (Friday) – September 7th (Sunday) From the first train to the last train [Broadcast Songs] ・I’m Here ・One More Time, One More Chance ~Live-Action Movie “5 Centimeters per Second” Remaster~ ・Haruo [Request] Please only use the exit button when exiting the bus.
https://prcdn.freetls.fastly.net/release_image/13670/1718/13670-1718-32aabc83381de1c9891f37605b8f19cc-1215×1519.png 5. Gate voice collaboration with Masayoshi Yamazaki at YOKOHAMA AIR CABIN! At YOKOHAMA AIR CABIN, when you touch your ticket on the gate at Sakuragicho Station or Unga Park Station, you’ll hear an exclusive voice recording by Masayoshi Yamazaki! The gate decorations are also specially designed for Augusta Camp 2025 to welcome you! Enjoy a special time enjoying the city of Yokohama from the sky. [Event Period] August 29th (Friday) – September 7th (Sunday) [Event Location] Gates of Sakuragicho Station and Unga Park Station
https://prcdn.freetls.fastly.net/release_image/13670/1718/13670-1718-e4667659f8a45c2ac3466e37b2dbb4c4-1215×1519.png 6. Music Broadcasts in the City & Special Message from Masayoshi Yamazaki! Masayoshi Yamazaki’s music will be broadcast at facilities around the city. Additionally, a special message from Masayoshi Yamazaki will be played at the beginning of the song. ♪ [Event Period] August 29th (Friday) – September 7th (Sunday) [Event Location] CIAL Sakuragicho / YOKOHAMA AIR CABIN / LANDMARK PLAZA / MARK IS
Minatomirai
https://prcdn.freetls.fastly.net/release_image/13670/1718/13670-1718-78e34f569d61199cc88670c90f4d1ee3-1215×1519.png 7. Downtown Stage! The Fire Department Band will perform their favorite songs in Sakuragicho! The Fire Department Band will be holding a “Downtown Stage” in the Sakuragicho Station Square! They will perform songs by artists appearing at Augusta Camp 2025. They’ll also be performing Masayoshi Yamazaki’s “One More Time, One More Chance,” which includes the lyrics of “Sakuragicho”! [Event Date and Time] September 6th (Sat) 12:30-12:50 *The event will be canceled in the event of rain. [Venue] Sakuragicho Station Square [Music to be performed] Sukima Switch’s “Zenryoku Shonen,” Hata Motohiro’s “Himawari no Yakusoku,” Yamazaki Masayoshi’s “One more time, One more chance,” and others (planned) *The songs performed may change without notice due to weather conditions or other factors.
https://prcdn.freetls.fastly.net/release_image/13670/1718/13670-1718-d187331051b0346474eaf8a947b8ffc2-1215×1519.png 8. Augusta Camp 2025 × YOKOHAMA Hotel Collaboration Plan Original Augusta Camp 2025 merchandise will be given away to guests staying at four hotels in the city and participating in Augusta Camp 2025! Each hotel will have a special plan to welcome you. [Eligible Stay Dates] August 29th (Friday) – September 7th (Sunday) *Eligible dates vary by hotel. [Participating Hotels] Westin Yokohama / New Otani Inn Yokohama Premium / Far East Village Hotel Yokohama / Mitsui Garden Hotel Yokohama Minatomirai Premier [Collaboration Details] All hotels will receive one free cutlery set featuring the Augusta Camp 2025 logo per person. Various plans are also available, including special drinks at each hotel. *Please see the website for details. [Special site] https://www.office-augusta.com/ac2025/2025/08/16/yokohama_hotel_collabo/
https://prcdn.freetls.fastly.net/release_image/13670/1718/13670-1718-02431bca78ae2c2c61f614a9ff17c6ef-1890×2363.png 9. Augusta Camp 2025 × YOKOHAMA “Let’s Walk Yokohama” Campaign Special Site For information on participating stores and menu items for the sticker giveaway campaign, please see the “Augusta Camp 2025 × Detailed information on the YOKOHAMA “Let’s Walk Yokohama” Campaign will be provided on a special page on the Yokohama Tourism Information website. [Special site]
https://www.welcome.city.yokohama.jp/blog/detail.php?blog_id=366

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