[Thanks to you for your support, we’re celebrating our 20th
anniversary] The series has sold over 9 million copies! We’re now accepting entries for our “Adult Coloring Contest” and offering a gift to all entrants at bookstores nationwide!
Kawade Shobo Shinsha Press release: September 3, 2025 To Members of the Press [Celebrating our 20th anniversary] The series has sold over 9 million copies! We’re now accepting entries for our “Adult Coloring Contest” and offering a gift to all entrants at bookstores nationwide!
https://prcdn.freetls.fastly.net/release_image/12754/1019/12754-1019-63ab523dbadfd3d921a4511bb40badea-1698×920.jpg
Representative Director: Masaru Onodera), is celebrating its 20th anniversary and has sold over 9 million copies. To show our
appreciation, we will be holding the “Adult Coloring Book Thanksgiving Fair” at bookstores nationwide. In addition, starting today, we are accepting submissions for the “20th Annual Adult Coloring Book Contest” (sponsored by the Adult Coloring Book Club). The application period is from Monday, September 1, 2025 to Monday, December 1, 2025. ■What is an adult coloring book? Adult coloring books have recently gained attention for their effectiveness in relaxing the mind and body, preventing dementia, and relieving stress. They are loved by people of all ages and around the world. Kawade Shobo Shinsha’s “Adult Coloring Book” series has been a huge hit for 20 years, with over 9 million copies sold. These books come with pre-drawn line drawings, model artwork, and coloring instructions, so even those who aren’t good at drawing can create high-quality works of art.
https://prcdn.freetls.fastly.net/release_image/12754/1019/12754-1019-d2198a49da4187de3c7a8e36daf11cd4-3900×2665.jpg ■ Submissions for the 20th “Adult Coloring Contest” are now open, with a one-time special prize! The submission period for the 20th Adult Coloring Contest is from Monday, September 1, 2025 to Monday, December 1, 2025. The judging criteria are “how much fun the participants had coloring.” This year, to commemorate the 20th anniversary, a special prize will be awarded. The special prize will be awarded to the work that resonates most with the editor-in-chief of “Otona no Nurie.” Regardless of the number of times the participant has participated or their skill level, the editor-in-chief of “Otona no Nurie” will select the work he or she considers to be the best. The winning, selected, and special prize-winning works will be announced in late February 2026 on the Yomiuri Shimbun and “Otona no Nurie Club” website. An exhibition of all winning works will also be held in Tokyo and Kansai.
https://prcdn.freetls.fastly.net/release_image/12754/1019/12754-1019-eeb8e7d4d4d599008fa3e0f9ea0a2d87-699×392.jpg “18th Adult Coloring Contest” Exhibition, Yomiuri TV From the evening news on March 16, 2024 Tokyo Exhibition: March 14 (Sat) – 22 (Sun), 2026, Yomiuri Gallery, Otemachi Kansai Exhibition: April 4th (Sat) – 12th (Sun), 2026, Nishinomiya City Kitaguchi Gallery, Hyogo For more information, please visit the Adult Coloring Club website.
https://www.otonano-nurie.com/contest.html ■A huge “Adult Coloring Book” Thanksgiving Fair will be held at approximately 1,500 stores nationwide!
https://prcdn.freetls.fastly.net/release_image/12754/1019/12754-1019-b25f714defd9844b1738d1775637f1bb-3900×1415.jpg To express our gratitude, we will be holding the “Adult Coloring Book Thanksgiving Fair” at bookstores nationwide. All applicants who purchase three eligible “Adult Coloring Book” books will receive an original “Kuma Kuni no Kuma Coloring Book” pouch.
https://prcdn.freetls.fastly.net/release_image/12754/1019/12754-1019-990ec8b0adabd27b6187f4e18d413151-3900×2794.jpg “Kuma Kuni no Kuma Coloring Book” original pouch *Colored pencils not included And as a double chance, you’ll be entered into a drawing to win some amazing prizes. For application methods and participating stores, please check the special website below.
https://web.kawade.co.jp/bungei/137869/
https://prcdn.freetls.fastly.net/release_image/12754/1019/12754-1019-ede7ba4debc62cd5e83e5d08d0f3aede-933×262.jpg Please keep an eye on Kawade’s adult coloring book and adult coloring contest! 【Related Information】 ●What are “adult coloring books”? https://www.otonano-nurie.com/about.html ●Explanations for each art material! “Adult Coloring Book” Coloring Lesson
https://www.otonano-nurie.com/lecture/index.html ●Winning and selected works from the 19th Adult Coloring Contest *You can also see past winning works! https://www.otonano-nurie.com/gallery-current/index.php ●Kawade Shobo Shinsha’s “Adult Coloring Book” lineup
https://www.kawade.co.jp/np/special/8155625574 ●The Adult Coloring Contest is run by the “Adult Coloring Club.” Organized by Kawade Shobo Shinsha Co-organized by The Yomiuri Shimbun Sponsored by Sakura Color Products, Hokuetsu Corporation, U-CAN, BS11 Supported by Japan Booksellers Association https://www.otonano-nurie.com/ For more information about this release