[FELISSIMO Corporation] Find your favorite Miffy at the port of Yokohama this fall. “Yokohama Marine Tower x Dick Bruna TABLE in YOKOHAMA Bay Area” will be held from Saturday, September 13th!
FELISSIMO Co., Ltd. Press release: September 8, 2025 To Members of the Press This fall, find your favorite Miffy at the port of Yokohama. “Yokohama Marine Tower x Dick Bruna TABLE in YOKOHAMA Bay Area” will be held from Saturday, September 13th! ~ Embark on an exciting treasure hunt ~ A tour event that brings together a variety of Yokohama experiences, including sightseeing, accommodation, gourmet food, museums, and shopping in the Yokohama Bay Area, including Yokohama Marine Tower, to bring a smile to everyone’s face. Why not find your favorite Miffy while strolling around the Yokohama Bay Area? Felissimo will be hosting the “Yokohama Marine Tower x Dick Bruna TABLE in YOKOHAMA Bay Area,” a treasure hunt-like event set in Yokohama from Saturday, September 13, 2025, to Tuesday, November 4, 2025. This special two-month event will center around Yokohama’s iconic Yokohama Marine Tower and Dick Bruna TABLE, a restaurant where you can enjoy wine and food accompanied by Dick Bruna’s illustrations. Hotels, sightseeing boats, and other Bay Area facilities will be immersed in Dick Bruna’s gentle worldview. Additionally, the event will be held in collaboration with the “Miffy 70th Anniversary Exhibition” (sponsored by Felissimo) at the Sogo Museum of Art in the Sogo Yokohama department store. A total of five facilities connected by the cruise will come together to liven up the entire city. When you open the hotel door, when you look out at the ocean from the cruise terminal, when you look down from the observation deck… Miffy, blending into the Yokohama scenery, is waiting for you to discover her.
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https://prcdn.freetls.fastly.net/release_image/12759/4034/12759-4034-43618ac3d0670aed497aa6382a887909-2792×2561.jpg (1) Dick Bruna Table Yokohama (2) Yokohama Marine Tower (3) Hotel New Grand (4) Y Cruise Co., Ltd. Seabus Yokohama Station East Exit (inside Bay Quarter) and Yamashita Park Bus Stop *The “(5) Sogo Museum of Art” in the Sogo Yokohama department store will host the “Miffy 70th Anniversary Exhibition.” *Business hours vary by facility. *Details about the content at each facility will be announced by the respective facility or store in due course. *Facilities are subject to change. ◆About the Attractions Yokohama Marine Tower 1F “Information Desk” Upon entering Yokohama Marine Tower, you’ll be greeted by Miffy designs at the information desk.
https://prcdn.freetls.fastly.net/release_image/12759/4034/12759-4034-4270ead7bb4fc736e8a3a7222745fd6d-346×408.jpg *Image is for illustrative purposes only. Menehune Collection Yokohama Marine Tower Store, 1st floor, Yokohama Marine Tower A new food and drink menu will be available for this event.
https://prcdn.freetls.fastly.net/release_image/12759/4034/12759-4034-0281eeb82515d1a637906dd78f4fa038-917×1109.jpg Exterior of “Menehune Collection Yokohama Marine Tower Store” Yokohama Marine Tower, 2nd Floor, Marine Tower Shop Area The Marine Tower Shop on the 2nd floor will also be selling original event merchandise. On the same floor, there will also be a photo panel featuring the event, where you can take photos, and an exhibition of Miffy-related picture books. There will also be a white drawing panel for children to enjoy.
https://prcdn.freetls.fastly.net/release_image/12759/4034/12759-4034-adda8660d3d41ae2f89311af24553c65-655×355.jpg Left: Event photo panel design, Right: Exterior of the “Marine Tower Shop”
https://prcdn.freetls.fastly.net/release_image/12759/4034/12759-4034-c37feed2a89068abc101dabb75644510-644×245.jpg Left: Photo panel design for the event that will also appear on the wall. Right: Miffy design that will appear on the signage (*All images are for illustrative purposes only.) Yokohama Marine Tower: Photo Spot on the 4th Floor Rooftop, Visible from the 29th Floor Observation Floor A photo spot will be set up on the 4th floor rooftop where you can see the Miffy design from the floor window on the 29th floor observation floor, which is 91 meters high. This is a special feature that can only be seen by those who have ascended to the observation floor.
https://prcdn.freetls.fastly.net/release_image/12759/4034/12759-4034-19fd7523d988fe20ea6bb1b8c789a276-810×631.jpg *Image is for illustrative purposes only. ・Yokohama Marine Tower Official Website Event Information >> https://feli.jp/s/pr2509082/2/ (Dick Bruna Table Yokohama) Collaboration Goods on Sale In addition to a cafe space displaying Dick Bruna’s picture books, there’s also a chic space where you can immerse yourself in Black Bear’s work. Each area is separated by a curtain, allowing you to enjoy Dick Bruna’s different worldviews depending on where you spend your time. Enjoy eating and drinking with the event’s placemats, the interior decorations, and shopping for limited-edition items. Website Information >> https://dickbrunatable.com/
https://prcdn.freetls.fastly.net/release_image/12759/4034/12759-4034-022092ce9c73624a2ad71d20531f5d97-1308×882.jpg Dick Bruna Table Yokohama Pop-Up Shop A limited-time pop-up shop will be open for 10 days starting at 11:00 AM on Friday, October 17th in the waiting area “SOUTH COURT” in front of the store at JR Yokohama Station. Original merchandise for this event will be on sale and photo panels will be set up. Event period/October 17th (Friday) to October 26th (Sunday) Business hours/11:00 – 20:00 *Until 18:00 on the last day, the 26th (Sun) Location: South Court, waiting area, Ecute Edition Yokohama, JR East Yokohama Station, 2-16-1 Takashima, Nishi-ku, Yokohama City Access: Inside the South and Central South ticket gates of JR Yokohama Station TEL: 045-620-0708 ◆About original event merchandise All merchandise will be sold at Yokohama Marine Tower and Dick Bruna Table Yokohama. 【NEW】Yokohama Marine Tower x Dick Bruna TABLE Collaboration Acrylic Logo Keychain ¥1,100 (tax included) per piece
https://prcdn.freetls.fastly.net/release_image/12759/4034/12759-4034-0340aa62eef05234441cd8717b9a6086-1713×2700.jpg Acrylic keychains featuring the event logo are now available. They come with a removable letter logo charm. Attach them to your bag, pouch, or other items and enjoy the Yokohama Bay Area together. 【NEW】Yokohama Marine Tower x Dick Bruna TABLE Acrylic Stand (Tower and Penguin) ¥1,320 (tax included) per piece
https://prcdn.freetls.fastly.net/release_image/12759/4034/12759-4034-b93b77a3bb9675e05a267e1f9c99bc87-2467×1400.jpg This acrylic stand features the tower logo and a penguin. You can enjoy either motif by switching it from left to right. Display it on your desk with your favorite acrylic stand, or take a photo with the Marine Tower for a keepsake. 【NEW】Yokohama Marine Tower x Dick Bruna TABLE Bottled Bolo 1 piece ¥800 (tax included)
https://prcdn.freetls.fastly.net/release_image/12759/4034/12759-4034-29acc133efb146264bbf64d947f9b39c-3397×1400.jpg These boro cookies come in a cute, round case. If you look closely, you’ll see designs featuring Miffy and illustrations from this event. They’re so cute you’ll want to line them up. (Note: Sales may begin after late September.) 【NEW】Yokohama Marine Tower x Dick Bruna TABLE Candy Candy (Milk Tea Flavor) ¥1,400 (tax included) per can Image
URL: https://prcdn.freetls.fastly.net/release_image/12759/4034/12759-4034-e689ea95bb81aa15e59672b227ed5272-2104×2418.jpg ※Image is for illustrative purposes only. The can is packed with these dense, cottony treats, so densely packed that you can’t eat them all in one sitting. Enjoy them as they are, or let them melt in your mouth with iced coffee. They also work as a versatile sweet condiment, spreading them on buttered toast, sprinkling them on vanilla ice cream, or tossing them in freshly made popcorn to make a sauce. (Sales may begin after late September.) 【NEW】Yokohama Marine Tower x Dick Bruna TABLE Sugar (6 pieces) ¥1,200 (tax included)
https://prcdn.freetls.fastly.net/release_image/12759/4034/12759-4034-0fb3062955fc254faebeeded634e9137-979×278.jpg *Images are for illustrative purposes only. This event version of Miffy Sugar will be available, dressed in colorful clothes. (*Sales may begin from late September.) 【NEW】Yokohama Marine Tower x Dick Bruna TABLE Collaboration Tote Bag M ¥4,070 (tax included) per piece 【NEW】Yokohama Marine Tower x Dick Bruna TABLE Collaboration Tote Bag, Small ¥3,520 (tax included) per bag
https://prcdn.freetls.fastly.net/release_image/12759/4034/12759-4034-940afd92b147ef77347551e03608eb89-2973×1400.jpg *Image is for illustrative purposes only. Dick Bruna TABLE The Marine Tower logo has been printed on this popular canvas tote bag. It comes in two sizes: M (approx. 30cm long, 40cm wide, 14cm deep) and S (approx. 24cm long, 34cm wide, 14cm deep). Both have a zippered interior pocket and a snap closure, making them functional and easy to use. (Note: Sales may begin from late September.) ◆Event Schedule for Each Facility/Spot Hotel New Grand: Limited to 3 rooms per day – Stay with Miffy Room Plan This limited-time accommodation plan allows you to stay in a heartwarming room decorated with carefully selected Miffy-designed items. An original amenity drawstring bag and a mini bag for strolls are included. A plan with room service dinner is also available. Enjoy a wonderful holiday, drifting off to a comfortable sleep while gazing at the glittering night view of Yokohama. (For reservations and details, please visit the facility’s website.) Information Website >>
https://www.hotel-newgrand.co.jp/pickup/stay.html
https://prcdn.freetls.fastly.net/release_image/12759/4034/12759-4034-4ec37e85c191f05afde84c3945cb1479-3900×2600.jpg *Image is for illustrative purposes only. Seabass Collaboration Project Posters will be displayed at the Yokohama Station East Exit (Bay Quarter) boarding point, and original design boarding tickets with postcards will be on sale at both the Yokohama Station East Exit (Bay Quarter) boarding point and the Yamashita Park boarding point. The service is scheduled to start from late September. Guide website＞＞ https://yokohama-cruising.jp
https://prcdn.freetls.fastly.net/release_image/12759/4034/12759-4034-86f9e30127be42338cbcc9a5bbd665ec-3900×1243.jpg *The image on the right is for illustrative purposes only. SOGO Museum of Art’s 70th Anniversary Miffy Exhibition Miffy (the bunny), born in 1955 by Dutch picture book author and graphic designer Dick Bruna, will celebrate her 70th anniversary in 2025. To commemorate this occasion, the “70th Anniversary Exhibition” will be held. The “Miffy Exhibition” will be held at the Sogo Museum of Art from Saturday, September 13, 2025 to Tuesday, November 4, 2025. Miffy Exhibition Official Website >> https://miffy70.exhibit.jp/
https://prcdn.freetls.fastly.net/release_image/12759/4034/12759-4034-88feaaf699cdb32d24b3d3ac7035304b-3900×3873.jpg At the Miffy Exhibition, Felissimo will be selling original
merchandise and running a special campaign that can only be purchased here. Design paper set 1 set ¥1,650 (tax included)
https://prcdn.freetls.fastly.net/release_image/12759/4034/12759-4034-f8412f26b2fff4e13a73bae682b3fee7-2100×1400.jpg A set of large sized design papers. Each picture book is designed with a pattern of impressive scenes and motifs. Another point is that it is B4 size and highly versatile. Set of 5 designs, 10 pieces each. In addition to wrapping, it can be used for a variety of purposes such as book covers, paper sheets, etc. Follow card set 1 set ¥700 (tax included)
https://prcdn.freetls.fastly.net/release_image/12759/4034/12759-4034-c0be0c779c6e0ee4f2bfdabf8e07f6f6-2092×1400.jpg Photo left: Set A (Dream/Sea) Set B (Dream/Joshua-sama) Photo right: Miffy floating in the light source when looking through the hole A mysterious card where when you look into the light source through the round window at the end, Miffy’s face appears all around the light. The card itself features an illustration with a picture book theme. The countless sparkling Miffy figures add color to the night view. A set of 2 each (*The Miffy design visible through the hole is the same for all). Exhibition special project “Let’s all give! Birthday card campaign to celebrate Miffy” If you draw a message or illustration for Miffy using the special postcard that comes with the leaflet you can get at the exhibition venue and mail it, you will receive a “Miffy Premium Thank You Card” at a later date. The birthday cards received will be posted on a special website. Let’s all give! Special site for birthday card campaign celebrating Miffy >>
https://feli.jp/s/pr2509082/1/
https://prcdn.freetls.fastly.net/release_image/12759/4034/12759-4034-490c3ca078c7f17dcaac8065a666d885-931×408.jpg ◆“Yokohama Marine Tower × Dick Bruna TABLE in YOKOHAMA Bay Area” event overview “Dick Bruna Table Yokohama”, supervised by Felissimo, is the centerpiece of this excursion event that creates “liveliness” and “smiles” in the Yokohama Bay Area. In addition to collaborations with Yokohama’s symbol “Yokohama Marine Tower,” dining facilities, hotels, transportation facilities, and museums, there will also be spots where designs based on Miffy’s face (eyes and mouth) will appear. The Bay Area will be enveloped in the worldview of Dick Bruna.
・Period/Saturday, September 13, 2025 to Tuesday, November 4, 2025 ・Sponsor: Felissimo ・Sponsor: Bluena Club ―About Dick Bruna TABLE [Dick Bruna Table]― dick bruna Table was born as a restaurant where you can enjoy wine, food, and conversation with Dick Bruna’s illustrations. This is the world’s first wine bar and cafe restaurant that carries the name of Dick Bruna and serves authentic alcoholic beverages. The Kobe store opened in July 2020, and the Yokohama store opened in March 2021. The permanent dining space in the store includes a cafe space with picture books by Dick Bruna on display, as well as a chic space where you can immerse yourself in Black Bear’s works, inviting you to the colorful world of Dick Bruna. Dick Bruna TABLE YOKOHAMA [Dick Bruna Table Yokohama] 〒220-0011 2-16-1 Takashima, Nishi-ku, Yokohama JR East Yokohama Station Ecute Edition Yokohama Access: Inside JR Yokohama Station South Ticket Gate and Central South Ticket Gate *If you are using our store from outside the ticket gate, please purchase a train ticket that includes JR East Yokohama Station or an admission ticket (150 yen) before entering. Business hours: 11:00 – 23:00 (LO 22:00) *Business hours are subject to change. Please see our website for details. 定休日：なし ・WEB＞＞ https://dickbrunatable.com/ ・LINE＞＞ https://lin.ee/RjdR9Boo ・Instagram＞＞
https://www.instagram.com/dickbrunatable *Dick Bruna TABLE Yokohama is supervised by Felissimo and operated by group company Antenna.
https://prcdn.freetls.fastly.net/release_image/12759/4034/12759-4034-c5735e421473bf5d0e9ec61c39b9f62b-970×92.jpg ◆FELISSIMO: Happiness that brings happiness together:Founded in May 1965. We are a direct marketing company that sells our own products, such as fashion and miscellaneous goods, through our own media such as catalogs and the web. We are also promoting projects that collaborate with each region, such as the operation of Kobe Port Tower, and are promoting initiatives that contribute to regional revitalization. Everyone can become a creator and giver of happiness. Anyone can become a recipient of happiness. Aiming for such a society, we are conducting business activities that aim to simultaneously realize “business efficiency, originality, and sociality” with the core value of “happiness that brings happiness together.” ― Company Profile ― Company name: Felissimo Co., Ltd. Head office location: 7-1
Shinminato-cho, Chuo-ku, Kobe 650-0041 Representative: Kazuhiko Yazaki, Representative Director and President Stock code: TSE Standard 3396 Founded: May 1965 Business details: Direct marketing business that sells in-house developed products to consumers nationwide through catalogs and websites ◆Website＞＞ https://feli.jp/s/pr240301/1/ ◆What is “Felissimo regular service”?・楽しみ方＞＞ https://feli.jp/s/pr240301/2/ ◆X＞＞ https://twitter.com/FELISSIMO_SANTA ◆Instagram＞＞
https://www.instagram.com/felissimo_official/ ◆Felissimo’s social activities＞＞ https://feli.jp/s/pr240301/4/ ◆Fund activities aimed at creating a happy society with everyone＞＞ https://feli.jp/s/pr240301/5/