[Wunderbar Inc.] Hiring Yosuke Asari increases CTR by up to 2.5 times. Successful B2B Talent Recruitment Strategies
Wunderbar Co., Ltd. Press release: September 9, 2025 To Members of the Press Hiring Yosuke Asari has increased CTR by up to 2.5 times. Successful B2B Talent Recruitment Strategies IP Utilization Platform “Skettt” Releases Case Study Interview with Glocalnet Co., Ltd.
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(Headquarters: Shibuya-ku, Tokyo; CEO: Yoshito Nagao), has published an interview about the implementation case of Glocalnet Inc. (Headquarters: Meguro-ku, Tokyo; CEO: Fumikazu Kakida). Glocalnet Co., Ltd. is a company that provides Japanese-made VPNs and sells cloud WiFi. To solve the challenge of building familiarity and trust in B2B products, they hired Yosuke Asari, and have seen banner CTRs increase by up to 2.5 times. In this interview, we asked in detail about the background behind the company’s hiring of Asari and the effects it has had. Read the interview here Purpose / Challenge • Gaining corporate recognition and trust with the aim of improving the reliability of products Reason for appointment • Trustworthy and approachable for both corporate and individual products Introduction effects • Banner CTR increased by up to 2.5x • LP CVR increased by approximately 1.5 times • Acquired approximately twice as many listings at trade shows • Strengthening internal branding Examples of “Skettt” Usage Yosuke Asari’s materials are used in a variety of initiatives, both offline and online, including websites, landing pages, top banners for owned media, advertising banners, product sales materials, exhibition designs, and video ads.
https://prcdn.freetls.fastly.net/release_image/82736/187/82736-187-d362e2df28ab22beae43292c741623a1-2876×1342.png LP
https://prcdn.freetls.fastly.net/release_image/82736/187/82736-187-f9ab4ecbf3981cc2379e50e565464d3b-1080×1921.png Advertising banner
https://prcdn.freetls.fastly.net/release_image/82736/187/82736-187-da6834968970b53068c9818cf58fd635-2667×1500.png Cover page for corporate sales materials
https://prcdn.freetls.fastly.net/release_image/82736/187/82736-187-467e9e2b508be6f1e0a72145ef9cc1d9-3900×2925.jpg Exhibition 1.
https://prcdn.freetls.fastly.net/release_image/82736/187/82736-187-415b9c08e0d6f2d7b6a4ea9f9d78b6c3-3900×2925.jpg Exhibition 2. ▼Video advertisement
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https://www.youtube.com/watch?v=dQyGEZCptDM Learn more about Skettt here From Mr. Kakida, Representative Director of GlocalNet Co., Ltd.
https://prcdn.freetls.fastly.net/release_image/82736/187/82736-187-732c840ffb2d7ba979bbab593ab7167c-1046×708.png By hiring Yosuke Asari through Skettt, we were able to significantly improve our product awareness and ensure its credibility, which were previously challenges in selling our products. For corporate products, after hiring Asari, the CVR increased by approximately 1.5 times, and the CTR of owned media banners increased by up to 2.5 times. Asari’s presence has increased interest in our company and products, building trust and a sense of security, which has led to an increase in contract acquisition. From Watanabe, Account Planner, Wunderbar Inc.
https://prcdn.freetls.fastly.net/release_image/82736/187/82736-187-b166115d1f98e4f1cd2cc201dcbc67ed-3900×2603.jpg From the beginning of Skettt’s implementation, GlocalNet had been considering long-term use. Starting with the use of the IP for a limited business, we began supporting its use across the entire corporation in the second year. From digital advertising to sales materials, flyers, exhibition booth designs, and video advertising, they have been gradually expanding their scope of use while first increasing their current numbers, steadily increasing the number of touchpoints between users and Asari Yosuke, which is an ideal way to use the materials to improve the company’s branding and awareness. In the future, we will continue to work hard to support a wider range of uses, such as interviews and commercials, in addition to using the materials. What is Skettt? It helps companies increase their brand awareness through marketing support centered on IP utilization. “Skettt” is an IP utilization platform operated by Wunderbar. Image
URL: https://prcdn.freetls.fastly.net/release_image/82736/187/82736-187-9a9707883c17be85fae3933ecef77cca-2925×1896.jpg How “Skett” works We specialize in increasing awareness and sales for regional and growing companies, providing comprehensive marketing support centered on IP utilization, including subscription-based promotional materials featuring famous talent. Leveraging our strengths, such as an overwhelming number of talents, flexible regulations, and comprehensive support for IP utilization, we propose IP utilization that is optimal for solving each company’s challenges. 1. Number of Talent We partner with over 150 talent agencies and have access to over 5,000 talents. 2. Flexible Regulations Credit is not required. We can also discuss material composition, short-term trial testing, social media posting, tie-up videos, and ambassador contracts. 3. Comprehensive Support for IP Utilization Our team of IP experts, who have handled over 10,000 consultations to date, will accompany you and provide consistent marketing support, from planning and strategy development to providing materials, implementing measures, and verifying effectiveness.
https://prcdn.freetls.fastly.net/release_image/82736/187/82736-187-059cb3138ecd9c05deba40e094d002f0-1920×1097.jpg We go beyond simply providing materials and support the strategic use of IP in the medium to long term, aiming to solve fundamental, rather than temporary, challenges for companies in gaining brand recognition and expanding sales. Furthermore, by building a system that maximizes the effectiveness of IP utilization through “Skettt,” we will contribute to the growth of the IP industry. Company profile GlocalNet Co., Ltd.
https://prcdn.freetls.fastly.net/release_image/82736/187/82736-187-d38847329dafd3e6a0ccd9dd8710e59b-1200×800.png Headquarters: BIOPHILIA PLACE JIYUGAOKA 3F, 2-17-6 Jiyugaoka, Meguro-ku, Tokyo Representative: Representative Director Fumikazu Kakida Company URL: https://glocalnet.jp/cloud/ TEL: 03-4405-9869 Wunderbar Co., Ltd.
https://prcdn.freetls.fastly.net/release_image/82736/187/82736-187-5d05a1c84b5f176ef3d1b4085572ed74-1200×800.png Head office: 10th floor, Spark SHIBUYA, 3-5 Udagawa-cho, Shibuya-ku, Tokyo Representative: Representative Director Yoshito Nagao Company URL: https://wunderbar.co.jp/ TEL: 03-6824-0597
