A remarkable achievement just four months after joining the company! FMX New Employee Wins Sponsor’s Award in Sales Promotion Competition
FIELD MANAGEMENT EXPAND Co., Ltd. Press release: September 26, 2025 To Members of the Press A remarkable achievement just four months after joining the company! FMX New Employee Wins Sponsor’s Award in Sales Promotion Competition FIELD MANAGEMENT EXPAND Inc. (Headquarters: Shibuya-ku, Tokyo; President and CEO: Hiroyuki Yasuda; hereinafter “FMX”) announced that a new employee from the creative department won the sponsor’s award in the 17th annual sales promotion competition. Miho Mori, Kento Inage, and Masamitsu Fujino received the Sponsoring Company Award (Sponsor: Fujifilm Imaging Systems Co., Ltd.). This competition received 5,195 applications from across the country, and the Sponsoring Company Award is a special award selected not by judges but by the companies that submitted the challenges, based on their own criteria, including compatibility with the brand or product and feasibility.
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https://prcdn.freetls.fastly.net/release_image/71878/12/71878-12-82278f3b795124e0471d4c6c4df57c86-1024×726.jpg ■ Initiatives and evaluation The three employees learned about the competition during their new employee training and formed a team just a month and a half after being assigned to the company. At first, they struggled to agree on a plan, but by sharing ideas and analyzing the purpose of the assignment and the value of New Year’s cards, they were able to create a simple yet emotionally resonant proposal. This year’s winning entry, “I Chose This Sticker,” focuses on the emotional value of adding a little extra effort to a New Year’s card with a photo. Through the simple action of sticking a sticker, the sender’s feelings are naturally conveyed, creating a valuable experience. From supporting companies • “The ability to narrow down your target audience and convey your thoughts is excellent.” • “An idea that enhances the value of sending physical items, something not found on social media.” We were highly praised for our combination of practicality and emotional value.
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https://prcdn.freetls.fastly.net/release_image/71878/12/71878-12-c2f210d63b998ddee11f1a07631058bc-800×566.jpg ■Winner’s Comments and Future Plans This award is a remarkable achievement, coming just four months after joining the company. Reflecting on the challenge, the three said, “We realized that a simple, easy-to-understand plan communicates better than a complex idea,” “We learned a lot through our first practical planning experience,” and “We want to hone our skills even more and try again next year.” FMX values creating an environment where each and every member, including junior members, can unleash their creativity. Encouraged by this award, we will continue to hone our new ideas. ■About the Sales Promotion Competition The Sendenkaigi Sales Promotion Competition is a competition that invites proposal-style ideas for solutions to promotional challenges posed by supporting companies for their products and services. Based on the understanding that “sales promotion = communication that moves people,” the competition has been uncovering innovative ideas that solve practical problems, move people, and lead to sales since its inception in 2010. Top creators judge the competitions, and they prioritize highly creative ideas that fit the challenges and are likely to produce results, rather than design or appearance. ▶ Sales Promotion Competition Official Website ▶ List of Winning Entries from the 17th Sales Promotion Competition ■Company profile Company name: FIELD MANAGEMENT EXPAND (FMX) Co., Ltd. Location: 150-0001 Cosmos Aoyama B1, 5-53-67 Jingumae, Shibuya-ku, Tokyo Representative: Hiroyuki Yasuda, Representative Director and President Main phone number: 03-5468-5355 Founded: January 4, 2021 Number of employees: Approximately 280 people
URL:https://group-fm.com/
https://prcdn.freetls.fastly.net/release_image/71878/12/71878-12-66f33e7be85981a4f00e6d61034f511f-2481×1076.png FIELD MANAGEMENT EXPAND (FMX) is a group of professionals who contribute to the business growth of our clients, with a creative focus. In three service areas: consulting, agency, and events & conferences, professionals with diverse expertise accompany clients to agilely provide optimal teams and solutions. Guided by our philosophy of “creating beyond imagination,” we offer a wide range of services, from consulting in the customer experience (CX) field, such as sales and marketing, to planning and production in the communications field, and running events and conferences.
