Celebrating the release of Johnson(R) Body Care VC Aroma Milk! ~Love yourself even more. A “full-body beauty pack” will make you feel excited~ Super Tokimeki (Heart) Advertising Department x Johnson(R) Body Care collaboration campaign starts on October 1st!
Kenvue Press release: October 1, 2025 To Members of the Press Celebrating the release of Johnson(R) Body Care VC Aroma Milk! ~Love yourself even more. Get excited with a “Full Body Beauty Pack” ~ Super Tokimeki (Heart) Advertising Department x Johnson(R) Body Care Collaboration Campaign Starts October 1st! Kenvue, the developer of the globally beloved body care brand “Johnson(R) Body Care,” has announced a collaboration with “Johnson(R) Body Care” To commemorate the release of “VC Aroma Milk,” we will be collaborating with the idol group “Chotokimeki (Heart) Promotion Department,” which is popular mainly among Gen Z, to run the “Chotokimeki (Heart) Promotion Department x Johnson(R) Body Care Collaboration Social Media Campaign – Get excited about the ‘Full Body Beauty Pack'” from Wednesday, October 1, 2025 to Sunday, November 30, 2025 at 11:59 PM. ●Campaign URL: https://www.johnsons.jp/campaign/sns-pr-event-2025
https://prcdn.freetls.fastly.net/release_image/121730/60/121730-60-c0db6b054f4f082caa99748e14b59da6-287×382.jpg As part of this campaign, a special web commercial filmed at Tokinosen House, where members of the “Super Tokimeki (Heart) Promotion Department” live together, will be released on Johnson(R) Body Care Official X (formerly Twitter) and official YouTube.
https://prcdn.freetls.fastly.net/release_image/121730/60/121730-60-03f58ff5da5b2c11fb699f19b25de849-547×308.jpg ■Title: A Night at Tokinosen House ~Excitement is in Everyday Life~ ■Starring: Super Tokimeki (Heart) Promotion Department ■Song: Super Tokimeki (Heart) Promotion Department / Super Strong ■Period: Released from Wednesday, October 1, 2025 ■URL: https://youtu.be/UFgikWWuX14 This commercial tells the story of the six members of the Cho Tokimeki (Heart) Promotion Department, who, through their “daily routine,” cherish their daily efforts and their feelings about their 10th anniversary, and are inspired to keep working hard tomorrow. This message, conveyed by the Super Heart Promotion Department, which has been working hard for 10 years, is embodied in Johnson(R) Body Care’s desire to “be there for everyone’s hard work every day.” Dressed in relaxing wear, the members apply body cream, enjoy cooking, stretch, and show off their natural, slightly off-mode selves. This is a must-see for fans, offering a relaxing moment you can only experience here. In addition to the web commercial, the following solo content and behind-the-scenes footage will also be distributed sequentially on social media. The following solo content and behind-the-scenes footage will also be distributed sequentially on social media. ●10-Second Challenge! Who is ○○’s favorite Johnson? ? Starting in early October Each member will choose their favorite Johnson(R) and challenge themselves to explain the product’s recommended points in 10 seconds! ●Making of video from mid-October We’re revealing the
behind-the-scenes of the members’ shoot! Enjoy the off-shots full of smiles and their natural expressions that you won’t see in the main video! Johnson(R) Body Care Official X: https://x.com/jbc_jp Johnsons(R) Body Care Official Instagram:
https://www.instagram.com/johnsons_body_care/ Johnsons(R) Body Care Official TikTok: https://www.tiktok.com/@johnsons_body_care
Johnsons(R) Body Care Official YouTube:
https://www.youtube.com/@johnsonsbodycare5125 ■SNS campaign Follow the official Johnson Body Care® account and repost the campaign post for a chance to win a signed Polaroid photo of the members, relaxing bath products, and more. You can also increase your chances of winning by posting a photo of your favorite Johnson Body Care product and your thoughts on it with the hashtag “Johnson Body Care Thrills Me”! Please see the campaign page for details. *Favorite Johnson’s Choice = Your favorite Johnson’s Choice body care product ・Period: Monday, October 1, 2025, 6:00 PM – Sunday, November 30, 2025 23:59 ・Campaign details URL: https://www.johnsons.jp/campaign/sns-pr-event-2025
https://prcdn.freetls.fastly.net/release_image/121730/60/121730-60-e9c1fd8cb1442302f54830fdd961ff4f-1544×1017.png ■About the new product “Johnson(R) Body Care VC Aroma Milk”
“Johnson(R) Body Care VC Aroma Milk” is the brand’s first body milk formulated with high-concentration*1 sustained-release vitamin C*2. With its citrus and fruity scent, this product will transform your daily body care into a soothing and refreshing experience. Formulated with moisturizing ingredients and peach extract*3, it will help you achieve “hydrated skin*4” that glows from within. *1 Compared to “Extra Care Aroma Lotion” 2 Ascorbyl Glucoside3 Peach Fruit Extract (skin conditioning ingredient) penetrates deep into the stratum corneum *4 For moist, radiant, and radiant skin
https://prcdn.freetls.fastly.net/release_image/121730/60/121730-60-0616e7dd7c0f952341b0775b7c2ed035-874×685.png [New Product] Johnson(R) Body Care VC Aroma Milk (Left: 200mL / Right: 500mL) ■About Johnson(R) Body Care This body care brand leaves skin feeling moisturized and smooth while enveloping you in a delightful fragrance with its “uplifting! fragrant! highly moisturizing” formula. The large pump-style size is also popular, making it a generous item for daily moisturizing care. With the addition of new products, there are now six varieties to choose from, each tailored to your needs. By using the “Full Body Beauty Pack” body care, you can achieve the skin you desire. Johnson(R) Body Care, a top brand loved worldwide, will guide you to the skin you’ll long for—skin you’ll want to touch. (Allergy tested. *This does not guarantee that allergies will not occur in all people.) Johnson(R) Body Care Official Website
https://www.johnsons.jp/ ＿＿＿＿＿＿＿＿＿＿＿＿＿＿＿ ■About Kenvue Kenvue is the world’s largest pure-play consumer business by sales. Our iconic brands, including Aveeno®, BAND-AID®, Johnson’s®, Listerine®, Neutrogena®, and Tylenol®, are built on more than 100 years of history, backed by science, and trusted by healthcare professionals worldwide. At Kenvue, we believe in the amazing power of everyday care. We work hard every day to put that power in the hands of our consumers and become an indispensable part of their lives. Kenvue website https://www.kenvue.com/ja-jp/locations/japan/ ＿＿＿＿＿＿＿＿＿＿＿＿＿＿＿ ■Super Tokimeki (Heart) Promotion Department Profile Super Tokimeki (Heart) Promotion Department: A six-member idol unit consisting of Tsujino Kanami, An Julia, Sakai Nika, Koizumi Haruka, Suda Aiki, and Yoshikawa Hiyori. With consecutive social media hits, including “Super Cute!” in 2024 and “Super Strongest” in 2025, which surpassed 2.3 billion views on TikTok, they are the idol group that is currently attracting the most attention.
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