Announcement! 2025 Children’s Halloween Costume Popularity Ranking: 2nd Place: Pumpkin. 1st Place: XXX? /Ikoyo Family Lab Survey
Act Indy, Inc. Press release: October 9, 2025 To Members of the Press Announced! 2025 Children’s Halloween Costume Popularity Ranking: Pumpkin in Second Place, but Is XXX the Top 1? /IkoYo Family Lab Survey Approximately 40% of costumes are movie, manga, and anime character costumes! Pumpkins are popular among babies and toddlers!
https://prcdn.freetls.fastly.net/release_image/26954/598/26954-598-208e668c524752090b6c6be5007f21d9-2000×1333.jpg
https://prcdn.freetls.fastly.net/release_image/26954/598/26954-598-ea039c054065f24cc60add1cd0b6bbac-1748×1240.png →For rankings 6th and below, please see this survey. The top choice for children’s Halloween costumes in 2025 is “princesses or female protagonist characters” (13.6%). This is followed by “pumpkins” (13.1%) and “ghosts” (12.5%), showing that classic characters and easy-to-wear costumes are popular. Of the top 10 costumes, character costumes accounted for approximately 40% (38.3%). Character costumes are the norm for children’s Halloween costumes. Additionally, 17.0% of households responded that they “haven’t decided yet,” suggesting that some families tend to decide on their costumes at the last minute. When broken down by age, “pumpkins,” which came in second overall, tended to be more popular among babies and toddlers. The mainstream way to prepare costumes is to buy them online or at 100-yen shops. The two most common ways to prepare costumes were “purchasing from an online store” (26.8%) and “purchasing from a 100-yen shop” (26.5%). There were also households that prioritized saving money and originality, such as “remaking or reusing last year’s costumes” (9.5%) and “making them by hand” (15.0%). Read the full survey here: Check out this survey Halloween: Enjoy with the family at home or on the go This survey shows that Halloween in 2025 will be mostly spent at home or on the go, with children dressing up in costumes. There is also a tendency for preparations to polarize between those who take an efficient approach by purchasing items online or at 100-yen shops, and those who enjoy remaking or making things by hand. Furthermore, 70% of families plan to enjoy Christmas with their children, indicating that it has become a familiar event. For more details, please see this survey. We’re also conducting a survey on how people enjoy Halloween. Please see the URL below for more information. Announced! 2025 Halloween Style Ranking: What’s in 2nd Place and 1st Place for Interior Design? Ikoyo Family Lab [Survey Overview] • Survey method: Internet survey • Survey area: Nationwide • Target audience: “Ikoyo” members • Survey period: August 2025 • Number of samples: 347 *Data is rounded to the nearest tenth. Totals may not necessarily add up to 100%. *If you wish to publish or quote the results of this survey in any media, please contact our public relations department
(pr@actindi.net) before publishing and include the credit “Research by Iko-Yo Family Lab” and the URL of the article
(https://iko-yo.net/articles/19153) in the publication or quote. ■What is “Ikoyo”?
https://prcdn.freetls.fastly.net/release_image/26954/598/26954-598-d75773a5210854eecf85d0f09e03b095-933×321.png “IkoYo,” a children’s outing information website launched in December 2008, is used by approximately 80% of parents and features information on over 99,000 facilities nationwide and over 91,000 reviews (as of May 2025). “Iko-yo” service site: https://iko-yo.net/ ■What is “Ikoyo Family Lab”?
https://prcdn.freetls.fastly.net/release_image/26954/598/26954-598-683f536991403566a24c765098ec7ec9-445×253.jpg This is the Co-Creation Parenting Marketing Lab, which conducts weekly surveys through Ikoyo monitor members and publishes the data. We conduct original research and analysis of the interests and trends of the parenting generation, focusing on the childcare, education, and outing markets. We disseminate insights that are useful for planning and promoting services and products. If you’re a company targeting the child-rearing demographic, please feel free to contact us if there’s anything we can do to help. 【Official】Ikoyo Family
Lab (https://iko-yo.net/articles/17249) 【Seasonal Events Ikoyo Family Lab Survey 2025】 ▶Announcement! Top 10 seasonal events and customs in October that kids will
love(https://iko-yo.net/articles/19601) ▶Announced! Top 10 August Seasonal Events & Customs That Kids Will Love
(https://iko-yo.net/articles/18393) ▶︎Announcement! Top 10 July Seasonal Events & Customs That Kids Will Love
(https://iko-yo.net/articles/17883) ▶Announcement! Top 10 June seasonal events and customs that kids will
love(https://iko-yo.net/articles/16855) ▶Announced! Top 10 Father’s Day gifts(https://iko-yo.net/articles/16982) ▶Announced! Top 10 Mother’s Day Gifts! (https://iko-yo.net/articles/16547) ▶Children’s Day Survey: Half of People Didn’t Purchase May Dolls & Carp Streamers (https://iko-yo.net/articles/16512) 【Ikoyo Family Lab Survey 2025: Lifestyles of Child-Raising Families】 ▶Announcement! 2025 Halloween Toppings: What’s the No. 2 and No. 1 Interior Design?
(https://iko-yo.net/articles/19202) ▶Approximately 10% of parents “encourage” the use of AI for independent research projects
Approximately 70% help with half of the project
(https://iko-yo.net/articles/19059) ▶[Children’s Birthday Survey] “Celebrating by going out” is now mainstream, with around 70% of people saying “birthday parties where you invite friends” are in the minority. Birthday perks are also attracting attention
(https://iko-yo.net/articles/18665) ▶Announcement! “2025 Ranking of Ways to Spend Time at Home During the Scorching Hot Summer Holidays” (https://iko-yo.net/articles/18029) ▶︎Announcement! Ranking of popular summer outing spots and amenities for babies
(https://iko-yo.net/articles/17795) ▶70% of people change their outing destinations this summer due to the extreme heat! Announcing the top ranking heatstroke prevention products
(https://iko-yo.net/articles/17731) ▶Moms and dads have spoken! What will you buy in July? 1st place: children’s toys, 2nd place: water toys (https://iko-yo.net/articles/17386) ▶Announcing! Ranking of travel package tour companies used by families with children (https://iko-yo.net/articles/17247) ▶Announcement! Ranking of main credit cards used by families with children
(https://iko-yo.net/articles/17097) ▶Announcing! The Top 10 Ages for Kids to Get Smartphones (https://iko-yo.net/articles/16700) ▶Are you going to the World Expo? Or not? More than half of people plan to visit Kansai (https://iko-yo.net/articles/16029) ▶Signs of an increase in “minpaku” among families with children: Over 90% want to use it again (https://iko-yo.net/articles/15959) ▶Announcement! Top 10 Conveyor-belt Sushi Chains Favorite by Children | No. 1, Hama Sushi (https://iko-yo.net/articles/15677) ▶70% of Parents Regret Lack of Financial Education (https://iko-yo.net/articles/14900) List: Ikoyo Family Lab Survey Data Autumn Kids’ Events 2025
https://prcdn.freetls.fastly.net/release_image/26954/598/26954-598-6da7e1d4e68c878748cd6489d01bd0a2-1200×630.png IkoYo Autumn Kids’ Event Special 2025 Autumn, with its cool, comfortable weather, is the perfect season to enjoy family outings! We’ll introduce information unique to autumn, including outdoor activities, popular fruit-picking spots, autumn foliage viewing spots, gourmet festivals, and other autumn events. If you’re having trouble deciding where to go, check out the popularity rankings! Autumn Kids’ Event Special 2025 (Autumn Kids’ Event Special) https://iko-yo.net/articles/18636 IkoYo Illumination Special 2025
https://prcdn.freetls.fastly.net/release_image/26954/598/26954-598-a21e2b5377338bc1301f8ddd6ad26b2a-665×200.jpg A comprehensive introduction to illumination spots that the whole family can enjoy, including amusement parks and theme parks where you can play while watching the illuminations, indoor illumination facilities that are safe for babies, and free spots that are great for families! Be sure to check out information on the lighting ceremony too! Illuminations & Lighting Ceremonies Special
Feature https://iko-yo.net/topics/illumination Iko-Yo Halloween Event Special 2025
https://prcdn.freetls.fastly.net/release_image/26954/598/26954-598-cdf28d9d9f9b68c5973fbe36702d850a-1200×630.png Halloween in 2025 will be Thursday, October 31st. Various Halloween events are planned to be held across the country, mainly on the weekend leading up to it. In our Halloween special, we’ll introduce a variety of events you can enjoy with your kids, from the latest Halloween parade information to Halloween craft experiences! 2025 Halloween Event Special for Parents and
Children Halloween event for parents and children (https://iko-yo.net/topics/halloween) 当リリースの詳細について Copyright ©
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