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Home » Shinkosha Co., Ltd. SAWARIGAMI wins the “2025 Good Design Award”

Shinkosha Co., Ltd. SAWARIGAMI wins the “2025 Good Design Award”

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[Shinkosha Co., Ltd.] SAWARIGAMI wins the 2025 Good Design Award ​
Shinkosha Co., Ltd. Press Release: October 15, 2025 SAWARIGAMI wins the “2025 Good Design Award” Origami with a new, tactile feel, combining traditional Japanese culture with our unique special printing and processing technique, “Sawarigami.” Shinkosha Co., Ltd. (Headquarters: Kita-ku, Tokyo; President and CEO: Masaru Masaki), a comprehensive planning and printing company, has been awarded the 2025 Good Design Award (sponsored by the Japan Design Promotion Organization). The SAWARIGAMI series is based on the tactile origami paper “SAWARIGAMI,” which has a textured, uneven surface created by a unique special printing technique called “Sawarigami Processing” developed by our experimental brand, the “Printing Processing Laboratory.” Four products are available: the neon-colored “SAWARIGAMI neon,” the gift envelope “SAWARIGAMI iwai,” and the large-format “SAWARIGAMI | Large.” The products are available at the official online store, Amazon, the Tokyo Metropolitan Art Museum, stationery stores, and mass retailers nationwide.
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■Evaluation Comments from the Judges We received the following evaluation comment upon receiving the 2024 Good Design Award: “While traditional origami emphasized visual beauty, ‘SAWARIGAMI’ adds a tactile element, providing an experience that can be enjoyed both visually and tactilely. It has also been made more durable, with the varnish not cracking even when bent. Tactile design can be applied to other products, and I believe it has the potential to create a new trend in the design industry.” While simple, the enjoyable
transformation that occurs when touched is outstanding, and we believe it will have an impact on other genres in the future, demonstrating diverse possibilities. In particular, the uniqueness and excellence of the design, which provides a new experience that simultaneously stimulates the visual and tactile senses, stood out and led to high praise.” ■SAWARIGAMI Product Lineup ・SAWARIGAMI: Origami (Size: 15cm x 15cm) “01 SEI – Sei -“, “02 JU – Ju -“, “03 EI -Eternal-” 3 packages (5 designs x 7 sheets each = 35 sheets total) Price: ¥990 (tax included) ・SAWARIGAMI neon: Origami (size: 15cm x 15cm) GREEN, PINK, ORANGE, YELLOW: 4 packages (4 designs x 8 sheets each = 32 sheets total) Price: ¥990 (tax included) ・SAWARIGAMI iwai: Gift envelope (18.5cm x 10.5cm) Pure white, peach, young green: 3 colors (1 paper, 3 strips, 1 inner bag) Price: ¥850 (tax included) ・SAWARIGAMI/Large: Origami (Size: 25cm x 25cm) 4 designs x 6 sheets each = 24 sheets total Price: ¥1,450 (tax included) ■Exhibition Information The winning works will be exhibited at the “GOOD DESIGN EXHIBITION 2025,” an event showcasing all the award-winning works of the “2025 Good Design Award,” which will be held at Tokyo Midtown in Roppongi, Tokyo from November 1st (Sat) to 5th (Wed). ■What is the Good Design Award? The Good Design Award is Japan’s leading design evaluation and promotion program, inheriting the Good Design Product Selection System established in 1957. As a global design award attended by many companies and organizations both in Japan and overseas, it is held annually with the aim of improving quality of life and utilizing design to solve social issues and themes. The “G Mark,” the symbol of the award, is widely recognized as a symbol of excellent design. https://www.g-mark.org/
https://prcdn.freetls.fastly.net/release_image/105584/10/105584-10-51b710940e1add8506292cca189ba795-150×233.jpg 【Company Profile】 Company Name: Shinkohsha Co., Ltd. (URL:
https://www.shinkohsha.co.jp/) ・Established: October 1, 1985 ・Location: 4F Tabata Fukuda Building, 1-7-3 Higashi Tabata, Kita-ku, Tokyo ・Representative: Representative Director Masaki Masaki ・Capital: 11 million yen ・Number of employees: 46 ・Business: Comprehensive printing planning and development ・Brand website: Printing and Processing Laboratoryhttps://new-print-laboratory.com/ More
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