[Odakyu Real Estate Co., Ltd.] The fifth volume of “Machi Machi Stories,” a collection of stories weaving together the “beloved towns” along the Odakyu Line, has been published for the first time in two years!
Odakyu Real Estate Co., Ltd. Press release: October 16, 2025 To Members of the Press The fifth volume of “Machi Machi Stories,” a collection of stories weaving together the “beloved towns” along the Odakyu Line, has been published for the first time in two years! ~Limited-quantity original novelty gifts to commemorate the
publication! ~ Odakyu Real Estate Co., Ltd. (Headquarters: Shibuya-ku, Tokyo; President: Hide Igarashi) will publish the fifth volume of “Machi Machi Stories,” a booklet that tells the stories of the charms of towns along its railway lines, on Friday, October 17th. “Machi Machi Stories” is a series in which employees from our real estate sales department travel around towns along our railway lines, conducting extensive research, and then incorporating actual stores, facilities, and cityscapes into fictional stories. Launched in February 2020, four volumes have been published to date. We have received numerous comments from residents along the railway lines and customers who have visited, such as, “I was able to rediscover the charm of my hometown,” and “I now love the town where I live even more.” This latest volume, the first in two years, marks a new milestone for the series.
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https://www.odakyu-chukai.com/machi-machi/ 1. The theme of Volume 5 is “Well-being” Volume 5 depicts the tranquil happiness felt in everyday life and the connections between people in six towns:
Chitose-Funabashi, Noborito, Tamagawa-Gakuen-mae, Karakida, Hadano, and Kugenuma Kaigan. This book focuses on a “quiet, fulfilling comfort” that is distinct from the hustle and bustle and glamour of the city. Through the history, culture, and atmosphere created by harmony with nature that are rooted in each town, you can experience the “memorable town memories” that “Machi Machi Stories” aims to create. 2. To commemorate the release of the latest volume, we have created postcards featuring original illustrations of the six towns where the story is set. Starting Friday, October 17th, they will be available in limited quantities at all Odakyu Real Estate locations. Choose your favorite from six designs. The illustrations, depicting the scenery and atmosphere of each town, are perfect for experiencing the charm of the town along with the book, so please feel free to stop by our store. List of distribution stores:
https://www.odakyu-chukai.com/branch/ *Available while supplies last.
https://prcdn.freetls.fastly.net/release_image/54964/122/54964-122-6e86fec51465cd464cd72025c8315173-612×508.png Specialty Postcard (Image) 3. Community interaction and spreading through social media Inspired by “Machi Machi Stories,” our employees have been visiting local stores, handing out books and explaining the purpose of the initiative. To date, we have been able to interact with local residents in over 24 areas, and this activity has been highly praised as an opportunity to expand our community network. In addition, Odakyu’s official brokerage Instagram account
(https://instagram.com/odakyuchukai.co.jp), launched in 2022, has over 16,000 followers, and through its posts, it is spreading the charm of the train lines and the world of “Machimachi Stories” to a wide range of people. Through both online and offline communication, we are creating opportunities to learn about and enjoy the towns along the line.
https://prcdn.freetls.fastly.net/release_image/54964/122/54964-122-edc4a99f03b59d1ee5a6211b44a9b8e6-1280×720.jpg Machimachi Instagram 4. Future Outlook In 2020, our Real Estate Brokerage Sales Department adopted the business mission of “Love this town and depict a unique life scene.” “Machimachi Stories” is an initiative that embodies this philosophy in the form of stories. We see towns not simply as places to live, but as stages of life where people meet, interact, grow together, and build memories. By recording and sharing the scenery along the railway line and the activities of the people as stories, we aim to rediscover the value of a life unique to this place and pass it on to the next generation. We will continue to publish “Machi Machi Stories” and engage with the local community, while also connecting people’s lives through our real estate business and passing on the charm of the towns along our railway line to the future. 5. About Odakyu Real Estate’s Brokerage Business Odakyu Real Estate operates 16 brokerage offices along the Odakyu Line. As local professionals with deep ties to the area, we have been assisting people with real estate purchases, sales, and relocations for 60 years. Through our real estate brokerage business, we will continue to sincerely engage with the towns and their residents, creating happiness and excitement for people living along the Odakyu Line. For more details about the business philosophy formulation project, please see PRTIMES STORY: “Walking with the city, accompanying people’s lives. Branding that puts the mission of real estate brokerage into words.” For more information about this release
