Singer Sachiko Kobayashi will be appearing as the final boss at the “Kenmin Show Travel Awards 2025” award ceremony! All the guests will also get to dance the Bon Odori dance to the hit song “Senbonzakura” on social media!

Singer Sachiko Kobayashi has been confirmed to appear as the final boss at the “Kenmin Show Travel Awards 2025” awards ceremony! There will also be time for all the guests to dance the Bon Odori dance to the SNS hit “Senbonzakura”! ​ Image
URL: Progress Co., Ltd. Press release: October 23, 2025 To Members of the Press Singer Sachiko Kobayashi has been confirmed to appear as the final boss at the “Kenmin Show Travel Awards 2025” awards ceremony! There will also be time for all the guests to dance Bon Odori to the SNS hit “Senbonzakura”! In addition, Mukai Rei and Watari Yoko will join the Kenmin Cheer Squad to promote the charms of their hometown to the whole country – the award ceremony will also be streamed live on YouTube! ~ Yomiuri Telecasting Corporation (Headquarters: Osaka City, Osaka Prefecture; Representative Director: Yozo Matsuda) and Progress Co., Ltd. (Headquarters: The Kenmin Show Travel Awards Executive Committee, run by the Kenmin Show Travel Awards 2025 Executive Committee (Shibuya-ku, Tokyo, CEO: Toshiya Nagata), is pleased to announce that a number of exciting new guests have been confirmed to appear at the awards ceremony for the “Kenmin Show Travel Awards 2025,” a contest that solicits short videos filled with “Kenmin love.” In addition, the latest information on the awards has been announced, including the announcement of the fourth installment of the “Kenmin Cheering Squad,” which will bring the charms of each region to the entire nation, and the decision to live-stream the awards ceremony on YouTube. With “local love” at its core, the awards have once again received many entries this year, bringing together a diverse range of storytellers across regions, generations, and genres. Stay tuned for the growing attention and the growing circle of “Kenmin love” across the country!
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【Topic 1.】Singer Kobayashi Sachiko has been confirmed to appear as the final boss of the stellar guest list! Kobayashi Sachiko has been confirmed to appear as the final boss of the stellar guest list at the “Kenmin Show Travel Awards 2025” awards ceremony! Enjoy heartwarming talk about love for hometowns and travel stories, as well as a Bon Odori dance performance to the social media sensation Senbonzakura, performed with guests, award winners, and the audience. 【Topic 2.】 Two new members, Mukai Rei (Hiroshima Prefecture) and Watari Yoko (Kagoshima Prefecture), have been announced for the 4th Kenmin Cheering Squad! The fourth wave of “Kenmin Cheering Squad” members, who will support the awards from all over the country and are driven by love for their hometowns, have been announced! By sharing the charms of their local areas in their own words, they will further heighten the excitement of the awards. 【Topic 3.】 The award ceremony will be live-streamed! It has been decided that the award ceremony for the “Kenmin Show Travel Awards 2025” will be streamed live on YouTube! From anywhere in the country, you can enjoy the lively banter between our stellar MCs and guests, as well as the award-winning scenes filled with laughter and emotion. Experience this moving moment celebrating local pride from the comfort of your own home!
https://prcdn.freetls.fastly.net/release_image/16381/26/16381-26-c13a53799369aa61d6978813665db8dd-1672×2508.jpg Sachiko Kobayashi (Singer / Born in Niigata Prefecture) Born December 5, 1953. Debuted in 1964 at the age of 10. In 1979, his song “Omoidezake” became a huge hit, selling over 2 million copies. He has won numerous music awards, including the Japan Record Award for Best Vocal Performance. That same year, he made his debut on NHK’s “Kohaku Uta Gassen,” a show he has performed on 34 times since. In recent years, he has been gaining popularity on social media, including his YouTube channel, earning him the nickname “Last Boss,” and gaining popularity among younger generations and internet users. He received the Order of the Sacred Treasure with Blue Ribbon in 2006, the Niigata Prefectural Citizen’s Honor Award in 2013, and the Commissioner for Cultural Affairs’ Award in 2020. Last year marked his 60th year in the entertainment industry.


https://prcdn.freetls.fastly.net/release_image/16381/26/16381-26-f3eea9a673c1a0cae610e201667bc88f-3900×2600.jpg Rei Mukai (Model/Actress/Hometown: Hiroshima Prefecture) Hiroshima is filled with my youth as a student, so I reminisced about my youth, recreating actual situations, and even went on a slightly bittersweet, heart-fluttering date that I’d always dreamed of (heart). It was just so emotional! I think it turned out to be such a short drama! It included my own experiences and things I’d always wanted to try, so I hope everyone will learn about the charms of Hiroshima! https://seju.tokyo/talents/rei-mukai/
https://prcdn.freetls.fastly.net/release_image/16381/26/16381-26-f7c9de0d76eab8b001ee93447d1d784b-2364×1773.jpg Watari Yoko (Host/Hometown: Kagoshima Prefecture) Ugaminsho-ra! (Hello) The fun and excitement of the island With a barrage of “Oh my!” (“Oh dear”), We’ll bring you the charms and joys of the island! https://www.instagram.com/yoko_watari/
http://www.npo-d.org/index.html What is the Kenmin Show Travel Award? The “Kenmin Show Travel Award 2025” is a participatory video contest open to residents of all 47 prefectures in Japan. It accepts short videos from a wide range of audiences, including the general public, video creators, and local influencers, and the grand prize winner will be selected. The awards allow anyone to easily share the appeal of their “favorite hometown” or “favorite region” through TikTok or Instagram, and submissions are open to any theme, including gourmet food, stunning scenery, unique people, and local culture. There is also a system in place that allows people to recommend people who they would like to see introduce their local area to, as well as people, things, and events that they would like to brag about in their hometown. This makes it an award that allows people to enjoy the process of spreading the appeal of a new region across the country through recommendations. [Kenmin Show Travel Awards 2025 Overview] Name: Kenmin Show Travel Awards 2025 Organizer: Kenmin Show Travel Awards Executive Committee Sponsor: Fujicco Co., Ltd. Supported by: Influencer Z Inc., CREAVE Inc., Local Character Association, Tabiiro (Brangista Media Inc.) MC: Eiji Wentz / Yuchami Guests: Sachiko Kobayashi / Michiko Haneda / Crazy Magnet / DJ Celly Kenmin Cheering Squad: Shogo Aida (Hometown: Okayama), Eight Man (Artist/Hometown: Ishikawa), Rui Okubo (K-1 Fighter/Hometown: Tochigi), Kei (Onomichi Tourism Ambassador/Hometown: Hiroshima), JP (Shiga), Super Sasadango Machine (Masked Wrestler/Hometown: Niigata), Tomo Tanaka Karin (Freelance Announcer / Hometown: Tottori/Shimane), Tosa Katsuo (Smiling Delivery Man / Hometown: Kochi), Takahiro Naokawa (Freelance Announcer / Hometown: Fukushima), Hikarincho (Shizuoka), Mitchie (Talent / Hometown: Yamagata), Rei Mukai (Model/Actress / Hiroshima Prefecture), Tomoya Yokoyama (K-1 Fighter / Hometown: Gunma), Ringo-chan (Aomori), Yoko Watari (TV Personality / Hometown: Kagoshima Prefecture) *In alphabetical order Official website:
https://www.kenminshowtabi.com/ Official SNS: [TikTok]
https://www.tiktok.com/@showtabi_24_ [Instagram]
https://www.instagram.com/kenmin_show_tabi_award/ 【X】
https://x.com/showdrama_24/ Official Youtube:
https://www.youtube.com/@showtabi_24 *This email was sent automatically, so please do not reply.