Good Fellows Co., Ltd. Announcement of the NAKED Matsushima and National Treasure Zuiganji Temple “Autumn Nighttime Worship” Event

[Good Fellows Co., Ltd.] Announcement of the “Autumn Nighttime Worship” Event at NAKED Matsushima and the National Treasure Zuiganji Temple ​
Good Fellows Co., Ltd. Press Release: October 24, 2025 Announcement of the NAKED Matsushima and National Treasure Zuiganji Temple “Autumn Nighttime Worship” Event ~A special, fantastical autumn experience where history and light intertwine~ Good Fellows JTB Co., Ltd. (Headquarters: Shinagawa-ku, Tokyo; President and CEO: Masayo Ayugai), a joint venture between Good Fellows Co., Ltd. (Headquarters: Musashino City, Tokyo; President and CEO: Masami Isobe) and JTB Corporation (Headquarters: Shinagawa-ku, Tokyo; President and CEO: Eijiro Yamakita), will provide the online ticket sales system “Webket(R)” for the “NAKED Matsushima – National Treasure Zuiganji Temple ‘Autumn Nighttime Worship'” event, which will be held at the National Treasure Zuiganji Temple (Location: Matsushima-cho, Miyagi-gun, Miyagi Prefecture; Chief Priest: Shoichi Sasaki) from October 24th, enabling smooth admission management and improved visitor convenience. ◆Background of the event “NAKED Matsushima – National Treasure Zuiganji Temple Unlike regular visits, the Autumn Nighttime Worship is a rare opportunity to visit the temple in a mystical space where light and sound intertwine. This event was planned with the desire to allow more people to experience the charm of Japan’s cultural heritage by fusing the beautiful nature of Matsushima and the historical value of Zuiganji Temple, a precious building that conveys Momoyama art to the present day, with modern technology. The event will also feature Good Fellows’ online ticketing service, Webket®, which will help reduce congestion and promote paperless operations.
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◆Event Features 1. Light and Sound Design within the Temple Grounds Projection mapping and sound effects will transform the entire temple grounds into a fantastical space. 2. Participatory Art Experiences We offer interactive art experiences that visitors can participate in, such as the “NAKED Distance Lantern(R)” and “NAKED Flower Fortune Telling(R).” 3. Improved Convenience Through Digitalization The Webket system allows for advance online purchases. Smooth entry using a QR code reduces congestion and improves the visitor experience. Multilingual support is available, making it suitable for inbound tourists. 4. Cultural Programs On select dates, we will offer a variety of programs with educational elements, such as a tea ceremony setting and a quiz rally to learn about the history of Zuiganji Temple. □About the National Treasure Zuiganji Temple A Rinzai sect Myoshinji temple founded by Date Masamune in 1609. The main hall, the main entrance, the kitchen and the corridors are designated as national treasures, and the temple is beloved by many worshippers and tourists as a historical building that represents Matsushima, one of Japan’s Three Most Viewed Sites. ◆Event overview Event Period: Friday, October 24, 2025 – Monday, November 24, 2025 (National Holiday) Event Time: 5:00 PM – 9:00 PM ※Advance tickets are only available for purchase up until the day before your visit ※Same-day tickets are available at the venue (until 8:30 PM) Venue: National Treasure Zuiganji Temple Grounds 91 Matsushimamachi, Matsushima-machi, Miyagi-gun, Miyagi Prefecture 981-0213 Admission Fee: Same-day tickets: ¥1,200 for adults (tax included) Online advance tickets: ¥1,100 for adults (tax included) Junior high school students and younger: Free Ticket sales website:
https://webket.jp/pc/ticket/index?fc=70490&ac=9000 Official website: https://www.zuiganji.or.jp/event/20251024/ *Electronic tickets are issued as QR codes, which can be displayed on your smartphone for entry. ◆Future developments We will continue to analyze the feedback from visitors and operational data obtained through the Webket system to explore support solutions for new types of cultural experience events that combine traditional culture with modern technology. We will also deepen our collaboration with the local community to contribute to the promotion of tourism in the Matsushima area as a whole. ◆Contact Us Good Fellows JTB Co., Ltd. Please contact us via the inquiry form: https://gfjtb.co.jp/contact-form1/. ＜Contact for Media Inquiries＞ Good Fellows JTB, Management Strategy Team, 03-5781-9650 (Tokyo) About Good Fellows JTB Co., Ltd. Established in 2020 as a joint venture between Goodfellows, a leading ticket distribution platform, and JTB, a company with a strong domestic and international tourism network. In addition to supporting the implementation of online ticket sales systems, we provide consulting services that utilize data to improve operational efficiency and customer experience. We contribute to the digitalization and sustainability of facility operators. About Good Fellows Co., Ltd. We support ticketing facilities (leisure facilities, museums, ski resorts, etc.) with various ICT products and services, focusing on ticketing-related operations. Furthermore, we support ticket sales as a ticket distribution platform. Going forward, we hope to build closer relationships with ticketing facilities and utilize our accumulated experience to assist with ICT marketing. Official website:
https://goodf.co.jp *”Ticket HUB” is a registered trademark of Good Fellows Co., Ltd. Copyright ©
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