Audemars Piguet celebrates its 150th anniversary with the “House of Wonders” exhibition in Tokyo’s Ginza district

Audemars Piguet celebrates its 150th anniversary with the “House of Wonders” exhibition in Ginza, Tokyo
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Audemars Piguet Japan Co., Ltd. Press Release: October 24, 2025 Audemars Piguet celebrates its 150th anniversary with the “House of Wonders” exhibition in Ginza, Tokyo. Audemars Piguet, the Swiss Haute Horlogerie Manufacture, will hold a special exhibition celebrating its 150th anniversary, “House of Wonders,” in Ginza, Tokyo, from Monday, November 10, 2025 to Thursday, April 30, 2026.
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Founded in 1875 in Le Brassus in the Vallée de Joux, Switzerland, Audemars Piguet has pursued watchmaking tradition and innovation for 150 years. This exhibition is designed as a “gateway” to the brand’s birthplace, allowing watch enthusiasts and those experiencing Audemars Piguet for the first time to enjoy and experience the brand’s worldview through a modern, unique, immersive experience. The venue, located on Namiki-dori in Ginza, an area lined with numerous watch and luxury maison flagship stores, is comprised of themed rooms across two floors. Upon passing through the doors of the “House of Wonders,” modeled after the building constructed by the founder in 1907 as the brand’s first manufacture and which still serves as its headquarters, guests are immersed in the unique world of Audemars Piguet
watchmaking. The “Gallery of Time” showcases the brand’s 150-year historical depth as a source of experience and knowledge. Visitors can learn about the origins of watchmaking in the Vallée de Joux, the birthplace of the brand, and trace the history of Audemars Piguet’s founding in 1875 through archival documents and materials. In addition, in the corner displaying rare archive pieces and the latest timepieces, each watch tells the story of Audemars Piguet, including the evolution of its era, shape, function, color, design, technology, and know-how, and sheds light on a part of its history. Other content available will allow visitors, regardless of their knowledge of watches, to enjoy the charm of mechanical watches. This includes an immersive VR experience in collaboration with Geneva-based Dreamscape that highlights Audemars Piguet’s avant-garde spirit and creativity, as well as a corner where technicians will introduce the mechanisms of mechanical watches. Focusing on the craftsmanship, innovation, and people’s stories that Audemars Piguet has built over the past 150 years, the space will allow visitors to experience with all five senses the company’s journey from its founding in 1875 to the present day. Reservations for visits will begin on Friday, October 24th, on a special page on the Audemars Piguet website. Don’t miss this opportunity to experience the allure of Audemars Piguet at this special exhibition. Audemars Piguet 150th Anniversary House of Wonders Exhibition ■Event period: November 10, 2025 (Monday) to April 30, 2026 (Thursday) ■Time: 11:30-19:30 (last entry 18:30) ■Address: 6-7-12 Ginza, Chuo-ku, Tokyo ■Special exhibition special page:
https://liff.line.me/1636987958-2B84zl7n/lp *Free admission
(reservations are prioritized) Reservation method: Visit the reservation page on the Audemars Piguet website (reservations open October 24th) https://aplb.ch/ginza-house-of-wonders-public
■Inquiries: Special Exhibitions Office 03-6830-0025 *Opening hours and closing days may change without notice. About Audemars Piguet Audemars Piguet is the oldest watch brand still run by the founding family (the Audemars and Piguet families). Based in Le Brassus since 1875, Audemars Piguet has nurtured generations of talented artisans who continually develop new skills, techniques and refine their
craftsmanship to set unconventional trends. Nestled in the Vallée de Joux, nestled in the Swiss Jura Mountains, the Manufacture’s heritage of craftsmanship and forward-thinking spirit are embodied in the creation of a select number of masterpieces that represent the pinnacle of design and technology. Pushing the boundaries of what is possible and building bridges between creative worlds, Audemars Piguet has always pushed forward into new horizons, fostering a community inspired by its spirit.
https://www.audemarspiguet.com/com/ja/home.html